Company:Crackle (streaming service)

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Crackle, LLC
TypeSubsidiary
IndustryEntertainment
FoundedMay 4, 2007; 16 years ago (2007-05-04)
FoundersJosh Felser, Dave Samuel, Mike Sitrin, and Aviv Eyal
Headquarters
Culver City, California
,
United States
Area served
United States
ServicesDigital streaming
OwnersChicken Soup for the Soul Entertainment
(majority)
Sony Pictures Television
(minority)
Websitewww.crackle.com

Crackle is an over-the-top video streaming platform that is a joint venture between Chicken Soup for the Soul Entertainment, Sony Pictures Television and Columbia Pictures.[1] Its library consists of original content as well as programming acquired from other companies. The service is available in 21 countries on connected devices including mobile, tablets, smart TVs, desktop, and gaming consoles. Crackle is also available as in-flight entertainment and in selected hotel chains.

Founded as an independent company and originally known as Grouper, the streaming service was purchased by Sony Pictures in 2006 who renamed it to Crackle in July 2007, then to Sony Crackle in January 2018. Sony then sold majority of it to Chicken Soup for the Soul in March 2019, which immediately renamed it back to Crackle.

History

2004–2006

Josh Felser, Dave Samuel, Mike Sitrin, and Aviv Eyal founded the online video site Grouper in 2004. In August 2006, Sony purchased Grouper for $65 million, later renaming it to Crackle.[2][3]

2007–2013

In July 2007, Sony rebranded Grouper as Crackle, a multi-platform video-entertainment network and studio. Early features included movies and television shows from Sony's library, and original content made for the Internet[4][5][2][3] In late 2008, Crackle was moved to Sony's Culver City base, to be included in the studio's digital content operations.[3]

In March 2011, Crackle launched streaming services on Bravia TVs, PS3, Roku boxes, and Sony Blu-ray players.[6] The following month, Crackle announced that it would release apps for Android and iOS systems later that June.[7][8][9] Crackle also partnered with Xbox Live, making its content available for Xbox 360.[9] In June 2013, Crackle released an app for the BlackBerry 10 platform.[10][11] In December 2013, Crackle made its content available for the Apple TV set-top box.[12][13]

Logo used from 2008 to 2018

In January 2012, Crackle added Animax to its content, available to viewers in the US and Canada.[9][14] Towards the end of 2013, the Animax branding was removed. In Australia, Crackle became the free-to-air home of Sony's popular American soap opera Days of Our Lives, after the television broadcaster Nine Network axed the series after 45 years.[15]

Several anime shows from Funimation (some outsourced from Animax and others, since November 20, 2013, directly from Funimation) are streamed on Crackle.[16]

2014–2017

On April 1, 2014, Sony Pictures Television ceased its Crackle operations in the UK and Australia without prior notice.[17][18] Crackle UK had struggled against competitors like LoveFilm and Netflix.[17] NBCUniversal Television & New Media Distribution struck a deal with Crackle to add over 140 NBCUniversal movies to the Crackle library.[19][20] [21]

On April 30, 2014, Crackle announced it would begin carrying Sports Jeopardy!, a sports-themed version of the game show Jeopardy!. Dan Patrick will host the series.[22] Approximately one week after the cancellation of the theatrical release of The Interview, in the aftermath of the Sony hack, the New York Post reported that Sony would release the movie for free, on Crackle.[23]

On April 14, 2015, Crackle announced a new feature dubbed "Always On"; an ad-supported, internet television channel similar to Vevo TV. Crackle announced its first animated series, SuperMansion; their first hour-long scripted drama, The Art of More; and Joe Dirt 2: Beautiful Loser, a sequel to 2001's Joe Dirt.[24]

On October 8, 2015, Crackle premiered SuperMansion, a stop-motion animated comedy television series created by Matthew Senreich and Zeb Wells. The series stars Bryan Cranston, Heidi Gardner, Tucker Gilmore, Keegan-Michael Key, Tom Root, Yvette Nicole Brown, Wells, and Jillian Bell.

