Social:Punt nua

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For graphic design within the graphic arts industry, Punt Nua (English: New Pound) (sign: PN£) is a parody currency and internet meme devised by Irish graphic designer, Con Kennedy.[1]

First published on the social media website, Twitter[2] in early December 2011, within hours of publishing, the images became a viral sensation. Overnight, articles featuring the proposed designs for Punt Nua appeared in the Irish Independent[3] and in the Carlow People.[4] In the following days, Irish and international media picked up and ran with the story due to the notoriety of the people featured on the design of notes.

Concept and origins

Kennedy attributes the concept of Punt Nua was upon hearing numerous reports in the Irish media[5] of a possible return to the Irish Pound after a possible exit from the Euro and decided to devise his own interpretation of what the new currency may look like.[6]

The designs for the notes featured those who Kennedy and many in Ireland, believed were responsible for Ireland's economic problems and possible exit form the single currency.[7][8]

Design

The designs of Punt Nua featured key figures from Irish political life and banking sector that are synonymous with Ireland's economic meltdown and bank insolvencies:

  • Bertie Ahern
  • Brian Lenihan Jnr
  • Charlie McCreevy
  • Brian Cowen
  • David Drumm
  • Seán FitzPatrick

The Half Uncial typeface used on the proposed designs for Punt Nua was designed by Kennedy in the 1990s.[9]

Media coverage

Irish media

The notes received great interest from Irish current affairs and light entertainment programmes and was featured on RTÉ's Saturday Night Show,[10] The Daily Show [11] and current affairs programmes, such as Radio 1's Liveline,[12] TV3's Tonight with Vincent Browne,[13] 98FM News[14] and Inside Ireland.[15]

International media

Coverage of Punt Nua extended to intentional media such as Forbes.com,[16] Stone & Strom Investment Managers[17] Finnish television station YLE[18] and Sydney's Irish Echo.[19] Punt Nua also feature on the World Irish diaspora website as one of the top ten Irish events of 2011.[20]

References

  1. "Con Kennedy Visual Communications | News | Punt Nua". Conkennedy.ie. http://www.conkennedy.ie/news/puntnua/puntnua.html. 
  2. "Introducing an Punt Nua. With the demise of the EURO insight,... on Twitpic". Twitpic.com. http://twitpic.com/7mrdgj. 
  3. Become a fan. "Irish designer comes up with a cheeky take on images for Punt Nua if Euro collapses - National News". Independent.ie. http://www.independent.ie/national-news/irish-designer-comes-up-with-a-cheeky-take-on-images-for-punt-nua-if-euro-collapses-2952523.html. 
  4. Entertainment. "Lecturer causes currency sensation - News". Carlowpeople.ie. http://www.carlowpeople.ie/news/lecturer-causes-currency-sensation-2954975.html. 
  5. "RTÉ.ie Radio1: Liveline - Thursday 8th December 2011". Rte.ie. http://www.rte.ie/radio1/liveline/2011-12-08.html. 
  6. "Gossip | Fancy a Butchers at Our New Currency? | Reviewed by". entertainment.ie. 2011-12-09. http://entertainment.ie/celebrity_gossip/Fancy-a-Butchers-at-Our-New-Currency/95081.htm. 
  7. "Irishman develops new Irish currency in case Euro fails". Theamerican.ie. 2011-12-02. http://theamerican.ie/irishman-develops-new-irish-currency-in-case-euro-fails/. 
  8. "#PuntNua Playfully Proposes New Currency for Ireland, WorldIrish". Worldirish.com. 2011-12-02. http://www.worldirish.com/story/295-puntnua-playfully-proposes-new-currency-for-ireland. 
  9. "Con Kennedy". Luc.devroye.org. http://luc.devroye.org/fonts-27620.html. 
  10. "Punt Nua Design featured on The Saturday Show". YouTube. 2012-02-08. https://www.youtube.com/watch?v=-i7tyjStj1Y&context=C4084620ADvjVQa1PpcFMV1k7FsLdc-Dg_tWB5uwLcHAqryQKxVsY=. 
  11. "Punt Nua designs featured on The Daily Show". YouTube. https://www.youtube.com/watch?v=dH0XBMPyJjQ&context=C46a7ae3ADvjVQa1PpcFMV1k7FsLdc-Kw6k5Y-6I94YOZRvBv3geg=. 
  12. "Punt Nua featured on LiveLine". YouTube. 2012-02-08. https://www.youtube.com/watch?v=mNE7taJKUb0&context=C4cf4187ADvjVQa1PpcFMV1k7FsLdc-NYY0-173wfNqzISqtpQtfg=. 
  13. "Punt Nua designs featured on Tonight with Vincent Browne". YouTube. https://www.youtube.com/watch?v=rog4UsmNZ2k&context=C4f681a0ADvjVQa1PpcFMV1k7FsLdc-EV4qvOGpn-N5UX33rHzdIc=. 
  14. "Check Out the 'Punt Nua' Designs « 98FM: Dublin's Best Music Mix". 98fm.com. 2011-12-02. http://www.98fm.com/2011/category-news-sport/check-out-punt-nua-designs/. 
  15. McMackin, Lisa (2011-12-02). "Designer creates tongue-in-cheek Punt nua » Inside Ireland". Insideireland.ie. http://insideireland.ie/2011/12/02/designer-creates-tongue-in-cheek-punt-nua-44460/. 
  16. "Wayback Machine has not archived that URL.". http://specials.forbes.com/article/0bpNe7F87ogef. [|permanent dead link|dead link}}]
  17. "Irish designer comes up with a cheeky take on images for Punt Nua if Euro collapses « Stone & Strom". Stonestrom.com. http://stonestrom.com/?p=9779. 
  18. "Punt Nua designs featured on Finnish TV". YouTube. https://www.youtube.com/watch?v=nHHQ_txKxfw&context=C4c90134ADvjVQa1PpcFMV1k7FsLdc-JgFn7vEz-ADrHA1cQYfcfQ=. 
  19. "#PuntNua featured in Sydney's Irish Echo. Thanks to @laz... on Twitpic". Twitpic.com. http://twitpic.com/7svs5o. 
  20. "Reeling in the Year, WorldIrish". Worldirish.com. 2011-12-29. http://www.worldirish.com/story/358-reeling-in-the-year. 

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