Company:Sonos

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Short description: American consumer electronics company based in Santa Barbara, California
Sonos, Inc.
FormerlyRincon Audio, Inc.
(2002–2004)
TypePublic company
IndustryConsumer electronics
Founded2002; 22 years ago (2002)
Founders
  • John MacFarlane
  • Craig Shelburne
  • Tom Cullen
  • Trung Mai
HeadquartersSanta Barbara, California, U.S.
Number of locations
  • 12 offices
  • 3 retail stores
Area served
Worldwide
Key people
  • Patrick Spence (CEO)
  • Brittany Bagley (CFO)
  • David Perri (COO)
  • Nicholas Millington (CPO)
RevenueIncrease US$1.75 billion (2022)
Decrease US$90 million (2022)
Decrease US$67 million (2022)
Total assetsIncrease US$1.19 billion (2022)
Total equityDecrease US$561 million (2022)
Number of employees
1,844 (October 2022)
Websitesonos.com
Footnotes / references
[1]

Sonos, Inc. is an American developer and manufacturer of audio products best known for its multi-room audio products. The company was founded in 2002 by John MacFarlane, Craig Shelburne, Tom Cullen, and Trung Mai. Patrick Spence has been its CEO since 2017.[2]

Sonos has partnered with over 100 companies that offer music services, including Pandora, iHeartRadio, SiriusXM, Apple Music, Spotify, Tidal, MOG, QQ Music, and Amazon Music.[3] Sonos products work with the three major voice assistants: Amazon Alexa, Google Assistant, and Apple Siri, although the last is currently only supported through Apple's Home app.[4] In 2019 Sonos acquired Snips SAS, a privacy-focused AI voice platform for connected devices with the goal to bring a music-specific assistant to its devices.[5]

History

Corporate, financial, and marketing history

Sonos was founded in August 2002[6] by John MacFarlane, Craig Shelburne, Tom Cullen and Trung Mai, with MacFarlane wanting to create a wireless service.[7][8]

During 2004, MacFarlane brought prototypes of the first Sonos products to several industry events, including the June 2004 "D2: All Things Digital" conference in Carlsbad, California (where Steve Jobs told MacFarlane that the Sonos controller's scroll wheel might violate Apple patents related to the iPod,[9][10][11]) and the December 2004 Digital Music Summit.[12]

Sonos aimed to begin shipping its products in the fourth quarter of 2004 but missed that deadline. The company first introduced its products to the market in January 2005 and first shipped them in either January or March 2005.[13][14]

In May 2005, Sonos announced that its initial product line would go on sale in the United Kingdom in the following month.[15] The company has continued to broaden its international sales, for example to Japan in 2018.[16]

In May 2012, Sonos opened the Sonos Studio in Los Angeles , a studio and art gallery in which art was exhibited along with Sonos' products for free,[17] and featured events with artists like Beck, The Lonely Island and Solange,[18] and released a video about its development.[19] The Los Angeles location was closed in 2018; a London location remains open.

In December 2013, the company was estimated to have raised $118 million in venture funding, including a $25 million round; its investors included Kohlberg Kravis Roberts, Redpoint Ventures and Elevation Partners.[20]

In January 2015, Sonos was rebranded by Bruce Mau Design,[21] with a new visual identity and improved logotype that was created over the span of four years, from 2011 to 2014.[22] There have been other brand refreshes, including one in 2019.[23]

In February 2016 Sonos also released a study called Music Makes it Home Study.[24]

In March 2016, CEO John MacFarlane announced the company's shift to focus on streaming music services and voice control instead of local playback, and laid off some employees.[25]

In July 2016, the company opened its first Sonos Store in SoHo.[26]

In September 2016, the company announced that its products would become available at the Apple Store.[27]

In January 2017, MacFarlane announced via the company's blog that he would be stepping down from his role as CEO, and that he would be succeeded in this position by former COO Patrick Spence.[28]

In December 2017, IKEA and Sonos announced a collaboration to build Sonos' technology into furniture sold by IKEA.[29]

In August 2018, Sonos went public, trading on the NASDAQ under the symbol SONO.[30]

In November 2019, Sonos acquires Snips SAS, a privacy-focused AI voice platform for connected devices with the goal to bring a music-specific assistant to its devices.[5]

In April 2020, Sonos revealed a new "sonic logo" composed by Philip Glass, featuring an ensemble of 21 musicians. The logo will be heard in the listening experience of Sonos Radio, an Internet radio streaming service that was unveiled by the company the same month.[31]

In June 2020, Sonos announced plans to lay off 12% of its workforce, close its New York store and six of its offices, and cut its top executives' pay by 20% for three to six months, in response to the economic disruptions caused by the COVID pandemic.[32]

In November 2020, Sonos launched "Sonos Radio HD", a paid ad-free tier of Sonos Radio.[33]

In January 2022, Sonos won the lawsuit against Google and Google had to remove certain features such as group volume controller from its devices.[34]

Product history

Products announced by Sonos (excluding several smaller or less-important ones) have been:

