Company:AlpVision

From HandWiki

AlpVision SA is a Swiss company that provides digital technologies for detecting counterfeit products. The headquarter is based in Vevey (Switzerland) and AlpVision has offices in Shanghai (China) and Portland (USA).

AlpVision SA
IndustrySoftware
FoundedJune 14, 2001; 23 years ago (2001-06-14) in Vevey, Switzerland
Founder
  • Fred Jordan, CEO
  • Martin Kutter, President
Headquarters
Vevey
,
Switzerland
Area served
Worldwide
Products
  • Cryptoglyph
  • AlpVision Fingerprint
Websitewww.alpvision.com

History

AlpVision was founded in 2001 by Dr. Kutter and Dr. Jordan after they completed their Ph.D. at the EPFL in the signal processing laboratory of Pr. Murat Kunt.

After its foundation, the company first released several applications[1][2][3][4][5] derived from founder's expertise in digital watermarking in images[6][7][8][9][10] and video[11][12]. Among them was the Cryptoglyph technology[13][14][15], released in 2003 for invisible marking of printed products for security applications.

Since then, the Cryptoglyph is being used for the protection of documents, pharmaceutical products[16][17][18][19][20], automotive lubricants[21] and tobacco products[22].

AlpVision released in 2007 a fingerprint technology for the automatic recognition of molded plastic products[23] and stamped precious metal[24].

In the early days, the application used SMS for communications[25] before switching to the internet when smartphone appeared.

AlpVision's products and solutions were progressively recognized out of Switzerland: the company was invited to contribute to the writing of EU regulations[26], was identified as a competitor in the SEC filing of 2 US public companies[27][28], the Cryptoglyph appeared in the glossary of standard security features of the US Government Printing Office[29], and used by the World Custom Organization[30]. The AlpVision company is also listed in several recent international reports related to the anti-counterfeiting market[31][32][33][34][35][36].

In 2020, the company offered their solution for free for the counterfeit protection of all Covid-19 related medicines[37].

Brand Authentication Technologies

AlpVision has two core technologies:

  • Cryptoglyph: A pseudo-random pattern which is printed over labels and packages. The pattern consists either of small dots or small holes printed in varnish or visible color typically using offset, flexographic or rotogravure technologies. It is invisible for the naked eye. It is detected using a dedicated smartphone application which performs an analysis of the picture taken by the camera.
  • AlpVision Fingerprint: This technology uses the random patterns that already exist at the surface of plastic or metal products as a way to authenticate the product. The detection process is similar to the Cryptoglyph.

