Company:Welcome Real Time
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| Type | Private |
|---|---|
| Industry | Software edition & Services |
| Fate | Acquired by Collinson Group |
| Founded | 1996 |
| Defunct | 2014 |
| Headquarters | Aix-en-Provence , |
Key people | Philippe David President[1] |
| Products | Value added services for banks |
Number of employees | 79 |
| Website | www |
Welcome Real Time (also Welcome Real-time) was a publisher of customer relationship solutions[buzzword] founded in 1996 and based in Aix-en-Provence, France .
History
The company was founded in 1996 by Aneace Haddad in Aix-en-Provence, France.[2] The company expanded to include clients in Brazil in 2001.[3] Its solution was used by the Turkish bank Akbank.[4] Eleven years later, in 2012, the company opened new offices in São Paulo.[failed verification]
In 2011, the Russian Standard Bank chose the company's Welcome XLS solution to support management of rewards programs across all of their issued credit cards.[5] This year also saw the company acquire the Singaporean company Axiomatic, and branch out into loyalty program consulting.[6]
In 2012, the company released a point-of-sale solution called "The Loyalty Impact: At Store", which it marketed to banks who then re-sold the service to retailers.[1] The service provided a discount coupon, redeemable at next purchase, to customers in addition to a sales receipt upon completion of a sale.[1] The new solution was used by Barclaycard.[7][8]
In 2012, the company entered Iceland via Valitor, which adopted the Welcome XLS solution,[9] and made it in Red Herring's Europe Top 100.[10] In September 2014, Collinson Group acquired Welcome Real Time to improve the group's loyalty capability.[11]
References
- ↑ 1.0 1.1 1.2 Morel, Claire (17 October 2012). "Welcome Real-time sort une solution de fidélisation en magasin" (in fr). Relation Client. http://www.relationclientmag.fr/Thematique/customer-marketing-1251/Breves/Welcome-Real-time-sort-solution-fidelisation-magasin-195336.htm.
- ↑ Haddad, Aneace. "Aneace Haddad Conference Bio". https://archive.org/details/AneaceHaddadConferenceBio. [|permanent dead link|dead link}}]
- ↑ The Wise Marketer
- ↑ Banker, The. "Overall winners" (in en-GB). https://www.thebanker.com/Rankings-Awards/Awards/Overall-winners2.
- ↑ "Russian Standard Bank selects Welcome Real-time for loyalty platform" (Press release). Welcome Real-Time. 31 October 2011 – via Finextra.[self-published source]
- ↑ "Conseil et fidélisation : Welcome Real-time cible les banques de détail" (in fr). Publi-News. 16 April 2013. http://www.publi-news.fr/fr/conseil-point-banques/item/26357-conseil-et-fidélisation-welcome-real-time-cible-les-banques-de-détail.
- ↑ "2011 Colloquy Loyalty Awards". Colloquy. https://www.colloquy.com/files/Barclaycard_Financial_International%202011.pdf.
- ↑ "Banking Technology Awards 2010 – See the winners here". Banking Technology. http://www.bankingtech.com/47637/Banking-Technology-Awards-2010-See-the-winners-here/.
- ↑ "Welcome Real-time : nouveau succès" (in fr). 31 January 2012. https://www.boursier.com/actualites/news/welcome-real-time-nouveau-succes-468539.html.
- ↑ "Europe 2012 Top 100". Red Herring. https://www.redherring.com/events/red-herring-europe/europe-2012-top-100/.
- ↑ "Collinson Group buys Welcome Real-time" (in en). 2014-09-17. https://www.finextra.com/pressarticle/56745/collinson-group-buys-welcome-real-time.
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