  • June 2004 – Sonos announced its first products—the Digital Music System consisting of two components, the ZonePlayer and the Controller (later renamed as the ZP100 and CR100, respectively)—then expected to be available in fall 2004.[35] The products were introduced at the January 2005 Consumer Electronics Show.[36] They first shipped either on January 27, 2005,[13] or March 2005.[14]
  • January 2006 – the unamplified ZonePlayer ZP80, with analog and digital input and output connections to link a user's Sonos system to their traditional amplifier.[37]
  • August 2008 – the ZonePlayer120 (ZP120, later CONNECT:AMP), replacing the ZP100, and the ZonePlayer90 (ZP90, later CONNECT), replacing the ZP80.[38]
  • October 2008 – a free Controller app for the iPhone and iPod Touch, reducing the need for Sonos' separate controllers.[39] Controller apps were later released for other IOS devices and for Android.
  • July 2009 – the CR200, a second handheld controller to replace the CR100, with a touch screen rather than the CR100's scroll wheel.[40] Sales of the CR200 were discontinued in 2012.[41] Existing CR200 controllers continue to operate, however there are reports of touchscreen failures which cannot be repaired.[42]
  • November 2009 – the ZonePlayer S5 (later PLAY:5), the first independent Sonos-connected amplified speaker.[43]
  • July 2011 – the Play, a second, smaller, amplified speaker in its Play lineup of smart speakers.[44][45]
  • May 2012 – the SUB wireless subwoofer.[46]
  • February 2013 – the PLAYBAR soundbar speaker.[47]
  • October 2013 – the Play, a third, compact, smart speaker.[48][49]
  • February 2015 – Sonos announced the limited edition Blue Note Play, a collaboration with Blue Note Records,[50] which went on sale in March.[51] There have been other similar Sonos releases, available for limited times, such as a Beastie Boys PLAY:5[52] and a series of Sonos Ones in five new colors developed by the Danish design firm HAY.[53]
  • September 2015 – A new ("2nd gen") Play speaker was announced, and pre-orders began in October.[54]
  • March 2017 – the PLAYBASE, a soundbase to go under a television.[55]
  • October 2017 – the Sonos One, a small connected speaker with voice control.[56] A key feature of whole house systems starting in 2017 was the adoption of Amazon's Alexa as a third-party voice controller.[57]
  • April 2018 – production of the Play was discontinued, effective July 31.[58]
  • June 2018 – the Sonos Beam, a soundbar with voice control, was announced.[59]
  • August 2018 – An updated version of the Sonos Amp was unveiled, with a planned limited release in December.[60]
  • March 2019 – A second-generation Sonos One, with Bluetooth LE connectivity, a faster processor, and more memory.[61]
  • August 2019 – The first two products resulting from the IKEA-Sonos collaboration, called SYMFONISK, a small bookshelf speaker and a combination table-lamp/speaker, became available from IKEA.[62][63]
  • September 2019 – The introduction of the first battery operated Sonos speaker called Move. The speaker is portable and has the rating of IP56 making it humidity, heat, and cold resistant. It uses an indoor charging base and claims to play up to 10 hours on a full charge. Sonos also announced the One SL, a version of its One without voice control, replacing the Play, and the Port, an updated version of the Connect, to add Sonos functionality into an existing, wired stereo system.[64]
  • March 2021 – The introduction of the smallest battery operated Sonos speaker called Roam. The speaker is a smaller version of the Move carrying over the features such as portable, IP56 rated and durable. In the box is just the Roam and a USB charging cable and claims to play up to 10 hours on a full charge. There is a charging bases available similar to the Move, but sold separately.[65]
  • September 2022 – Sonos launched the Sub Mini wireless subwoofer. The Sub Mini is cylindrical and is available in matte black or white, it can be paired with AirPlay-enabled Sonos speakers.[66]
  • March 2023 – Sonos launched the ERA 100 and ERA 300 speakers. The latter features a unique design and support for spatial audio.

History of outside services supported

In April 2005, Sonos announced that its products could play music from Rhapsody, the first of many music services that its products would support.[67] Starting in September 2006 Sonos supported Rhapsody from its own Controller without use of a PC.[68] Subsequently, added services include:

Sonos devices support the Amazon Alexa and Google Assistant virtual assistants.[4] Apple Siri is only supported through Apple's Home app.[76]

Logo history

  • Original Sonos logo, used from 2002 and replaced in 2011.

  • Second logo, used until 2015 as part of the rebrand by Bruce Mau Design.

  • Current logo. It is bolder than its predecessor while retaining the same font.

The word is a palindrome and the logo a rotational ambigram.

Product line

Sonos One speaker

The company's product line consists mainly of powered speakers, audio amplifiers and peripherals. Current products include:

In addition, through a partnership with IKEA, the following products are also part of the Sonos ecosystem:

List of current and past products

The following is a list of all of current and past Sonos and Sonos-ecosystem products:

Sonos Products
Model Model Number[lower-alpha 1] SDRAM NV Storage Released Discontinued Replaces Launch price S1 / S2
compatibility[77] 		Partner
ZonePlayer 100 ZP100 January 27, 2005 (2005-01-27) 2008 (2008) $499 S1
Loudspeaker SP100 March 2005 (2005-03)  () $179 / pair S1
Charging Cradle CC100 October 2005 (2005-10) 2009 (2009) $39.99 N/A
Controller CR100 January 27, 2005 (2005-01-27) 2009 (2009) $399 S1
ZonePlayer 80 ZP80 January 2006 (2006-01) 2008 (2008) $349 S1
Connect (Gen 1)[lower-alpha 2] ZP90 October 2008 (2008-10)  () ZonePlayer80 $349 S1
Connect:Amp (Gen 1)[lower-alpha 3] ZP120 October 2008 (2008-10)  () ZP100 $499 S1
Controller CR200 July 2009 (2009-July) 2012 (2012) Controller (CR100) $399 S1
Play (Gen 1)[lower-alpha 4] November 2009 (2009-11) November 20, 2015 (2015-11-20) $499 S1
Wireless Dock WD100 2010 (2010)  () $119 N/A
Bridge  ()  () $49 S1
Play July 20, 2011 (2011-07-20) July 31, 2018 (2018-07-31) $299 S1/S2
Sub (Gen 1) June 19, 2012 (2012-06-19) $699 S1/S2
Playbar February 12, 2013 (2013-02-12) June 8, 2020 (2020-06-08) $699 S1/S2
Play October 14, 2013 (2013-10-14) October 24, 2017 (2017-10-24) $199 S1/S2
Boost October 2014 (2014-10)  () Bridge $99 S1/S2
Connect (Gen 2) March 2015 (2015-03)  () ZonePlayer 90/Connect (Gen 1) $349 S1/S2
Connect:Amp (Gen 2) March 2015 (2015-03)  () ZonePlayer 120/Connect:Amp (Gen 1) $499 S1/S2
Play (Gen 2) November 20, 2015 (2015-11-20) June 8, 2020 (2020-06-08) ZonePlayer S5/Play:5 (Gen 1) $499 S1/S2
Sub (Gen 2) 2016 June 8, 2020 (2020-06-08) Sub (Gen 1) $699 S1/S2
Playbase April 4, 2017 (2017-04-04) August 6, 2020 (2020-08-06) $699 S1/S2
One (Gen 1) ONEG1##1BLK (Black),
ONEG1##1WHT (White) 		October 24, 2017 (2017-10-24)  () Play:1 $199 S1/S2
Beam (Gen 1) BEAM1##1BLK July 17, 2018 (2018-07-17)  () $399 S1/S2
One (Gen 2) ONEG2##1BLK (Black),
ONEG2##1WHT (White) 		1GB 4GB March 2019 (2019-03) March 28, 2023 One (Gen 1) $199 S1/S2
Amp AMPG1##1BLK February 5, 2019 (2019-02-05)  () Connect:Amp (Gen 2) $599 S1/S2
In-Ceiling N/A N/A February 26, 2019 (2019-02-26)  () $599 / pair N/A Sonance
In-Wall N/A N/A February 26, 2019 (2019-02-26)  () $599 / pair N/A Sonance
Outdoor N/A N/A February 26, 2019 (2019-02-26)  () $799 / pair N/A Sonance
SYMFONISK Bookshelf (Gen 1) 003.575.61 August 1, 2019 (2019-08-01) October 2021 (2021-10) $99 S1/S2 IKEA
SYMFONISK Table lamp 004.646.17 August 1, 2019 (2019-08-01) January 2022 (2022-01) $179 S1/S2 IKEA
One SL ONESL##1BLK (Black),
ONESL##1WHT (White) 		September 12, 2019 (2019-09-12)  () Play:1 $179 S2[lower-alpha 5]
Port PORT1##1BLK September 12, 2019 (2019-09-12)[lower-alpha 6]  () Connect (Gen 2) $399 S1/S2
Move MOVE1##1BLK 1 GB 4 GB September 24, 2019 (2019-09-24)  () $399 S1/S2
Arc ARCG1##1 1 GB 4 GB June 8, 2020 (2020-06-08)  () Playbar/Playbase $799 S2
Sub (Gen 3) SUBG3##1BLK 256 MB 256 MB June 8, 2020 (2020-06-08)  () Sub (Gen 2) $699 S2
Five FIVE1##1BLK (Black) 512 MB 512 MB June 8, 2020 (2020-06-08)  () Play:5 (Gen 2) $499 S2
Arc SL[lower-alpha 7] ARCSLUS1SDW December 2, 2020 (2020-12-02)  () Playbar/Playbase $749 S2
Roam ROAM1##1BLK 1 GB 4 GB March 9, 2021 $169 S2
SYMFONISK Picture frame 404.873.20 (Black),
504.873.29 (White) 		July 15, 2021 (2021-07-15) $199 S2 IKEA
Beam (Gen 2) BEAM2##1BLK 1 GB 4 GB October 5, 2021 (2021-10-05)  () Beam (Gen 1) $449 S2
SYMFONISK Speaker lamp base[lower-alpha 8] 404.873.01 (Black),
304.873.11 (White) 		October 12, 2021 (2021-10-12)  () SYMFONISK Table lamp $140 S2 IKEA
SYMFONISK Bookshelf (Gen 2) 505.065.87 (White) January 7, 2022 (2022-01-07)  () SYMFONISK Bookshelf (Gen 1) $119 S2 IKEA
Roam SL 1 GB 4 GB March 1, 2022 (2022-03-01) $159 S2
Ray 1 GB 4 GB June 7, 2022 (2022-06-07) $279 S2
Sub Mini 4 GB 4 GB October 6, 2022 (2022-10-06) $429 S2
Era 100 1 GB 8 GB March 28, 2023 (2023-03-28) One (Gen 2) $249 S2
Era 300 2 GB 8 GB March 28, 2023 (2023-03-28) $449 S2
  Discontinued; unsupported
  Discontinued; still supported
  Current or still sold
  Future product

Automotive

Sonos currently makes car audio systems. The first automotive brand to partner with Sonos is Audi in the Audi Q4 e-tron.[79]

Automobile brands that currently have Sonos audio systems available in their vehicles are Audi.