In 2017, Crackle announced that the platform would greenlight an original drama The Oath, written and created by former Los Angeles County Sheriff's deputy Joe Halpin. Executive produced by Curtis "50 Cent" Jackson and his G-Unit Film & Television Inc., the drama series stars Sean Bean, Ryan Kwanten, Cory Hardrict, Arlen Escarpeta, Katrina Law, and J.J. Soria, and premiered on March 8, 2018.

In November 2017, Eric Berger became Sony Pictures Television Networks' chief digital officer in addition to his role as GM at Crackle.[25]

2018–present

Sony Crackle logo used from 2018 to 2019

On January 14, 2018, the company announced that the name of the service would be changed to Sony Crackle in spring 2018.[26]

On March 28, 2019, it was announced that Sony would sell its stake of Sony Crackle to Chicken Soup for the Soul Entertainment, with the service rebranded as "Crackle" again.[27]

On May 30, 2019, Crackle shut down its operations in Australia, pulling the app from stores.

Programming

Crackle is owned by Crackle Plus, a joint venture between Chicken Soup for the Soul Entertainment and Sony Picture Television. Other Crackle Plus VOD platforms include Popcornflix (AVOD), Truli (faith-based content), and Pivotshare (SVOD platform). Crackle features programming in the following genres: action, comedy, crime, drama, horror, and sci-fi.

Original programming

Movie and TV library

Crackle features many films and TV shows, some of them on an exclusive basis, mainly from Sony Pictures and its subsidiaries, including Columbia Pictures, TriStar Pictures, Screen Gems, Sony Pictures Classics, Funimation, and Sony Pictures Worldwide Acquisitions..

Crackle also features “Crackle Original” series such as On the Ropes, Going from Broke, Hidden Heroes, The Oath, and Snatch. Crackle's content changes each month as titles are added and taken down.

Content partners

  • Aniplex[28]
  • Discotek Media
  • Entertainment One/Alliance Films (Canada only)
  • Zero Day Fox[29]
  • Legendary Pictures/Legendary Digital Media
  • Lions Gate Entertainment[30]
  • Metro-Goldwyn-Mayer[30]
  • Miramax
  • Paramount Pictures
  • RatPac-Dune Entertainment
  • Red Bull[31]
  • Revolution Studios
  • Screen Media Ventures
  • SnagFilms[32][33][34]
  • StudioCanal
  • The Walt Disney Company
  • Toei[35]
  • The Weinstein Company/Dimension Films
  • Universal Studios[19]
  • Village Roadshow Entertainment Group
  • Warner Bros./New Line Cinema


Availability

Crackle is available in 21 countries and in three languages: English, Portuguese, and Spanish.[36][11] In other countries, it is possible to access the service using a virtual private network, although this is not a practice that is authorized by the company which can result in the same type of fines for using illegal streaming software.[37]

Crackle was launched in Canada in September 2010.[38] Beginning in late 2015, several of the service's original series were made available only through the local services Crave TV and Shomi.[39][40] Following the closure of Shomi in fall 2016, new productions continued to be released exclusively on Crave TV, as well as Amazon Prime Video and Super Channel (Canada).[41][42][43] Crackle's Canadian operations were shut down on June 28, 2018, and its content was moved to Bell Media's CTV Movies and CTV Throwback services.[44] Despite Crackle being a Sony owned service, the successor CTV app has not launched on Sony's PlayStation or Smart TV platforms, but ironically has become available on competitor Microsoft's Xbox One console and Samsung's Smart TVs.

