Engineering:Blockbuster mentality

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Blockbuster mentality refers to the pressure faced by the small number of conglomerates who run much of the movie industry to create formulaic productions with a high budget.[1][2]

Examples of blockbuster mentality

  • Jaws and audiences' recognition of the original novel leading to the film's success.[3]
  • The success of Ghost, Pretty Woman and Home Alone (each, according to Jeffrey Katzenberg, told well-executed good stories that the public will search what it wants to see).[4]

Criticism

The focus on creating blockbusters can undermine the artistry of films, since everything in the production process becomes focused on concerns about fiduciary duty and shareholder value.[5]

See also

References