Technical details

Communication between Sonos products

Multiple Sonos devices in a single household are connected to each other wirelessly, through a wired Ethernet network, or a mixture of the two.[80] The Sonos system creates a proprietary AES-encrypted peer-to-peer mesh network,[81] known as SonosNet. This allows for each unit to play any chosen input and if desired share it as synchronized audio with one or more other chosen zones. The first versions of SonosNet required a single ZonePlayer or ZoneBridge to be wired to a network for access to LAN and Internet audio sources[80] or when creating a 3.1/5.1 surround setup.[82] SonosNet 2.0 integrated MIMO on 802.11n hardware, providing a more robust connection. Later, the company added support for connecting to an existing Wi-Fi network for internet connectivity, removing the wired network requirement.[83]

S1 and S2 operating systems

In 2020, Sonos released its S2 operating system.[84] Its existing system was renamed "S1" to differentiate it from its new system. All products launched after May 2020 support S2 exclusively.[85]

Trueplay

In November 2015, a tuning feature called Trueplay was released in a software update.[86] Trueplay tunes the output of Sonos smart speaker units to the acoustics of the room they are in. The initial tuning process requires the use of a suitable Apple smartphone or tablet.[87]

Standby and Low power mode

Sonos devices generally do not have power buttons, and the company claims that each speaker consumes 4–8W in idle/standby.[88] Its battery-powered lineup does have power buttons to turn them on and off.

Reception

In November 2004, the Sonos Digital Music System won the "Best of Audio" award at the 2005 CES Innovations Design and Engineering awards.[36]

A February 2005 Macworld review of the first Sonos system explained its background, components and operation.[89]

Controversies

Support for the CR100 ended in 2018 when Sonos sent out an update that intentionally caused the CR100 to cease to function, resulting in expressions of unhappiness from a number of long-time Sonos customers.[90][91] Sonos later settled a class action lawsuit related to its decision to intentionally cause the CR100 to cease to function.[92]

Sonos was criticized by media outlets in December 2019 for its "Recycle Mode", which bricks devices that users register into the company's trade-in program.[93][94] Customers who participate in the program receive a 30 percent discount on a purchase of a new Sonos device, but the registration puts the device into Recycle Mode, which starts a timer that turns the device permanently non-functional in 21 days. An electronic waste recycler criticized the procedure on Twitter for being environmentally unfriendly, stating that it discourages reuse by preventing recyclers from reselling functional Sonos units.[95] Sonos responded that Recycle Mode was intended to ensure that prospective customers purchase newer Sonos models instead of older secondhand models.[96] In March 2020, Sonos discontinued the Recycle Mode and no longer requires customers to dispose of products submitted for its trade-in program.[97][98]

On January 22, 2020, Sonos notified the end of support for speakers made before 2015, meaning that they eventually will lose functionality, something that sparked anger from their owners.[99] Many of these speakers were purchased by customers after 2015, meaning that customers paid full price for equipment that will cease to be supported after two or three years.[100] On January 23, 2020, following a widespread backlash and criticism of this announcement, Sonos reversed and clarified it, stating that it would continue to support its older equipment.[101]

Locations

Headquarters

The headquarters are located in Santa Barbara, California.[102]

Stores

The first official Sonos Store was opened in New York City on July 12, 2016.[103] It was closed in June 2020.[104] A store opened on Seven Dials in London, in November 2017.[105] A store opened in Berlin in April 2018.[106]

Offices

There are currently 12 offices operated by Sonos independently.[107] These are located in Australia, China, Denmark, France, Germany, Netherlands, United States, Sweden and the United Kingdom.[108] An engineering office was present in Boston, US as of 2017.[57]

Explanatory notes

  1. ↑ Sonos model numbers now denote the country/region they are sold in ("##" in model numbers listed above), for example: US, UK, EU...
  2. ↑ Originally known as ZonePlayer 90
  3. ↑ Originally known as ZonePlayer 120
  4. ↑ Originally known as ZonePlayer S5
  5. ↑ S1 no longer supported for new activations
  6. ↑ Released in limited quantities
  7. ↑ Microphone-free version of the Arc, sold exclusively at Costco in the US[78]
  8. ↑ The second generation SYMFONISK Speaker lamp is referred to as the "Speaker lamp base" model in official IKEA and Sonos documentation. As its name suggests, the model no longer includes a lamp shade.

