Company:Userway

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Short description: Israeli technology company
UserWay
TypePublic (TASEUWAY)
Industrydigital accessibility
Founded2016
FounderAllon Mason
Headquarters
Wilmington, Delaware
Websiteuserway.org

Userway is a digital accessibility company based in Wilmington, Delaware. The company uses AI and automation in response to legal pressure on companies to make their websites accessible.[1] It is being traded on the Tel Aviv Stock Exchange.[2]

History

Userway was founded in 2016 by Allon Mason.[3] In 2021, Susan Bennett, the original voice of Apple's Siri personal assistant, became the company spokesperson[4][5] and disability advocate for Userway's promotional campaign which also starred Dr. Orna Guralnik.[6] In December 2021, the company submitted a first draft prospectus for its IPO on the Tel Aviv Stock Exchange.[7][8][9]

In January 2022, the company issued its IPO on the Tel Aviv Stock Exchange at a value of 120 million NIS. It went on to raise approximately 30 million NIS from institutional clients.[10][11] Userway began trading on the Tel Aviv Stock Exchange under the name UWAY.[12]

Userway's Accessibility Widget is available for all major CMS platforms as well as plain HTML/CSS/JS sites. Userway's technology meets compliance laws based on WCAG 2.1 AA standards and as required by the ADA.[13][14]

References

  1. לוי, אביב (2022-01-24). "החברות ששינו את התוכניות בעקבות גל הירידות". Globes. https://www.globes.co.il/news/article.aspx?did=1001399580. 
  2. אסיאג, עידו (2022-01-23). "חברת יוזרוואי תחל להיסחר היום בבורסה לניירות ערך של תל אביב תחת הסימול UWAY" (in he). https://www.funder.co.il/article/128266. 
  3. Shein, Esther (2020-07-30). "AI-powered tool aims to help reduce bias and racially charged language on websites" (in en-US). https://www.techrepublic.com/article/ai-powered-tool-aims-to-help-reduce-bias-and-racially-charged-language-on-websites/. 
  4. "Siri reveals herself to promote web accessibility for Userway". https://www.thedrum.com/news/2021/09/30/siri-reveals-herself-promote-web-accessibility-userway. 
  5. Al-Heeti, Abrar. "Siri's original voice now advocates for a more accessible web" (in en). https://www.cnet.com/tech/mobile/the-original-voice-of-siri-is-now-advocating-for-a-more-accessible-web/. 
  6. Lovejoy, Ben (2022-05-19). "Siri visits Couples Therapy star Dr. Orna Guralnik in sketch for web accessibility company" (in en-US). https://9to5mac.com/2022/05/19/siri-visits-couples-therapy-star/. 
  7. "בלי שלב ציבורי: החברה להנגשת אתרים סגרה הנפקה לפי שווי של 120 מיליון שקל | כלכליסט" (in he). 2022-01-10. https://www.calcalist.co.il/market/article/syfen200ny. 
  8. Alexiou, Gus. "Retailers To Lose $828 Million Of Sales Over Christmas Due To Inaccessible Websites" (in en). https://www.forbes.com/sites/gusalexiou/2021/12/19/retailers-to-lose-828-million-of-sales-over-christmas-due-to-inaccessible-websites/. 
  9. "Susan Bennett, Siri voice, partners with accessibility startup UserWay" (in en-US). https://www.jpost.com/business-and-innovation/tech-and-start-ups/article-706734. 
  10. זומר, נווית (2022-01-30). "החברה שמנייתה זינקה ב-38% בשבוע: "השוק לא ער לגמרי לנושא הנגישות"" (in he). Ynet. https://www.ynet.co.il/economy/article/b1sgzl7rt. 
  11. "בלי שלב ציבורי: החברה להנגשת אתרים סגרה הנפקה לפי שווי של 120 מיליון שקל | כלכליסט" (in he). 2022-01-10. https://www.calcalist.co.il/market/article/syfen200ny. 
  12. "UWAY: Userway Ltd Stock Price Quote - Tel Aviv - Bloomberg" (in en). https://www.bloomberg.com/quote/UWAY:IT. 
  13. InclusionHub. "UserWay" (in en). https://www.inclusionhub.com/digital-accessibility/userway. 
  14. "UserWay Launches Version 4.0 of Its Accessibility Platform" (in en-US). 2022-04-26. https://www.speechtechmag.com/Articles/ReadArticle.aspx?ArticleID=152625. 

External links