As of late 2016, Crackle in Latin America is only available as an ad-free paid service.[45][46] Subscribers must have a pay-TV service provider that has partnered with Sony Crackle in order to access the service.[47] Crackle was discontinued in Latin America in April 30, 2019.[48]

See also

References

  1. ↑ New Crackle Owner Sets Leadership Team for Joint Venture With Sony Pictures Television
  2. ↑ 2.0 2.1 "Sony's Grouper becomes Crackle, a pathway to Hollywood". VentureBeat. 2007-01-16. https://venturebeat.com/2007/07/16/sonys-grouper-becomes-crackle-a-pathway-to-hollywood/. Retrieved 2011-10-24. 
  3. ↑ 3.0 3.1 3.2 "Sony restructuring Crackle online video hub". Reuters. 29 October 2008. https://www.reuters.com/article/2008/10/29/us-media-crackle-idUSTRE49S2QX20081029?feedType=RSS&feedName=internetNews. Retrieved 20 November 2013. 
  4. ↑ "NewFronts: Sony's Crackle Takes David Arquette to 'Cleaners'". Variety. https://variety.com/2013/digital/news/newfronts-sonys-crackle-takes-david-arquette-to-cleaners-1200447034/. Retrieved 20 November 2013. 
  5. ↑ "Sony Pictures Bringing Online Video to Boxee". http://mashable.com/2009/12/02/boxee-crackle/. Retrieved 20 November 2013. 
  6. ↑ Lawler, Richard (2011-04-18). "Crackle starts streaming all of its free movies to Roku, PS3, Sony TVs and Blu-ray players". Engadget (AOLtech). https://www.engadget.com/2011/03/29/crackle-starts-streaming-free-movies-to-roku-ps3-sony-tvs-and/. Retrieved 2011-10-21. 
  7. ↑ Edgar, Cervantes (2011-04-18). "Watch movies and shows on your phone free with Crackle". Android and Me. http://androidandme.com/2011/06/news/watch-movies-and-shows-on-your-phone-for-free-with-crackle/. Retrieved 2011-10-21. 
  8. ↑ "Sony's new Crackle app for iPad and iPhone lets you take 'Seinfeld' with you". USA Today. 18 April 2011. http://content.usatoday.com/communities/technologylive/post/2010/04/sonys-new-crackle-app-for-ipad-and-iphone-lets-you-take-seinfeld-with-you/1#.Ul7IVz7irv4. Retrieved 20 November 2013. 
  9. ↑ 9.0 9.1 9.2 "Crackle bringing free movies to Xbox Live". http://www.gamerstemple.com/news/12089/crackle-bringing-free-movies-to-xbox-live. Retrieved 20 November 2013. 
  10. ↑ "Sony's Crackle arrives on BlackBerry 10, reminds us to not watch Bad Boys II". https://www.engadget.com/2013/07/03/sony-crackle-blackberry-10/. Retrieved 20 November 2013. 
  11. ↑ 11.0 11.1 "Crackle streaming TV and Movies app arrives for BlackBerry 10". http://crackberry.com/crackle-streaming-tv-and-movies-arrives-blackberry-10. Retrieved 20 November 2013. 
  12. ↑ "Apple Adds ABC, Bloomberg, Crackle, and KOR TV Channels to Apple TV". https://www.macrumors.com/2013/12/11/apple-adds-abc-bloomberg-crackle-and-kor-tv-channels-to-apple-tv/. Retrieved 11 December 2013. 
  13. ↑ Ingraham, Nathan (2013-12-11). "Apple TV adds new channels for ABC, Crackle, Bloomberg, and KORTV". https://www.theverge.com/2013/12/11/5200092/apple-tv-adds-new-channels-abc-crackle-bloomberg-kortv. Retrieved 2014-04-15. 
  14. ↑ Team (17 January 2012). "Sony's Crackle Adds Animax Anime Channel". https://www.deadline.com/2012/01/sonys-crackle-adds-animax-anime-channel/. 
  15. ↑ "Nine axes Days of our Lives after 45 years". http://www.tvtonight.com.au/2013/04/nine-axes-days-of-our-lives-after-45-years.html. Retrieved 2014-04-15. 
