Finance:Pomegranate (phone)
From HandWiki
The Pomegranate is a mobile phone which was created as a marketing campaign on behalf of the government of Nova Scotia.[1] The website advertising the product has comical features such as a harmonica, a coffee maker, a video projector,[2] live voice translator,[3] and a shaving razor.[4] The Pomegranate phone was a campaign from Communications Nova Scotia's "Come to Life" initiative, the place branding program of the Government of Nova Scotia. Communications Nova Scotia has been criticized by some for spending $175,000 on the ad campaign, though the website received more than 3 million visits from 195 countries and territories[citation needed] since its launch on September 30, 2008, and they are considering it to be very successful.[5]
References
- ↑ "Nova Scotia Web Ad is Viral Hit". NPR.org. https://www.npr.org/templates/story/story.php?storyId=100529000.
- ↑ "First Look: Samsung's Galaxy Beam Android Phone with a Built-In Projector". http://www.pcworld.com/article/250706/first_look_samsungs_galaxy_beam_android_phone_with_a_built_in_projector.html.
- ↑ "Fat Duck Tech". http://www.fatducktech.com/reviews/samsung-galaxy-s4s-s-translate-one-part-brilliant-one-part-house/.
- ↑ "The Shave Mobile: For the Hairy Multi-Tasker". Weird Asia News. 28 April 2010. http://www.weirdasianews.com/2010/04/28/shave-mobile-hairy-multitasker/.
- ↑ Milian, Mark (October 30, 2008). "Pomegranate phone? Nova Scotia ad budget goes to cellphone concept video". latimesblogs.latimes.com. Archived from the original on May 21, 2014. https://web.archive.org/web/20140521091114/http://latimesblogs.latimes.com/technology/2008/10/pomegranate-ns0.html. Retrieved November 11, 2008.
Books
- Mobile web design for dummies, Author: Janine Warner; David LaFontaine, ISBN:0-470-93188-4, ISBN:978-0-470-93188-2, ISBN:978-0-470-93190-5, ISBN:0-470-93190-6, ISBN:0-470-56096-7, ISBN:978-0-470-56096-9, OCLC 702369068
External links
- The Pomegranate: official website Original link no longer accessible. Now re-directs to https://novascotia.ca/
- Nova Scotia Come to life
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