Company:Yoast

From HandWiki
Yoast BV
IndustrySearch-engine optimization
FoundedMay 2010; 12 years ago (2010-05)
FounderJoost de Valk
Headquarters
Wijchen
,
Netherlands
Area served
Worldwide
Number of employees
48[1] (2016)

Yoast is a search-optimization firm based in Wijchen, Netherlands.[2] Yoast is currently considered the most comprehensive search engine optimization software available for WordPress users, with its developers responsible for over 10% of WordPress releases.[3][4]

History

Yoast was created by Joost de Valk in 2006, originally as joostdevalk.nl.[5] After moving to and eventually selling the domain "css3.info", de Valk created the Yoast platform in 2010.[6]

In 2012, Yoast was expanded to offer a premium model for WordPress. As of june 2018, Yoast employed 94 people, of which 71 are in Wijchen.[1]

Reception

Yoast has received praise for its extensive applications in SEO, both within and beyond its ubiquity as a WordPress plug-in, and for its accessibility as a freemium model.[7][8] The software runs on more than 8 million sites and on 11.4% of the top 1 million sites in the world.[9] On WordPress alone, it has amassed over one million downloads.[10][11] Its software was rated "5 out of 5" by Syed Moiz Balkhi, founder of WPBeginner, a blog for new users to the WordPress platform.[12] In addition, it's been described as one of the most powerful applications available to WordPress users by GoDaddy and Forbes .[13][14]

See also

References

  1. 1.0 1.1 "About Us: What We Do". Yoast. https://yoast.com/about-us/#what-we-do. Retrieved October 30, 2016. 
  2. Hern, Alex (October 14, 2016). "Google's desktop search could be out of date compared to mobile results soon". https://www.theguardian.com/technology/2016/oct/14/google-desktop-search-out-of-date-mobile. 
  3. "What is Yoast SEO?". WordPress. https://make.wordpress.org/training/handbook/plugin-lessons/what-is-yoast-seo/. Retrieved October 30, 2016. 
  4. Chandler, Jeff (January 15, 2016). "63% of WordPress Core Committers Are Not Employed by Automattic". WP Tavern. https://wptavern.com/sixty-three-percent-of-wordpress-core-committers-are-not-employed-by-automattic. 
  5. Dunlop, Michael. "How Joost de Valk became a successful internet entrepreneur". Income Diary. http://www.incomediary.com/joost-de-valk-successful. 
  6. "Joost de Valk, founder of Yoast, shares his success story". First Web Designer. March 15, 2016. http://1stwebdesigner.com/joost-de-valk-shares-success-story-yoast/. 
  7. Petteys, Angela (May 11, 2016). "Using Yoast SEO for WordPress". Moz. https://moz.com/blog/using-yoast-seo-for-wordpress. 
  8. Johansen, Arlie (October 6, 2016). "What is Yoast SEO?". Union Square Design. https://www.unionsquaredesign.com/2016/10/06/what-is-yoast-seo/. 
  9. "Yoast Plugin Usage Statistics". BuiltWith. https://trends.builtwith.com/widgets/Yoast-WordPress-SEO-Plugin. Retrieved July 2, 2018. 
  10. "Is Yoast SEO really the ultimate SEO plugin?". Elegant Themes. November 11, 2015. https://www.elegantthemes.com/blog/editorial/is-yoast-seo-really-the-ultimate-seo-plugin. 
  11. Warren, Christina (February 17, 2011). "How the WordPress SEO Plugin Can Help Your Blog". Mashable. http://mashable.com/2011/02/17/wordpress-seo-interview/#_6ic.yu7ikqP. 
  12. Balkhi, Syed. "WordPress SEO by Yoast". WPBeginner. http://www.wpbeginner.com/blueprint/wordpress-seo-by-yoast/. 
  13. Pfunder, Shawn (June 5, 2014). "Identify yourself! Yoast and WordPress SEO". GoDaddy. https://www.godaddy.com/garage/webpro/wordpress/identify-yoast-wordpress-seo/. 
  14. Olenski, Steve (May 3, 2016). "10 Most Important WordPress Plugins". Forbes. https://www.forbes.com/sites/steveolenski/2016/05/03/10-most-important-wordpress-plugins/#11fbe2314ec0. 


External links

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