  16. ↑ "Crackle Service Streams Funimation Anime on Xbox Live". Anime News Network. https://www.animenewsnetwork.com/news/2012-02-06/crackle-service-streams-funimation-anime-on-xbox-live. Retrieved 20 November 2013. 
  17. ↑ 17.0 17.1 Adie, Nigel (March 31, 2014). "Sony Pictures Television shutting down Crackle". http://www.cable.co.uk/news/sony-pictures-television-shutting-down-crackle-801708095/. 
  18. ↑ Briel, Robert (March 25, 2014). "Sony UK closes down Crackle VOD". http://www.broadbandtvnews.com/2014/03/25/sony-uk-closes-down-crackle-vod/. 
  19. ↑ 19.0 19.1 "NBCUniversal Inks Film Streaming Deal With Sony's Crackle". Deadline. https://www.deadline.com/2014/04/crackle-universal-movies-streaming-deal. 
  20. ↑ "G'Day Crackle! Sony's Online Network Opens Up to Australia, UK". http://www.tubefilter.com/2010/06/08/gday-crackle-sonys-online-network-opens-up-to-australia-uk/. Retrieved 20 November 2013. 
  21. ↑ Adie, Nigel. "Sony Pictures Television shutting down Crackle". http://www.cable.co.uk/news/sony-pictures-television-shutting-down-crackle-801708095/. Retrieved 2014-04-15. 
  22. ↑ "Sony making a sports version of Jeopardy!". April 30, 2014. http://hosted.ap.org/dynamic/stories/U/US_SPORTS_JEOPARDY?SITE=AP&SECTION=HOME&TEMPLATE=DEFAULT. 
  23. ↑ Sauchelli, Dana (21 December 2014). "Sony plans to release 'The Interview' on Crackle for free". New York Post. https://nypost.com/2014/12/21/sony-plans-to-release-the-interview-on-crackle-for-free/. Retrieved 21 December 2014. 
  24. ↑ "Crackle Bridges The Gap Between Linear TV And On Demand With New Robust Slate Of Originals And Revolutionary 'Always On' Experience For Connected TV". Broadcaster Magazine. 14 April 2015. http://www.broadcastermagazine.com/press-releases/story.aspx?id=1003569884&er=NA. Retrieved 15 April 2015. 
  25. ↑ Spangler, Todd (2017-11-14). "Crackle GM Eric Berger Tapped for Expanded Digital Role at Sony Pictures Television Networks" (in en-US). Variety. https://variety.com/2017/digital/news/eric-berger-crackle-sony-pictures-television-networks-chief-digital-officer-1202614486/. 
  26. ↑ Ramos, Dino-Ray (January 14, 2018). "Crackle Officially Changes Name To Sony Crackle - TCA". https://deadline.com/2018/01/crackle-name-change-sony-crackle-tca-1202243092/. 
  27. ↑ Hayes, Dade (March 28, 2019). "Sony Crackle Gets Reboot Via Chicken Soup For The Soul Joint Venture; Eric Berger To Depart After Deal Close". https://deadline.com/2019/03/sony-crackle-gets-reboot-via-chicken-soup-for-the-soul-joint-venture-eric-berger-to-depart-after-deal-close-1202584671/. 
  28. ↑ "Aniplex of America Panel". Anime News Network. https://www.animenewsnetwork.com/convention/2011/new-york-comic-con/4. Retrieved 20 November 2013. 
  29. ↑ "DirecTV sports standoff gets digital satire: Satcaster, Fox team for branded entertainment series". Chicago Tribune. 29 August 2012. http://articles.chicagotribune.com/2012-08-29/entertainment/sns-201208290100reedbusivarietynvr1118058383-20120829_1_satcaster-jon-gieselman-mvpd. Retrieved 20 November 2013. 
  30. ↑ 30.0 30.1 Kramer, Staci D.. "YouTube Meets Hulu, Sort Of; Shows Premium Pay Potential". Forbes. https://www.forbes.com/2009/04/16/youtube-tv-shows-movies-technology-paidcontent.html. Retrieved 20 November 2013. 
  31. ↑ "Red Bull's high flier". C21Media. http://www.c21media.net/high-flier/. Retrieved 20 November 2013. 
