Organization:Postearly

From HandWiki
Postearly
Postearly Logo.svg
Type of site
Software as a service Business
Available inMultilingual
OwnerPostearly, Inc
Founder(s)Francisco Robles and Bismary Guzman
WebsitePostearly
Users230k (February 2022)
LaunchedJanuary 2018
Postearly, Inc
FormationDecember 2020
TypePrivate
Headquarters8540 NW 66 ST, Suite 029582, Miami, FL. USA

John F. Kennedy Av. #88, Santo Domingo, Dominican

Republic
Region
Worldwide
CEO
Francisco Ernesto Robles Meran
Formerly called
InstaDom

Postearly is a cross-platform software (iOS, Android, Web) for advanced Instagram management and automation, based on artificial intelligence and emulation. It was founded in 2018 by Francisco Ernesto Robles Meran and Bismary Altagracia Guzmán Popoteur.[1]

In addition to Instagram, Postearly's platform allows the scheduling of posts for Facebook and Twitter. However, its most notable functions are the automatic publishing of reels, carousels, and stories with stickers for Instagram.

Initially, it was known under the name of InstaDom, but this had to be changed by request of Instagram, LLC. Postearly is a private company backed by venture capital funds from Boost Acceleration Camp and the Reserve Bank of the Dominican Republic (BanReservas).[2] It also has received seed capital from Banco Popular Dominicano and Universidad Iberoamericana (UNIBE).

History

With the aim of using it internally for his agency, Robles Interactive Media, Francisco Robles creates a command-line-based tool that allows the scheduling and automatic publishing of posts on Instagram in mid-2017. Something that was not possible at the time.[3]

With Bismary Guzmán as a partner, the first beta of InstaDom was launched to the public in January 2018.[4] It was recognized by Forbes as one of the 30 business promises.

In September 2018, InstaDom received US$5,000 as seed capital from Banco Popular Dominicano.[5] They manage to invest more in development and create the function to schedule stories with stickers for Instagram, also in that in the same year, InstaDom separates from Robles Interactive Media and launched as an independent company.[6]

At the request of Instagram, LLC in January 2019 InstaDom is forced to change its name and is renamed Postearly, an acronym for the words "post" and "early".

In September 2019, Postearly won the Seedstars Santo Domingo competition.[7] Then, in June 2020, Postearly introduces the possibility of creating chatbots for Instagram, based on artificial intelligence powered by Google.

During 2020 - 2021, Postearly received investment from Boost, a Dominican accelerator allied with Startups. In the same period, it managed to expand its functions and integrate Facebook and Twitter into its publishing platform, as well as an automatic generator of hashtags and a calculator of the best times to post based on artificial intelligence.

Postearly receives investment from the Reserve Bank of the Dominican Republic and manages to reach the figure of more than 230 thousand users in January 2022.

In February 2022, Postearly introduces the scheduling of Instagram Reels with automatic publication.[8]

Awards

  • 1st place - UNIBEmprende 2017.[9]
  • 30 business promises - Forbes - 2018.[10]
  • Most innovative project - Impúlsate Popular 2019 [11]
  • "Best Startup" - Seedstars Santo Domingo - 2019.[7]

Users

Postearly has more than 230,000 users, including prominent content creators, government agencies, advertising and media agencies worldwide.

Company

Postearly, Inc the company behind Postearly, is incorporated in Delaware, United States and operates from Santo Domingo, Dominican Republic. Its CEO is Francisco Ernesto Robles Meran.[12]

External links

References




  1. "Instadom, una excelente solución para programar las publicaciones en Instagram – Bienestar Institucional" (in es-CO). http://unividafup.edu.co/bienestar/instadom-una-excelente-solucion-para-programar-las-publicaciones-en-instagram/. 
  2. "Banreservas respalda 15 proyectos de jóvenes emprendedores" (in es). 2019-07-25. https://www.banreservas.com/articulos/banreservas-respalda-15-proyectos-de-jovenes-emprendedores. 
  3. "Innovar, emprender y crear ¿Un reto?: Entrevista a un emprendedor....." (in es). 2019-03-04. https://revistamidinero.com.do/innovar-emprender-y-crear-un-reto/. 
  4. Juan Diego Polo (2018-01-17). "Instadom, una excelente solución para programar las publicaciones en Instagram" (in es). https://wwwhatsnew.com/2018/01/17/instadom-una-excelente-solucion-para-programar-las-publicaciones-en-instagram/. 
  5. "Postearly" (in es). 2020-01-29. https://www.impulsapopular.com/miradas-pyme/historias-de-exito/historia-de-exito-postearly/. 
  6. Lizama Catalán, Danny; Flores Cuello, Carlos Alberto; Mejía Tavarez, Fanny Agustina; Montilla Medrano, Larissa; Pineda Carvajal, Esteffany C.; Robles Meran, Francisco Ernesto; González Castillo, Cristopher. "Plan de negocios empresa Postearly" (in es). Tesis de MBA - 2020 - Universidad Europea Miguel de Cervantes (Madrid, España: Biblioteca Formato Educativo | Escuela de Negocios). https://www.academia.edu/72272188/Plan_de_Negocios_Postearly. 
  7. 7.0 7.1 Diario, Listin (2019-10-03). "El 'Mejor proyecto de emprendimiento de RD'" (in ES). https://listindiario.com/las-sociales/2019/10/03/585241/el-mejor-proyecto-de-emprendimiento-de-rd. 
  8. "Introducing: Instagram Reels Auto-Post and Scheduling". https://postearly.com/blog/introducing-reels/. 
  9. "Pre-incubación de Startups - UNIBE" (in es). https://www.unibe.edu.do/emprendimiento/unibemprende/pre-incubacion-startups/. 
  10. Soto, Ximena. "30 promesas de los negocios 2018". Forbes (September 2018 - Volumen IV - Number 51). https://issuu.com/forbeslatam/docs/sept_2018_op/125. 
  11. "Banco Popular premia nuevos emprendimientos universitarios en Impúlsate". https://popularenlinea.com/Personas/sala-de-prensa/Pages/Popular-premia-proyectos-emprendedores-en-cuarta-edicion-de-Impulsate.aspx. 
  12. "INSTADOM - FRANCISCO ROBLES" (in en-US). 2018-12-28. https://startupseurolatinas.com/2018/12/28/francisco-robles-instadom/.