WeedTuber

From HandWiki

A weedtuber (a portmanteau of the words weed and YouTube) is a vlogger (an online video content creator) who deals with issues surrounding cannabis. Since cannabis legalization of the 2010s[1] the producers/hosts sometimes consume cannabis on camera.

Popular weedtubers may have 300,000 or more channel subscribers. One (Joel Hradecky) has over one million as of early 2017.[2][1] MassRoots listed 10 channels with over 100,000 subscribers in mid 2016.[3] The term "weedtuber" began to appear on Google Trends in early 2015.[4] Other big name weedtubers include Erick Khan and RawOG420.[5] As of 2025 Dope as Yola (Thomas Araujo) is the most followed weedtuber with 2 million followers on YouTube becoming the first weedtuber to reach the mark.[6]

A sponsor is reported to be willing to pay a channel with over 100,000 subscribers between $300 and $1000 for mentioning their product.[1]

Legality

Some weedtube channels were produced where cannabis was illegal but tolerated at the time, like Vancouver, British Columbia's Stephen Payne aka "Marijuana Man".[7][8]

See also

  • Mukbang, content creators who eat for a video audience

References

  1. 1.0 1.1 1.2 Jordan G Teicher (January 25, 2017), "The WeedTubers: these people make a living getting stoned on YouTube – These entrepreneurial twentysomethings are riding a wave of marijuana legalization to online celebrity. Call them Cheech and Chong for the digital age.", The Guardian, https://www.theguardian.com/society/2017/jan/25/weed-tubers-smoke-weed-youtube-for-living 
  2. Sébastien Wesolowski (March 31, 2016), "How to Build an Empire by Getting High on YouTube: Legalization in the US has allowed marijuana mavens to build a following on camera", Vice, https://www.vice.com/en/article/weedtubers-Jolie-Olie-Hradecky-youtube-weed/ 
  3. Austin Logan (June 29, 2016), Top 10 WeedTubers, MassRoots, https://massroots.com/blog/top-10-weedtubers, retrieved 2017-02-09 
  4. "weedtuber" frequency graph, Google Trends, accessed 2017-02-09
  5. Mouniakov, Kira (2025-09-09). "Top 10 weedtubers." (in en-US). https://www.zeweed.com/en/top-10-weedtubers/. 
  6. "Against All Odds: Dope As Yola Becomes First Weedtuber to Hit 2 Million Subscribers | High Times" (in en-US). 2025-07-04. https://hightimes.com/celebrities/dope-as-yola-becomes-first-weedtuber-to-hit-2-million-subscribers/. 
  7. Perrine Signoret (August 12, 2016), "Cannabis : le big bang des weedtubers" (in fr), Libération, http://www.liberation.fr/futurs/2016/08/12/cannabis-le-big-bang-des-weedtubers_1472038 
  8. "What's It Like to Be an Internet-Famous Stoner?", Vice, June 17, 2015, https://www.vice.com/en/article/whats-it-like-to-be-an-internet-famous-stoner/