References

  1. ↑ "Sonos, Inc. 2022 Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. 23 November 2022. https://www.sec.gov/ix?doc=/Archives/edgar/data/1314727/000095017022025663/sono-20221001.htm. 
  2. ↑ "The Next Generation of Sonos Leadership" (in en-us). https://www.sonos.com/en-us/newsroom/the-next-generation-of-sonos-leadership. 
  3. ↑ "Everything That Plays on Sonos" (in en-us). https://www.sonos.com/en-us/streaming-music. 
  4. ↑ 4.0 4.1 Yurieff, Kaya (14 May 2019). "Sonos has put itself in the middle of the battle between Alexa and Google Assistant". CNN. https://www.cnn.com/2019/05/14/tech/sonos-google-assistant/index.html. 
  5. ↑ 5.0 5.1 "Sonos Announces Acquisition of Snips" (in en-US). https://investors.sonos.com/news-and-events/investor-news/latest-news/2019/Sonos-Announces-Acquisition-of-Snips/default.aspx. 
  6. ↑ "Bloomberg company profile: Sonos, Inc.". https://www.bloomberg.com/profile/company/SONO:US. 
  7. ↑ Elliott, Amy-Mae (8 December 2011). "The Story Behind the Wireless Music System 10 Years in the Making". Mashable. http://mashable.com/2011/12/08/how-sonos-works/#6vAZ2evsskqX. 
  8. ↑ "Bloomberg company profile: Sonos, Inc.". http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=10654809. 
  9. ↑ Grimes, Ann (10 June 2004). "Digits". Wall Street Journal. 
  10. ↑ Bradley, Ryan (30 October 2014). "How Sonos Built the Perfect Wireless Speaker". Bloomberg L.P. https://www.bloomberg.com/news/articles/2014-10-30/how-sonos-and-john-macfarlane-built-the-perfect-wireless-speaker-for-streaming-music. 
  11. ↑ "Whole Home Digital Music Arrives With the Sonos Digital Music System" (in en). 23 June 2004. https://www.parksassociates.com/blog/article/whole-home-digital-music-arrives-with-the-sonos-digital-music-system. 
  12. ↑ Rojas, Peter (4 December 2004). "The Engadget Interview: John MacFarlane, CEO of Sonos, Inc." (in en). Engadget. https://www.engadget.com/2004/12/13/the-engadget-interview-john-macfarlane-ceo-of-sonos-inc/. 
  13. ↑ 13.0 13.1 "How it Started" (in en-us). https://www.sonos.com/en-us/how-it-started. 
  14. ↑ 14.0 14.1 Yakowicz, Will (24 June 2015). "How Sonos Blew Its First Big Product Deadline (and Why It Was a Good Thing)". Inc.com. https://www.inc.com/magazine/201507/how-we-blew-our-first-big-product-deadline.html. 
  15. ↑ Smith, Tony (24 May 2005). "Sonos wireless music kit ready to roll in UK". The Register. https://www.theregister.co.uk/2005/05/24/sonos_comes_to_uk/. 
  16. ↑ Bradshaw, Tim (10 September 2018). "Sonos reports drop in revenue in first result since IPO". Financial Times. https://www.ft.com/content/5ff8cc82-b53b-11e8-bbc3-ccd7de085ffe. 
  17. ↑ "The Sonos Studio: Listening, Sonos-style". 9 May 2012. http://blog.sonos.com/culture/the-sonos-studio-listening-sonos-style. 
  18. ↑ "Best Venue Where the Music (and the Booze) Is Free | Sonos Studio.". LA Weekly. 2 October 2013. http://www.laweekly.com/best-of/2013/arts-and-entertainment/best-venue-where-the-music-and-the-booze-is-free-2694843. 
  19. ↑ "The Making of the Sonos Studio LA". YouTube. 16 June 2016. https://www.youtube.com/watch?v=BBExSrs9otA. 
  20. ↑ Nellis, Stephen (3 January 2014). "Top 10 Software/E-Commerce Growth Companies in the Tri-Counties". http://www.pacbiztimes.com/2014/01/03/top-10-softwaree-commerce-growth-companies-in-the-tri-counties/. 
  21. ↑ "Sonos | Bruce Mau Design". Bruce Mau Design. http://www.brucemaudesign.com/work?project_id=108. 
  22. ↑ Ricker, Thomas (23 January 2015). "New Sonos logo design pulses like a speaker when scrolled". The Verge. https://www.theverge.com/2015/1/23/7876777/sonos-sound-wave-logo. 
  23. ↑ Deighton, Katie (31 May 2019). "Sonos has quietly softened its brand to be less about tech and more about sound" (in en). The Drum. https://www.thedrum.com/news/2019/05/31/sonos-has-quietly-softened-its-brand-be-less-about-tech-and-more-about-sound. 
  24. ↑ "Can Music Out Loud Change the Way We Connect at Home?". News from USA (Press release). Sonos. 11 February 2016. Archived from the original on 2016-02-18. Retrieved 31 October 2016.[self-published source]
  25. ↑ Shu, Catherine (9 March 2016). "Sonos will layoff employees as it adapts to changes in the music industry". TechCrunch. https://techcrunch.com/2016/03/09/sonos-will-layoff-employees-as-it-adapts-to-changes-in-the-music-industry/. 
  26. ↑ "Sonos Expands Its Brand, Opens Flagship NY Store". WheePR Media. http://www.wheepr.com/sonos-expands-its-brand-opens-flagship-ny-store/. 
  27. ↑ "SONOS: Coming to an Apple Store Near You" (Press release). Sonos. 26 September 2016. Archived from the original on 2016-11-01. Retrieved 31 October 2016.[self-published source]
  28. ↑ "The Next Generation of Sonos Leadership". 10 January 2017. http://blog.sonos.com/en/the-next-generation-of-sonos-leadership/. 