References

  1. ↑ Kipper, Gregory (2004). Investigator's Guide to Steganography. CRC Press. pp. 148-149. ISBN 978-0-203-50476-5. 
  2. ↑ Dugelay, Jean-Luc (2002). "A Survey of Watermarking Algorithms for Image Authentication". EURASIP Journal on Advances in Signal Processing. https://link.springer.com/content/pdf/10.1155/S1110865702204047.pdf. 
  3. ↑ Haouzia, Adil (2008). "Methods for image authentication: a survey". Multimedia Tools and Applications (Springer): 39. 
  4. ↑ Kale, K. V. (2007). Advances in Computer Vision and Information Technology. I.K. International. pp. 1155. ISBN 978-81-89866-74-7. 
  5. ↑ Heung-Yeung, Shum (2001). Advances in Multimedia Information Processing — PCM 2001. Germany: Springer. pp. 404. ISBN 3-540-42680-9. 
  6. ↑ Arnold, Michael (2003). Techniques and Applications of Digital Watermarking and Content Protection. Artech House. ISBN 1-58053-111-3. https://doc.lagout.org/network/3_Cryptography/Techniques%20and%20Applications%20of%20Digital%20Watermarking%20and%20Content%20Protection.pdf. 
  7. ↑ Chin-Shien, Lu (2004). Multimedia Security: Steganography and Digital Watermarking Techniques for Protection of Intellectual Property. USA: Idea Group Publishing. pp. 76-86. ISBN 1-59140-192-5. 
  8. ↑ "Technological Protection Systems for Digitized Copyrighted Works: A Report to Congress". p. 11. https://www.uspto.gov/sites/default/files/web/offices/dcom/olia/teachreport.pdf. 
  9. ↑ Kutter, Martin (2001). "Information Retrieval in Digital Watermarking". IEEE Communications Magazine 39 (8): 110-116. 
  10. ↑ Shi, Yun (2007). Digital Watermarking - 6th International Workshop, IWDW 2007 Guangzhou, China, December 2007 Proceedings. Springer. pp. 205, 411. ISBN 3-540-92237-7. 
  11. ↑ Winkler, Stefan (2003). "Toward perceptual metrics for video watermark evaluation". Applications of Digital Image Processing 5203. https://www.spiedigitallibrary.org/conference-proceedings-of-spie/5203/0000/Toward-perceptual-metrics-for-video-watermark-evaluation/10.1117/12.512550.short?SSO=1. 
  12. ↑ Winkler, Stefan (2002). "Perceptual quality assessment for video watermarking". Proceedings. International Conference on Information Technology: Coding and Computing: 90-94. 
  13. ↑ "Packaging and Product Traceability". French Packaging Council. 2015. p. 12. https://conseil-emballage.org/wp-content/uploads/2019/02/Emballage-et-trac%CC%A7abilite%CC%81-des-produits_En.pdf. 
  14. ↑ Berchtold, Waldermar (2021). "Fingerprinting Blank Paper and Printed Material by Smartphones". Media Watermarking, Security, and Forensics (Society for Imaging Science and Technology) 7: 298. https://www.ingentaconnect.com/contentone/ist/ei/2021/00002021/00000004/art00009?crawler=true&mimetype=application/pdf. 
  15. ↑ Mayer, Joceli (2018). Fundamentals and Applications of Hardcopy Communication. Switzerland: Springer. pp. 12. ISBN 978-3-319-74083-6. 
  16. ↑ Yashwant, Pathak (2011). Handbook of nutraceuticals. Volume II Scale-Up, Processing and Automation. USA: CRC Press. pp. 541-546. ISBN 9781439823682. 
  17. ↑ Carité, Bertrand (2015). Directive européenne ”médicaments falsifiés” : enjeux et impact sur un atelier de conditionnement pharmaceutique (PDF). Dépot universitaire de mémoires après soutenance (MsC). Université de Bordeaux.
  18. ↑ Robert, Jerome (2013). "La contrefaçon des produits de santé dans le monde: moyens de lutte et implication du pharmacien d’officine, THÈSE pour le DIPLÔME D'ÉTAT DE DOCTEUR EN PHARMACIE". University of Angers. https://dune.univ-angers.fr/fichiers/20042018/2013PPHA587/fichier/587F.pdf. 
  19. ↑ Rhodes, Ronale (2012). "The Growing Threat of Counterfeit Drugs". http://www.bstquarterly.com/Assets/downloads/BSTQ_Apr12_Pages_22_25.pdf. 
  20. ↑ Michael Blakeney. "Counterfeit Medicines - Lecture". http://www.unife.it/giurisprudenza/giurisprudenza/studiare/copy2_of_Intellectual%20Property%20/materiale-didattico/lectures/9%20Medicines.pdf. 
  21. ↑ Beeton, Joe (2014). "Sharpen Your Wits Against Counterfeits". https://pailclosures.com/wp-content/uploads/Article-2014June-LubesGreases.pdf. 
