Company:Adobe Express

From HandWiki
Adobe Express
Developer(s)Adobe
Initial releaseMay 19, 2016; 10 years ago (2016-05-19) as Adobe Spark
Operating systemdownloads
Websiteadobe.com/express

Adobe Express, formerly Adobe Spark and later Creative Cloud Express, is a content creation tool developed by Adobe.[1][2][3] It is a cloud-based design platform where users can create videos, PDF documents, web pages, graphics and other digital assets. It is aimed at mainstream users, not professional graphic designers.[2]

History

There were three mobile apps that were predecessors to Adobe Express, including Adobe Post for creating social media, Adobe Slate for creating magazine and photo album-style content, and Adobe Voice for combining voice recordings with illustrations. In 2016, Adobe unified these apps under the Adobe Spark name and added a web version.[4] In 2021, the application was relaunched as Adobe Creative Cloud Express,[3] which was renamed to Adobe Express. In 2023, Adobe launched Adobe Express for Enterprise,[5] and later that year, incorporated generative artificial intelligence (AI) into the product.[6]

In October 2022, Adobe announced a collaboration with Wix to extend Adobe Express capabilities to Wix users.[7] Adobe has also partnered with several organizations and companies, including Etsy, Meta and Mastercard.[8]

In May 2023, Google collaborated with Adobe to enable Gemini users to generate images via Adobe Firefly and then modify them using Express.[9][10]

References

  1. Rogers, Nadine (20 Oct 2022). "Adobe Express innovations make content creation easy and productive" (in en). https://futurefive.co.nz/story/adobe-express-innovations-make-content-creation-easy-and-productive. 
  2. 2.0 2.1 Lardinois, Frederic (2021-12-13). "Adobe launches Creative Cloud Express, an update to Adobe Spark" (in en-US). https://techcrunch.com/2021/12/13/adobe-launches-creative-cloud-express/. 
  3. 3.0 3.1 May, Tom (2021-12-15). "Adobe launches Creative Cloud Express and confuses everyone: here's the skinny" (in en). https://www.digitalcameraworld.com/news/adobe-launches-creative-cloud-express-and-confuses-everyone-heres-the-skinny. 
  4. Perez, Sarah (19 May 2016). "Adobe debuts Spark, a suite of mobile and web tools that lets anyone create visual content". https://techcrunch.com/2016/05/19/adobe-debuts-spark-a-suite-of-mobile-and-web-tools-that-lets-anyone-create-visual-content/. 
  5. Weatherbed, Jess (2023-03-21). "Adobe Express for Enterprise improves creative collaboration" (in en). https://www.theverge.com/2023/3/21/23649832/adobe-express-for-enterprise-collaboration-aem-design-firefly-ai. 
  6. Weatherbed, Jess (2023-08-16). "Adobe Express rolls out new generative AI features" (in en). https://www.theverge.com/2023/8/16/23834146/adobe-express-firefly-generative-ai-release-design-app. 
  7. Rogers, Nadine (21 October 2022). "Teaming with Wix and introducing the Adobe Express Embed SDK". https://cmotech.asia/story/teaming-with-wix-and-introducing-the-adobe-express-embed-sdk. 
  8. Condon, Stephanie (2022-10-17). "Adobe courts SMBs with the help of Etsy, Meta, Mastercard" (in en). https://www.zdnet.com/article/adobe-courts-smbs-with-the-help-of-etsy-meta-mastercard/. 
  9. Wiggers, Kyle (2023-05-10). "Google partners with Adobe to bring art generation to Bard" (in en-US). https://techcrunch.com/2023/05/10/google-partners-with-adobe-to-bring-art-generation-to-bard/. 
  10. "Adobe partners with Google to bring AI image generation capabilities to Bard" (in en). 2023-06-08. https://indianexpress.com/article/technology/artificial-intelligence/adobe-google-partnership-adds-firefly-to-bard-8652855/.