  29. ↑ Tepper, Fitz (6 December 2017). "Sonos and Ikea are collaborating on sound products for the home". TechCrunch (Oath Inc.). https://techcrunch.com/2017/12/06/sonos-and-ikea-are-collaborating-on-sound-products-for-the-home/. 
  30. ↑ Rottgers, Janko (1 August 2018). "Sonos Prices IPO at $15 per Share, Will Start Trading Thursday" (in en). Variety. https://variety.com/2018/digital/news/sonos-ipo-share-price-1202892958/. 
  31. ↑ Hampp, Andrew (21 April 2020). "Songs for Screens: How Sonos Got Philip Glass to Create an 'Audio Logo' for Its Radio Service". https://variety.com/2020/music/news/philip-glass-sonos-radio-songs-for-screens-1234585911/. 
  32. ↑ Welch, Chris (24 June 2020). "Sonos to lay off 12 percent of employees and close NYC retail store" (in en). The Verge. https://www.theverge.com/2020/6/24/21301787/sonos-layoffs-nyc-store-closed-coronavirus-covid-19. 
  33. ↑ Malt, Andy (13 November 2020). "Sonos announces new hi-def premium radio subscription". https://completemusicupdate.com/article/sonos-announces-new-hi-def-premium-radio-subscription/. 
  34. ↑ Clark, Mitchell (2022-01-06). "Your Google home speakers are about to get slightly worse because Sonos sued and won" (in en). https://www.theverge.com/2022/1/6/22871304/google-home-speaker-group-volume-control-changes-sonos-patent-decision. 
  35. ↑ "Whole Home Digital Music Arrives With The Sonos™ Digital Music System: Multi-Zone Digital Music System Renders the Traditional Black Stereo Rack Obsolete" (Press release). Sonos. 7 June 2004. Archived from the original on 4 September 2004. Retrieved 4 August 2019.
  36. ↑ 36.0 36.1 Ozler, Levent (11 November 2004). "Sonos Digital Music System: Best of Audio". Dexigner. https://www.dexigner.com/news/3160. 
  37. ↑ "Sonos® Introduces the Sonos™ ZonePlayer ZP80" (Press release). Sonos. 4 January 2006. Archived from the original on 12 March 2008. Retrieved 5 August 2019.
  38. ↑ "Sonos Introduces the Sonos ZonePlayer 120 and Sonos ZonePlayer 90" (Press release). Sonos. 27 September 2008. Archived from the original on 27 September 2008. Retrieved 5 August 2019.
  39. ↑ "Sonos Controller for iPhone and Software 2.7 bring Last.fm, internet radio and 'the future' to your existing setup" (in en). Engadget. https://www.engadget.com/2008/10/28/sonos-controller-for-iphone-and-software-2-7-bring-last-fm-inte/. 
  40. ↑ "Sonos CR200 review" (in en). https://www.engadget.com/2009/07/27/sonos-cr200-review/. 
  41. ↑ Sakr, Sharif (4 April 2012). "Sonos listens to reason, drops dedicated controller in favor of smartphone apps". https://www.engadget.com/2012/04/04/sonos-drops-cr200-hardware-controller/. 
  42. ↑ "Sonos CR200 dead spot fault – is it home-repairable?". 31 January 2015. http://www.setfirelabs.com/sonos/sonos-cr200-dead-spot-fault-is-it-home-repairable. 
  43. ↑ "Sonos ZonePlayer S5 Now Shipping in US: All-In-One Wireless Music System Controlled with an iPhone Now Available" (Press release). Sonos. 3 November 2009. Archived from the original on 16 July 2011. Retrieved 5 August 2019.
  44. ↑ "Sonos PLAY:3 official: cheaper entry to the streaming music club". SlashGear. 20 July 2011. http://www.slashgear.com/sonos-play3-official-cheaper-entry-to-the-streaming-music-club-20166227/. 
  45. ↑ "Forget everything youve heard before introducing the Sonos PLAY:3" (in en-us). https://www.sonos.com/en-us/newsroom/forget-everything-youve-heard-before-introducing-the-sonos-play-3. 
  46. ↑ "Introducing the Sonos SUB". News from USA (Press release). Sonos. 22 May 2012. Archived from the original on 2015-10-02. Retrieved 31 October 2016.[self-published source]
  47. ↑ "Introducing Sonos PLAYBAR". News from USA (Press release). Sonos. 12 February 2013. Archived from the original on 2015-10-02. Retrieved 31 October 2016.[self-published source]
  48. ↑ Roettgers, Janko (14 October 2013). "Sonos releases new $200 speaker, CEO dismisses Spotify's Connect speaker partnerships". Gigaom. https://gigaom.com/2013/10/14/sonos-releases-new-200-speaker-ceo-dismisses-spotifys-connect-speaker-partnerships/. 
  49. ↑ Price, Emily (14 October 2013). "Sonos' Play:1 Is Its Smallest and Most Affordable Speaker Yet". Mashable. http://mashable.com/2013/10/14/sonos-play-1/#6vAZ2evsskqX. 
  50. ↑ "Born in Blue: Introducing the Sonos Blue Note PLAY:1". 4 February 2015. http://blog.sonos.com/music-on-sonos/born-in-blue-introducing-the-sonos-blue-note-play1. 
  51. ↑ "Limited Edition Blue Note PLAY:1 On Sale March 15". Sonos. http://blog.sonos.com/culture/limited-edition-blue-note-play1-on-sale-march-5. 
  52. ↑ "Introducing the Limited Edition Beastie Boys Play:5" (in en-us). https://www.sonos.com/en-us/limited-edition/beastie-boys-play-5. 
