Company:Tsovet Time Instruments
| Type | Privately held company |
|---|---|
| Industry | Watch |
| Founded | 2008 |
| Headquarters | Newport Beach, California , United States |
Key people | David Bonaventura (Founder) |
| Products | Wristwatches |
| Website | www |
Tsovet Limited is an independent American watch brand, founded in Los Angeles [1] in 2008[2] to market Asian-manufactured, American designed watches with Swiss Made movements.[3] The company is located in Newport Beach with markets in 15 countries worldwide.[4][5] Since 2012, Tsovet has collaborated with British studio Horology Design Limited and Swiss watch designer Jacques Fournier.[6]
Background
Tsovet was founded by David Bonaventura, also a musician,[7] who'd previously co-founded Vestal (1997-2005),[8] a company that marketed musically-inspired watches and clothing under its own brand name — as well as subsequently for other brands including Paul Frank, Vans and singer Gwen Stefani's L.A.M.B. and Harajuku Lovers.[9][7]
Tsovet designs reflect an interest in metal fabrication and mechanical gauges — as well as post-Cold War Soviet watch designs,[10] engineered industrial tools, retro motor gauges, and avionics instruments — using Italian leather and aeronautical-grade 316L stainless steel.
Tsovet was introduced in New York at its debut capsule show in July in 2008 with 4 styles in 16 color variants.
References
- ↑ Tsovet Brochure
- ↑ Selectism.com Tsovet Time Instruments by Nick Schonberger
- ↑ Just in Time by Anne-Marie Otey, Riviera Magazine, April 2009
- ↑ "Timing is Everything: CHIP Ganassi Racing Teams and Tsovet watches partner for limited edition timepiece". A Bullseye View, Target Corp.. https://corporate.target.com/press/releases/2012/02/timing-is-everything-chip-ganassi-02022012.
- ↑ Anne-Marie Otey (March 1, 2009). "The Radar Just in Time An O.C. watch legend returns with Tsovet, a tough new line". Riviera Magazine / Modern Luxury. http://digital.modernluxury.com/article/The_Radar_Biz/130730/14199/article.html.
- ↑ "TSOVET hitting new heights – Tsovet PX collection". Horology Design Limited. https://www.horologydesign.com/tsovet-watch-design-hitting-new-heights-tsovet-px-collection/.
- ↑ 7.0 7.1 BRENDAN I. KOERNER (October 24, 2004). "THE GOODS; Time Is on My Side (But in a Goth Way)". The New York Times. https://www.nytimes.com/2004/10/24/business/yourmoney/time-is-on-my-side-but-in-a-goth-way.html.
- ↑ Hang Nguyen (November 3, 2006). "Vestal branches out". Orange County Register. https://www.ocregister.com/2006/11/03/vestal-branches-out/.
- ↑ "Tsovet Watches: California Design". Timebyme. https://www.timebyme.com/watches/wood-watches/tsovet/.
- ↑ "A Tsovet Invasion". Horologii. July 10, 2010. https://www.horologii.com/watch-brands/classic-watches/a-tsovet-invasion/.
External links
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