SnapTag

From HandWiki

SnapTag, invented by SpyderLynk, is a 2D mobile barcode alternative similar to a QR code, but that uses an icon or company logo and code ring rather than a square pattern of black dots.[1][2]

Similar to a QR code, SnapTags can be used to take consumers to a brand’s website, but can also facilitate mobile purchases,[3] coupon downloads, free sample requests, video views, promotional entries,[4] Facebook Likes, Pinterest Pins, Twitter Follows, Posts and Tweets.[5] SnapTags offer back-end data mining capabilities.[6]

Use in mobile operating systems

SnapTags can be used in Google's mobile Android operating system[7] and iOS devices (iPhone/iPod/iPad)[8] using The SnapTag Reader App or third party apps that have integrated the SnapTag Reader SDK. SnapTags can also be used by standard camera phones by taking a picture of the SnapTag and texting it to the designated short code or email address.[9][10]

References

  1. "QR codes no more: Introducing snap tags - FOX 35 News Orlando". Myfoxorlando.com. http://www.myfoxorlando.com/story/17687926/qr-codes-no-more-welcome-snap-codes. Retrieved 2013-10-21. 
  2. "A Better Alternative to QR Codes for Business : QR Tags With a Code Ring : SnapTags". Spyderlynk.com. http://www.spyderlynk.com/snaptag/what-is-a-snaptag/. Retrieved 2013-10-21. 
  3. "Free Taxi Ride for Fashion Week Comes With Option to Buy - WSJ.com". Online.wsj.com. https://www.wsj.com/articles/SB10001424052970203711104577201362735568278. Retrieved 2013-10-21. 
  4. "MediaPost Publications Is There Life After That Scan? 09/12/2012". Mediapost.com. http://www.mediapost.com/publications/article/182839/is-there-life-after-that-scan.html. Retrieved 2013-10-21. 
  5. Olson, Elizabeth (23 August 2011). "Bets That Readers Will Use Mobile Codes". The New York Times. https://www.nytimes.com/2011/08/23/business/media/glamour-magazine-bets-that-readers-will-use-mobile-codes.html?_r=2. Retrieved 2013-10-21. 
  6. "Snap, tag and pop - Direct Marketing News". Dmnews.com. 2012-03-26. http://www.dmnews.com/snap-tag-and-pop/article/243458/. Retrieved 2013-10-21. 
  7. "SnapTag Reader - Android-apps op Google Play". https://play.google.com/store/apps/details?id=com.davisonventures.spyderlynk.snapapp&feature=search_result#?t=W251bGwsMSwxLDEsImNvbS5kYXZpc29udmVudHVyZXMuc3B5ZGVybHluay5zbmFwYXBwIl0. Retrieved 2013-10-21. 
  8. "SnapTag Reader for iPhone, iPad 2 Wi-Fi, iPad 2 Wi-Fi". Itunes.apple.com. 2013-07-27. https://itunes.apple.com/us/app/snaptag-reader/id406384042?mt=8. Retrieved 2013-10-21. 
  9. "Connected World magazine | Toyota Revs Up Mobile Marketing". Connectedworldmag.com. 2011-12-08. http://www.connectedworldmag.com/latestNews.aspx?id=NEWS110811062103167. Retrieved 2013-10-21. 
  10. "Is This the Revenge of the Feature Phones?". Forbes. 2011-11-08. https://www.forbes.com/sites/erikamorphy/2011/08/11/is-it-the-revenge-of-the-feature-phones/2/. Retrieved 2013-10-21.