Social:ReverbNation

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Short description: Music industry website
ReverbNation
ReverbNation logo.png
Type of site
Music and social networking
OwnerBandLab
Websitereverbnation.com
RegistrationOptional
LaunchedOctober 31, 2006; 18 years ago (2006-10-31)
Current statusactive

ReverbNation.com is a website, launched in 2006, that focuses on the independent music industry. It aims to provide a central site for musicians, producers, and venues to collaborate and communicate. ReverbNation was bought for an undisclosed sum by music creation platform, BandLab, in November 2021.[1]

Innovations

  • ReverbNation provides a widget that allows its members to place content on web pages. This TuneWidget is a feature that links back to additional content, such as music recommended by the band who created the widget.[2][3] In 2007, Webs (formerly Freewebs) added a widget service that included TuneWidget as an option for its web site users.[4]
  • A feature called Band Equity measures popularity based on four metrics of its service: reach, influence, access, and recency with the top 100 of each genre being recognized.[5][6]

Events

  • The band Rehab headlined the ReverbNation summer 2007 tour.[7]
  • In May 2008, Judas Priest pre-released a track from its upcoming album on ReverbNation. Its label, Epic Records, described the use of the TuneWidget as "a must have tool for any artist's viral campaign".[8]
  • In Dec 2009, ReverbNation partnered with Microsoft launching Playlist 7 sponsorship program where 7 top emerging artists were able to showcase their work having one of their songs featured.[9]
  • In Nov 2021, ReverbNation was acquired by BandLab.[10]

References