  53. ↑ "Introducing the Limited Edition HAY Sonos One" (in en-us). Sonos. https://www.sonos.com/en-us/limited-edition/hay-for-sonos. 
  54. ↑ "Sonos' New Flagship PLAY:5 Pre-orders Start Today" (Press release). Sonos. 29 October 2015. Retrieved 6 August 2019.
  55. ↑ "Sonos Introduces PLAYBASE – An Off The Wall Approach to TV Sound" (in en-us). Sonos. https://www.sonos.com/en-us/newsroom/sonos-introduces-playbase-an-off-the-wall-approach-to-tv-sound. 
  56. ↑ "Sonos unveils smart speaker with support for multiple voice services" (in en-us). Sonos. https://www.sonos.com/en-us/newsroom/sonos-unveils-smart-speaker-with-support-for-multiple-voice-services. 
  57. ↑ 57.0 57.1 Bray, Hiawatha (25 August 2017). "Sonos triggers a fight over privacy". The Boston Globe: pp. B9, B14. https://www.newspapers.com/clip/22915924/sonos_triggers_fight_over_privacy_pt1/.  The second part of the article appears at https://www.newspapers.com/clip/22916056/sonos_triggers_fight_over_privacy_pt2/ .
  58. ↑ Persaud, Christine (26 April 2018). "Sonos Confirms Apple AirPlay 2 Support, Discontinues the Play:3". Wifi Hifi Magazine. https://www.wifihifi.ca/content/index/page?pid=6344. 
  59. ↑ "Meet Sonos Beam – The world's most versatile smart speaker for both TV and Music" (in en-us). https://www.sonos.com/en-us/newsroom/meet-sonos-beam. 
  60. ↑ McConnell, Josh (29 August 2018). "Sonos announces new Amp hardware, opens developer platform to all in September". MobileSyrup. https://mobilesyrup.com/2018/08/29/sonos-new-amp-hardware-opens-developer-platform-september/. 
  61. ↑ Brown, Michael (6 March 2019). "Sonos is shipping a second-generation Sonos One smart speaker" (in en). TechHive. https://www.techhive.com/article/3356180/sonos-is-shipping-a-second-generation-sonos-one.html. 
  62. ↑ Roettgers, Janko (6 December 2017). "Sonos Teams Up With Ikea for Smart Home Audio". Variety. https://variety.com/2017/digital/news/sonos-ikea-partnership-1202632104/. 
  63. ↑ Fingas, Jon (1 August 2019). "IKEA's Sonos-powered speakers are available now" (in en). Engadget. https://www.engadget.com/2019/08/01/ikea-sonos-speakers-available/. 
  64. ↑ "Sonos Moves Outside With Its First Portable Bluetooth Speaker". Wired. 5 September 2019. https://www.wired.com/story/sonos-move-portable-speaker/. Retrieved 7 September 2019. 
  65. ↑ "Sonos Roam Announced". https://www.which.co.uk/news/2021/03/sonos-roam-best-portable-speaker-to-take-on-a-picnic/. 
  66. ↑ "Sonos Announces Sub Mini, Can Be Paired With AirPlay-Enabled Sonos Speakers" (in en). 13 September 2022. https://www.macrumors.com/2022/09/13/sonos-announces-sub-mini/. 
  67. ↑ "Sonos Announces the Immediate Availability of the Rhapsody® Online Music Service for Sonos™ Digital Music System Customers" (Press release). 13 November 2006. Archived from the original on 13 November 2006. Retrieved 4 August 2019.
  68. ↑ "Sonos 2.0: Rhapsody without a Computer (14 September 2006)". 14 September 2006. https://www.wired.com/2006/09/sonos-20-rhapso/. 
  69. ↑ "Sonos streams SiriusXM Internet Radio to every room of the home". News from USA (Press release). Sonos. 16 February 2011. Archived from the original on 2015-10-02. Retrieved 31 October 2016.[self-published source]
  70. ↑ "Sonos and Mog team up to bring high-quality listening experience to the home". News from USA (Press release). Sonos. 24 May 2011. Archived from the original on 2015-10-02. Retrieved 31 October 2016.[self-published source]
  71. ↑ "Spotify now available for streaming in every room of the home on Sonos". News from USA (Press release). Sonos. 14 July 2011. Archived from the original on 2015-10-02. Retrieved 31 October 2016.[self-published source]
  72. ↑ "Tencent and Sonos bring QQ music into the home". News from USA (Press release). Sonos. 8 May 2012. Archived from the original on 2015-10-02. Retrieved 31 October 2016.[self-published source]
  73. ↑ "TIDAL streaming service now available for Sonos users". 30 March 2015. https://www.digitalspy.com/tech/a638887/tidal-streaming-service-now-available-for-sonos-users/. [self-published source]
  74. ↑ "Get Ready for Prime Time". 20 October 2015. http://blog.sonos.com/news/stream-amazon-music-to-sonos-speakers. 
  75. ↑ "APPLE MUSIC ON SONOS AVAILABLE TOMORROW". News from USA (Press release). Sonos. 9 February 2016. Archived from the original on 2016-02-13. Retrieved 31 October 2016.[self-published source]
  76. ↑ "Sonos Support". https://support.sonos.com/s/article/4702?language=en_US. 
  77. ↑ "Sonos S2 compatibility". https://support.sonos.com/s/article/4786?language=en_US. 
  78. ↑ "Sonos launches microphone-free Arc SL soundbar exclusively at Costco". 2 Dec 2020. https://www.theverge.com/2020/12/2/22011112/sonos-arc-sl-no-microphone-now-available-costco. 
