Software:HiPi (App)
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| Developer(s) | ZEE5 |
|---|---|
| Available in | Hindi, English |
| Type | Entertainment |
| Website | https://www.hipi.co.in/ |
Hipi is a short form video sharing social network service. Made in India, the platform allows brands and merchants to harness storytelling and product discovery in a changing retail marketing environment.[1] The platform includes the most recent effects and emoticons, stickers and short videos that last between 90 seconds to one minute. These include music, dancing, comedy, acting, and traveling humor.[2][3][4][5]Around 43 million users have signed up to the new short video platform HiPi on the app.[6] HiPi has onboarded creators such as Bhuvan Bam, Be YouNick ++, Shraddha Arya, Daljeet Kaur and Vatsal Seth.[7] Hipi added more than 4000 hours kids video content in Hindi, English, Marathi, Tamil, Kannada, Telugu, Bengali, Malayalam, and Bhojpuri.[8]
References
- ↑ "Online auditions get new twist as ZEE5 uses HiPi to select actors for two new originals" (in en). https://www.moneycontrol.com/news/trends/entertainment/online-auditions-get-new-twist-as-zee5-uses-hipi-to-select-actors-for-two-new-originals-6152711.html.
- ↑ "'I was a child when I fell in love with music, and it only keeps growing': Shilpa Rao" (in en). 2022-01-19. https://indianexpress.com/article/lifestyle/life-style/shilpa-rao-singer-grammy-nomination-music-ghazal-journey-7725336/.
- ↑ www.ETBrandEquity.com. "ZEE5 to launch homegrown short video platform, HiPi - ET BrandEquity" (in en). https://brandequity.economictimes.indiatimes.com/news/media/zee5-names-homegrown-short-video-platform-hipi/76724526.
- ↑ "New TikTok-like platform ready to make a splash: Zee5's Hipi eyes 100 million users" (in en). https://www.moneycontrol.com/news/trends/entertainment/new-tiktok-like-platform-ready-to-make-a-splash-zee5s-hipi-eyes-100-million-users-5719731.html.
- ↑ "ZEE5 launches HiPi Star Hunt to search for India's next big superstar via India's biggest digital auditions" (in en). 2020-10-23. https://www.pinkvilla.com/entertainment/news/zee5-launches-hipi-star-hunt-search-indias-next-big-superstar-india-s-biggest-digital-auditions-570127.
- ↑ Chaturvedi, Anumeha. "43 million existing users upgraded to HiPi: ZEE5". The Economic Times. https://economictimes.indiatimes.com/industry/media/entertainment/media/43-million-existing-users-upgraded-to-hipi-zee5/articleshow/78787839.cms?from=mdr.
- ↑ Chaturvedi, Anumeha. "43 million existing users upgraded to HiPi: ZEE5". The Economic Times. https://economictimes.indiatimes.com/industry/media/entertainment/media/43-million-existing-users-upgraded-to-hipi-zee5/articleshow/78787839.cms.
- ↑ "Zee5 to launch HiPi short video platform after India bans China's TikTok" (in en). https://zeenews.india.com/india/zee5-to-launch-hipi-short-video-platform-after-india-bans-chinas-tiktok-2293078.html.
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