  32. ↑ "Snagfilms adds VOD berths demand dish network". Multichannel News. http://www.multichannel.com/vod/snagfilms-adds-vod-berths-demand-dish-network/126362. Retrieved 20 November 2013. 
  33. ↑ "SnagFilms expands distribution, capabilities and executive team". Digital Media Wire. http://www.dmwmedia.com/news/2012/03/27/snagfilms-expands-distribution-capabilities-and-executive-team. Retrieved 20 November 2013. 
  34. ↑ "SnagFilms Extends Distribution With Multichannel VOD And Streaming Deals". Archived from the original on 16 December 2013. https://web.archive.org/web/20131216145428/http://paidcontent.org/2012/03/27/419-snagfilms-extends-distribution-with-multichannel-vod-and-streaming-deal/. Retrieved 20 November 2013. 
  35. ↑ "Interlude Anime on Crackle". Crunchyroll. http://www.crunchyroll.com/anime-news/2011/06/11-1/brand-new-anime-series-on-crackle. Retrieved 20 November 2013. 
  36. ↑ "Crackle at Sony Pictures Television". http://www.iab.net/digitalcontentnewfronts/crackle. Retrieved 20 November 2013. 
  37. ↑ @filmfinity. "How to access Sony Crackle from abroad" (in nl). https://filmfinity.nl/film-websites/sony-crackle/. 
  38. ↑ Vlessing, Etan (September 7, 2010). "Sony's Crackle comes to Canada". The Hollywood Reporter. https://www.hollywoodreporter.com/news/sonys-crackle-comes-canada-27516. Retrieved June 28, 2018. 
  39. ↑ "The Art of More to Debut in Canada on shomi". November 12, 2015. http://worldscreen.com/tvdrama/the-art-of-more-to-debut-in-canada-on-shomi/. Retrieved February 23, 2017. 
  40. ↑ Daly, Ryan (April 18, 2016). "The Dudes From Robot Chicken Have A New Series On Shomi & It's Definitely Worth Your Time". CJQQ-FM (92.1 Rock) (Rogers Media). http://www.921rock.ca/2016/04/18/the-dudes-from-robot-chicken-have-a-new-series-on-shomi-its-definitely-worth-your-time/. Retrieved February 23, 2017. 
  41. ↑ "Crime Drama SNATCH Becomes the Latest CraveTV Original, Beginning April 7". Crave TV. March 17, 2017. http://www.newswire.ca/news-releases/crime-drama-snatch-becomes-the-latest-cravetv-original-beginning-april-7-616432314.html. Retrieved March 17, 2017. 
  42. ↑ Hardy, Ian (December 14, 2016). "Amazon Prime Video in Canada: Complete TV and movie list". https://mobilesyrup.com/2016/12/14/amazon-prime-video-in-canada-complete-tv-and-movie-list/. Retrieved June 28, 2018. 
  43. ↑ Elmes, John (January 11, 2018). "Super Channel buys Mercedes, takes Oath". http://www.c21media.net/super-channel-buys-mercedes-takes-oath/. Retrieved June 28, 2018. 
  44. ↑ Roettgers, Janko (27 June 2018). "Sony Crackle Shutting Down in Canada". Variety. https://variety.com/2018/digital/news/crackle-canada-shutting-down-1202858094/. Retrieved 26 June 2018. 
  45. ↑ @todotvnews. "How Crackle Moved from OTT to SVOD" (in en). http://www.todotvnews.com/news/How-Crackle-Moved-from-OTT-to-SVOD.html. 
  46. ↑ "¿Por qué Crackle ya no es gratis?". https://soporte.crackle.com/hc/es-419/articles/229329948--Por-qu%C3%A9-Crackle-ya-no-es-gratis-. Retrieved 20 April 2018. 
  47. ↑ "¿Qué necesito para ver Crackle?". https://soporte.crackle.com/hc/es-419/articles/229333208--Qu%C3%A9-necesito-para-ver-Crackle-. Retrieved 20 April 2018. 
  48. ↑ "Sony to Shut Down Crackle in Latin America". The Hollywood Reporter. January 17, 2019. https://www.hollywoodreporter.com/news/crackle-shut-down-latin-america-1176864. 

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