Company:Westminster Digital

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Short description: British data analysis company


Westminster Digital
Founded2017 (2017)
HeadquartersLondon, UK
Website{{{1}}}

Westminster Digital is a British social media marketing agency.[1][2] The firm was used by Boris Johnson during his electoral campaign in the 2019 Conservative Party leadership election[3][4] and during the 2019 United Kingdom general election.[5]

Westminster Digital was incorporated in November 2017.[6][7][2] The company raised capital through private investment.[7]

During the 2019 Conservative Party (UK) leadership election Westminster Digital advised 6 out of the 10 leadership candidates on their communications and digital strategy, including Michael Gove, Dominic Raab, Sajid Javid and Matt Hancock.[2] During the 2019 United Kingdom general election Westminster Digital worked with over 50 candidates.[8]

References

  1. Manthorpe, Rowland (7 December 2019). "How candidates are turning to social media to win elections'". Sky News. https://news.sky.com/story/under-the-radar-how-candidates-are-turning-to-social-media-to-win-elections-11880079. 
  2. 2.0 2.1 2.2 Tominey, Camilla; Bernal, Natasha (27 June 2019). "Meet the millennials helping the Tory leadership hopefuls go viral'". The Daily Telegraph. https://www.telegraph.co.uk/men/the-filter/meet-millennials-helping-tory-leadership-hopefuls-go-viral/. (Subscription content?)
  3. D'Urso, Joey (2 June 2019). "Tory leadership: How are Tory hopefuls campaigning online?'". BBC News. https://www.bbc.co.uk/news/uk-politics-48486562. 
  4. "Boris Johnson's Digital Strategist on campaigning'". London Live. 31 July 2019. https://www.londonlive.co.uk/news/2019-07-31/craig-dillon/. [|permanent dead link|dead link}}]
  5. Bridge, Mark (21 June 2019). "Savvy online campaigns gave Johnson and Hunt critical edge in Tory leadership contest'". The Times. https://www.thetimes.co.uk/article/savvy-online-campaigns-gave-johnson-and-hunt-critical-edge-in-tory-leadership-contest-c8mqzmvjg. (Subscription content?)
  6. Dickson, Annabelle (14 June 2019). "POLITICO London Playbook, presented by BP: Remembering Grenfell — The race for second place — Digital Westminster". Politico. https://www.politico.eu/newsletter/london-playbook/politico-london-playbook-presented-by-bp-remembering-grenfell-the-race-for-second-place-digital-westminster/. 
  7. 7.0 7.1 Volpicelli, Gian M. (9 December 2019). "Why local Tories are pumping out Brexit-dodging Facebook videos'". Wired. https://www.wired.co.uk/article/tory-party-facebook-westminster-digital-election/. Retrieved 16 July 2022. 
  8. Le Conte, Marie (3 October 2019). "Conservative MPs are using a social media agency to land cabinet roles'". GQ. https://www.gq-magazine.co.uk/politics/article/social-media-for-politics/. 

External links