Biography:Laura Heintz

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Laura Heintz
Laura Heintz
Laura Heintz
Born (2000-04-28) 28 April 2000 (age 25)
Cagliari, Sardinia, Italy
NationalityItalian
OccupationReal estate entrepreneur, CEO
Years active2020–present
Known forFounder and CEO of Rently House
Websiterentlyhouse.com

Laura Heintz (born 28 April 2000 in Cagliari) is an Italian real estate entrepreneur and the founder and CEO of Rently House, a company specializing in luxury short-term rentals. By the age of 24, Heintz was managing over 100 properties across Italy, including in Rome, Milan, Venice, Bergamo, and Porto Cervo.[1][2]

Early life and education

Laura Heintz was born on 28 April 2000 in Cagliari, Sardinia, Italy.[1] She attended the Liceo Scientifico Statale Antonio Pacinotti in Cagliari from 2014 to 2018, where she completed her scientific high school education. She later graduated from the IULM University in Milan with a degree in Corporate Communication (Comunicazione d’impresa) between 2018 and 2021.[3][4]

Career

Founding of Rently House

Heintz founded Rently House during the COVID-19 pandemic, starting with the management of a few properties and quickly scaling the business to over 100 luxury rental properties across Italy.[2][5] The company focuses on short-term luxury rentals in cities such as Rome, Milan, Venice, Bergamo, and exclusive destinations like Porto Cervo.[1]

Her clientele includes international tourists as well as celebrities from the entertainment and sports sectors.[1] In addition to managing properties, Heintz personally owns three properties that she rents out as investment assets.[2]

Public speaking and advocacy

In June 2025, Heintz was invited to speak at the Italian Chamber of Deputies during the event "Social Media e Innovazione Professionale: sviluppo del mercato e prospettive" ("Social Media and Professional Innovation: Market Development and Future Perspectives").[6][7][8][9][10] She presented her strategy on using social media to modernize and innovate the real estate sector.[7][8]

Business philosophy

Heintz is known for leveraging digital marketing and social media as strategic tools to grow her real estate business. She promotes transparent communication and focuses on improving customer experiences through technology and innovation.[7][8]

Recognition

Laura Heintz has been recognized by various Italian media outlets as one of the most prominent under-30 entrepreneurs in the real estate sector.[4][5]

References

  1. ↑ 1.0 1.1 1.2 1.3 "Laura Heintz, la giovane imprenditrice under 30 che rivoluziona il mercato immobiliare italiano". January 2025. https://www.lifestyleblog.it/blog/2025/01/laura-heintz-la-giovane-imprenditrice-under-30-che-rivoluziona-il-mercato-immobiliare-italiano/. 
  2. ↑ 2.0 2.1 2.2 "Laura Heintz, imprenditrice immobiliare under 30 rivoluziona il settore degli affitti turistici". 30 December 2024. https://www.iltempo.it/general/2024/12/30/news/laura-heintz-imprenditrice-immobilare-under-30-rently-house-affitti-turistici-41244342/. 
  3. ↑ "Laura Heintz - LinkedIn Profile". https://it.linkedin.com/in/laura-heintz-6b8b882b4. 
  4. ↑ 4.0 4.1 "Laura Heintz, l’imprenditrice immobiliare Under 30 più forte d’Italia". https://www.giffonihub.com/laura-heintz-limprenditrice-immobiliare-under-30-piu-forte-ditalia-ceo-founder-di-rently-house-gestisce-100-immobili-a-24-anni/. 
  5. ↑ 5.0 5.1 "Laura Heintz, l’imprenditrice immobiliare Under 30 più forte d’Italia". https://www.valvibratalife.com/laura-heintz-limprenditrice-immobiliare-under-30-piu-forte-ditalia-ceo-founder-di-rently-house-gestisce-100-immobili-a-24-anni/laura-heintz-limprenditrice-immobiliare-under-30-piu-forte-ditalia-ceo-founder-di-rently-house-gestisce-100-immobili-a-24-anni-2/. 
  6. ↑ "Alla Camera, social media e innovazione: un focus sul futuro del mercato". June 2025. https://www.affaritaliani.it/economia/notizie-aziende/alla-camera-social-media-e-innovazione-un-focus-sul-futuro-del-mercato-972722.html. 
  7. ↑ 7.0 7.1 7.2 "Social Media e Innovazione alla Camera dei Deputati: il confronto". https://www.zoomagazine.it/social-media-e-innovazione-camera-dei-deputati-confronto/. 
  8. ↑ 8.0 8.1 8.2 "Innovazione e social media: un incontro alla Camera dei Deputati per esplorare il futuro del mercato". https://www.liberoquotidiano.it/news/libero-video/42915944/innovazione-e-social-media-un-incontro-alla-camera-dei-deputati-per-esplorare-il-futuro-del-mercato/. 
  9. ↑ "Social Media e Innovazione Professionale: alla Camera dei Deputati il confronto sul futuro del lavoro". https://www.agenziadistampainternazionale.it/2025/06/10/social-media-e-innovazione-professionale-alla-camera-dei-deputati-il-confronto-sul-futuro-del-lavoro/. 
  10. ↑ "Alla Camera, social media e innovazione: un focus sul futuro del mercato". https://linserto.it/alla-camera-social-media-e-innovazione-un-focus-sul-futuro-del-mercato/. 




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