  22. ↑ Hana, Ross (2015). "Measures to Control Illicit Tobacco Trade". University of Cape Town. p. 8. https://tobacconomics.org/uploads/misc/2015/08/Ross_Available_Measures_8.10.15.pdf. 
  23. ↑ "Traceability across the value chain". European Union. 2015. pp. 5-6. https://ec.europa.eu/docsroom/documents/13393/attachments/4/translations/en/renditions/native#page5. 
  24. ↑ "Technology and security: countering criminal infiltrations in the legitimate supply chain". United Nations Interregional Crime and Justice Research Institute. 2021. p. 95. http://www.unicri.it/sites/default/files/2021-07/Technology%20and%20Security%20Countering%20Criminal%20Infiltrations%20in%20the%20Legitimate%20Supply%20Chain_1.pdf#page95. 
  25. ↑ Otim, Samuel (2010). "E-commerce: a brand name’s curse". Electronic Markets 20 (2): 157. http://www.electronicmarkets.org/fileadmin/user_upload/doc/Issues/Volume_20/Issue_02/V20I2_Integrating_information_systems_case_studies_on_current_challenges.pdf. 
  26. ↑ "Stakeholder Workshop on implementation of Articles 15 & 16 of Directive 2014/40/EU". 2016. https://ec.europa.eu/health/sites/default/files/tobacco/docs/ev_20161212_sr_en_2.pdf. 
  27. ↑ "Commission file number 001-32146". United States Securities and Exchange Commission. March 31, 2021. https://www.sec.gov/Archives/edgar/data/0000771999/000149315221007382/form10-k.htm. 
  28. ↑ "Commission File Number 001-36745". United States Securities and Exchange Commission. December 17, 2020. https://www.sec.gov/Archives/edgar/data/0000744452/000110465920136828/tm2037742d1_10k.htm. 
  29. ↑ "A Glossary of Security Features for Printed Documents". US Government Printing Office. https://webarchive.library.unt.edu/eot2008/20081126200506/http:/www.gpo.gov/sid/Security_Glossary.pdf. 
  30. ↑ "WCO news - Illicit trade". http://www.wcoomd.org/en/media/wco-newsmagazine/~/media/f589ca538a474c42bcb39641b5dc692d.pdf. 
  31. ↑ "Global Anti-Counterfeit Packaging Market 2021-2025". 2021. https://www.researchandmarkets.com/reports/5014047/global-anti-counterfeit-packaging-market-2021-2025#src-pos-1. 
  32. ↑ "Authentication And Brand Protection Market - By Technology And By Region - Global Industry Perspective, Comprehensive Analysis, And Forecast, 2020 – 2026". 2021. https://www.zionmarketresearch.com/report/authentication-and-brand-protection-market. 
  33. ↑ "Global Anti-counterfeit Pharmaceuticals and Cosmetics Packaging Market Study 2016-2026, by Segment by Market by Company (Alien Technology, Alpvision)". 2019. https://www.orbisresearch.com/reports/index/global-anti-counterfeit-pharmaceuticals-and-cosmetics-packaging-market-study-2016-2026-by-segment-authentication-technology-track-and-trace-technology-by-market-pharmaceuticals-cosmetics-and-prsonal-care-by-company-alien-technology-alpvision. 
  34. ↑ "Global Anti-Counterfeit Packaging Market - Segment Analysis, Opportunity Assessment, Competitive Intelligence, Industry Outlook 2016-2026". 2020. https://www.alltheresearch.com/report/191/anti-counterfeit-packaging. 
  35. ↑ "Global & China Anti-counterfeit Pharmaceuticals and Cosmetics Market Growth, In-depth Insight & Key Research Finding to 2020 - 2026". https://www.industryandresearch.com/report/Global--China-Anti-counterfeit-Pharmaceuticals-and-Cosmetics-Market-Growth-In-depth-Insight--Key-Research-Finding-to-2020---2026/230486#reportdetail. 
  36. ↑ "2016-2028 Global Phone-based Product Authentication Industry Market Research Report". 2021. https://www.marketinsightsreports.com/reports/06022951738/2016-2028-global-phone-based-product-authentication-industry-market-research-report-segment-by-player-type-application-marketing-channel-and-region. 
  37. ↑ Dakuri, Ramakanth (2021). "Advanced packaging for distribution and storage of COVID‑19 vaccines: a review". Environmental Chemistry Letters (Springer). https://link.springer.com/content/pdf/10.1007/s10311-021-01256-1.pdf. 



Retrieved from "https://handwiki.org/wiki/index.php?title=Company:AlpVision&oldid=1062057"