  79. ↑ Andy Madden published (2021-04-15). "It's official! The first Sonos in-car sound system will feature in the Audi Q4 e-tron" (in en). https://www.whathifi.com/news/its-official-the-first-sonos-in-car-sound-system-will-feature-in-the-audi-q4-e-tron. 
  80. ↑ 80.0 80.1 Langberg, Mike (15 March 2005). "Digital tunes for every room". Detroit Free Press. Knight Ridder Newspapers. https://www.newspapers.com/clip/22918544/digital_tunes_for_every_room/. 
  81. ↑ Hunt, Kevin (27 December 2009). "Sonos S5: Sound Entry In Music Wars". The Hartford Courant (Hartford, CT). https://www.newspapers.com/clip/22919133/sonos_s5_sound_entry_in_music_wars/. 
  82. ↑ "Guide to setup options". Sonos. http://www.sonos.com/support/onlineuserguide/en/SonosUserGuide/Setup/Sonos_Setup_Options.htm. [self-published source]
  83. ↑ Hill, Brad (2014-04-18). "Sonos simplifies its WiFi speakers, ditching the Ethernet cable" (in en-US). https://rainnews.com/sonos-simplifies-its-wifi-speakers-ditching-the-ethernet-cable/. 
  84. ↑ "Sonos S2 update: Everything you need to know". 8 June 2020. https://www.whathifi.com/us/advice/sonos-s2-update-everything-you-need-to-know. 
  85. ↑ "S2: The Sonos OS and Controller App". https://www.sonos.com/en-us/controller-app?linkId=90846093. 
  86. ↑ "Sonos Trueplay Brings Simple Speaker Tuning to Millions of Rooms Around the World". News from USA (Press release). Sonos. 10 November 2016. Archived from the original on 2015-11-22. Retrieved 31 October 2016.[self-published source]
  87. ↑ "Trueplay Speaker Tuning Is Here | SONOS". 2016-04-12. http://blog.sonos.com/news/trueplay-is-here. 
  88. ↑ "Sonos Components Consume Power When Idle". Sonos. 2005-03-16. https://sonos.custhelp.com/app/answers/detail/a_id/260. 
  89. ↑ Frakes, Dan. "Review: Sonos Digital Music System". Macworld. https://www.macworld.com/article/1042623/sonos.html. 
  90. ↑ Hagedoorn, Hilbert (26 Feb 2018). "Sonos will brick the CR100 Controller to end support April 2018" (in en-us). Guru3D.com. https://www.guru3d.com/news-story/sonos-will-brick-the-cr100-controller-to-end-support-april-2018.html. 
  91. ↑ "Save the CR100". https://en.community.sonos.com/controllers-software-228995/save-the-cr100-6800510/index1.html. 
  92. ↑ "Matthew Steiner v. Sonos, Inc. et al (2:19-cv-06289), California Central District Court". https://www.pacermonitor.com/public/case/29183596/Matthew_Steiner_v_Sonos,_Inc_et_al. 
  93. ↑ "Sonos in bricked speaker 'recycling' row". 31 December 2019. https://www.bbc.com/news/technology-50948868. 
  94. ↑ Dent, Steve (31 December 2019). "Sonos gives a lame reason for bricking older devices in 'Recycle Mode'". https://www.engadget.com/2019/12/31/sonos-recycle-mode-explanation-falls-flat/. 
  95. ↑ Herrick, Justin (December 28, 2019). "Sonos 'Trade-Up' Program Criticized as 'Environmentally Unfriendly'". https://www.pcmag.com/news/372746/sonos-doesnt-care-about-reusing-old-speakers-bricks-them-i. 
  96. ↑ Welch, Chris (30 December 2019). "Sonos explains why it bricks old devices with "Recycle Mode"". https://www.theverge.com/2019/12/30/21042871/sonos-recycle-mode-trade-up-program-controversy. 
  97. ↑ Tambini, Olivia (6 March 2020). "Sonos finally cans controversial Recycle Mode for older wireless speakers". https://www.techradar.com/news/sonos-finally-cans-controversial-recycle-mode-for-older-wireless-speakers. 
  98. ↑ Herrick, Justin (5 March 2020). "No More Bricks: Sonos Drops 'Trade-Up' Program's Recycle Mode". https://www.pcmag.com/news/sonos-trade-up-program-criticized-as-environmentally-unfriendly. 
  99. ↑ Sonos speaker update sparks anger
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  101. ↑ Villas-Boas, Antonio. "After backlash, Sonos CEO apologizes and says company will no longer prevent newer smart speakers from getting updates if you still owned older models". Business Insider. https://www.businessinsider.com/sonos-device-support-ceo-apology-legacy-models-updates-controversy-2020-1. 
  102. ↑ Kettmann, Matt. "Sonos Spins into Control". http://www.independent.com/news/2015/aug/27/sonos-spins-control/. 
  103. ↑ "Listening comes home at 101 Greene Street". 12 July 2016. https://blog.sonos.com/en/sonos-store-opening/. 
  104. ↑ "Sonos' NYC store is closing and it's cutting jobs". 24 June 2020. https://www.slashgear.com/sonos-nyc-store-is-closing-and-its-cutting-jobs-24626249/. 
  105. ↑ "Sonos's new London store has tiny houses and a bit of Memphis". Curbed. https://www.curbed.com/2017/11/14/16648278/sonos-speakers-store-london-europe. 
  106. ↑ "Guten Tag, Berlin: Why Sonos Opened A Store In Germany's Hub of Culture and Innovation" (in en-US). 11 April 2018. https://blog.sonos.com/en/sonos-store-berlin-opens/. 
  107. ↑ "Contact Us". Sonos. http://www.sonos.com/en-us/contact. [self-published source]
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