Company:Squad

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Squad
TypePrivate
Industry
  • Marketing
  • Video games
Founded2008; 16 years ago (2008)
Headquarters,
Mexico
Key people
  • Ezequiel Ayarza
  • Adrian Goya
ProductsKerbal Space Program
Websitesquad.com.mx

Squad is a Mexican multimedia company based in Mexico City and founded in 2008.[1][2] The main business of Squad is to provide digital and interactive services to customers like The Coca-Cola Company, Hewlett-Packard, Sony, Samsung and Nissan. This included creating websites, guerrilla marketing, multi-media installations, and corporate-image design.[3]

In October 2010, employee Felipe Falanghe approached Squad owners Ezequiel Ayarza and Adrian Goya. He intended to resign to work on a video game he had been planning. However, Squad said he could create the game as a company project after finishing his prior assignment. This led to the creation of Kerbal Space Program, a spaceflight simulation game, which was released in April 2015.[1][4] In May 2017, Squad sold Kerbal Space Program to Take-Two Interactive.[5]

Squad has stated their intentions to branch out into other areas, such as record-producing, and away from pure marketing.[3]

References

External links