Company:Eneba

From HandWiki
Eneba
TypePrivate
IndustryDigital distribution, video game industry
Founded2018; 8 years ago (2018) (as Helis Play UAB), Kaunas, Lithuania
FoundersVytis Uogintas (CEO)
Žygimantas Mikšta (CMO, Co-founder)
Headquarters
Vilnius
,
Lithuania
Area served
Worldwide
ParentEneba Holdings Limited
Websiteeneba.com/us/

Eneba is a Lithuania-based digital marketplace for video game keys and digital entertainment products.[1][2][3][4] Founded in 2018, the company lists game keys, downloadable content, gift cards, subscriptions, and in-game currencies from sellers.[5][6][7][8][9]

History

Eneba was established in 2018 by Vytis Uogintas and Žygimantas Mikšta in Kaunas, Lithuania.[8][10][11][12] A UK holding company, Eneba Holdings Limited, was incorporated on 17 July 2019 in London.[13] Uogintas and Mikšta had been business partners since 2012, having previously co-founded digital marketing company SeoHelis and advertising agency Kokosas.[14][15] In 2016, they created the software company Helis LT, which was later sold to Tesonet.[16][17]

In October 2019, Eneba received a €2.5 million investment from InReach Ventures.[8][12][18][19] It was one of the largest early-stage investments in Lithuania at the time.[14] In December 2020, Eneba raised $8 million from Practica Capital, InReach Ventures, FJ Labs, and angel investors.[2][15][20] At the time, the company reported approximately 26 million unique users and around 130 employees. In 2020, Tech.eu and TechCrunch reported that the United States was among Eneba’s fastest-growing markets.[1][2] In April 2022, Nuvei announced a payments partnership with Eneba, enabling over 530 payment methods. Nuvei stated the platform had approximately 5 million active users at that time.[21][22]

In June 2024, Eneba partnered with dLocal to add local payment methods in several Latin American markets, including Brazil, Mexico, Colombia, and Argentina.[11][21][23] In September 2024, Eneba signed a distribution agreement with Garena to offer Garena Shells in the United States, Europe, the Middle East and North Africa, and CIS markets, excluding Russia and Belarus.[4][24] In November 2025, the Lithuanian national development finance institution ILTE issued a €10 million loan for Eneba to develop an AI-based recommendation system for a mobile games platform.[25][26][27]

Products

The platform lists game keys, downloadable content, in-game currencies, gift cards, subscriptions, and top-ups from third-party sellers. In 2020, Eneba implemented a proprietary risk-management system to manage refunds and mitigate fraud. As of 2024, the catalogue included over 100,000 products.[24]

References

  1. ↑ 1.0 1.1 Butcher, Mike (21 December 2020). "After lockdowns boost gaming marketplace Eneba, it raises $8M from Practica and InReach". TechCrunch. https://techcrunch.com/2020/12/21/after-lockdowns-boost-gaming-marketplace-eneba-it-raises-8m-from-practica-and-inreach/. 
  2. ↑ 2.0 2.1 2.2 Musgrove, Annie (21 December 2020). "Lithuanian startup Eneba scores $8 million to grow online gaming marketplace". Tech.eu. https://tech.eu/2020/12/21/eneba-funding/. 
  3. ↑ "Žaidimų startuolis „Eneba“ plečiasi Kaune" (in lt). https://www.delfi.lt/verslas/naujienos/zaidimu-startuolis-eneba-pleciasi-kaune-86213193. 
  4. ↑ 4.0 4.1 "„Eneba“: žaidimų industrijoje dirbti gali ne tik žaidėjai" (in lt). 2021-06-28. https://kaunas.kasvyksta.lt/laisvalaikis/eneba-zaidimu-industrijoje-dirbti-gali-nebutinai-tik-zaidejai. 
  5. ↑ Budreikienė, Gintautas Degutis, Jovita. "Kauniečių startuolis „Eneba“ pritraukė 8 mln. USD investiciją - Verslo žinios" (in lt). https://www.vz.lt/technologijos-mokslas/2020/12/23/kaunieciu-startuolis-eneba-pritrauke-8-mln-usd-investicija. 
  6. ↑ "Kauniečiai pritraukė rekordinę investiciją iš Didžiosios Britanijos" (in lt). https://www.kaunas.lt/2019/10/21/kaunieciai-pritrauke-rekordine-investicija-is-didziosios-britanijos/. 
  7. ↑ Degutis, Gintautas. "„Helis“ po sandorio su „Tesonet“ nėrė į žaidimų rinką - Verslo žinios" (in lt). https://www.vz.lt/paslaugos/2019/06/20/helis-po-sandorio-su-tesonet-nere-i-zaidimu-rinka. 
  8. ↑ 8.0 8.1 8.2 "Kaunas startup founded by KTU alumnus attracted EUR 2.5 million investment" (in en). https://apply.ktu.edu/news/new/227-kaunas-startup-founded-ktu-alumnus-attracted-eur-25-million-investment. 
  9. ↑ "„Eneba“ ir KTU gimnazija vienija jėgas: lavins moksleivių IT žinias" (in lt). 2021-06-11. https://www.15min.lt/verslas/naujiena/mokslas-it/eneba-ir-ktu-gimnazija-vienija-jegas-lavins-moksleiviu-it-zinias-1290-1519082. 
  10. ↑ "Žaidimų startuolis „Eneba“ Kaune išsinuomojo visą biurų pastatą - Verslo žinios" (in lt). https://www.vz.lt/nekilnojamasis-turtas-statyba/2021/01/12/zaidimu-startuolis-eneba-kaune-issinuomojo-visa-biuru-pastata. 
  11. ↑ 11.0 11.1 "Stambus biuro nuomos sandoris Kaune: prestižinėje vietoje įsikurs startuolis „Eneba“ – SA.lt" (in lt-LT). 2021-01-12. https://sa.lt/stambus-biuro-nuomos-sandoris-kaune-prestizineje-vietoje-isikurs-startuolis-eneba/. 
  12. ↑ 12.0 12.1 "Kaunas startup founded by KTU alumnus attracted EUR 2.5 million investment". Kaunas University of Technology. 2019. https://en.ktu.edu/news/kaunas-startup-founded-by-ktu-alumnus-attracted-eur-2-5-million-investment/. 
  13. ↑ "Eneba Holdings Limited - Persons with Significant Control". Companies House. https://find-and-update.company-information.service.gov.uk/company/12106831/persons-with-significant-control. 
  14. ↑ 14.0 14.1 "Rekordinį startuolį išvysčiusiam kauniečiui sėkmę atnešė aistra žaidimams: save vadinu prisiekusiu "geimeriu"" (in lt). LRT. 2 February 2020. https://www.lrt.lt/naujienos/verslas/4/1137033/rekordini-startuoli-isvysciusiam-kaunieciui-sekme-atnese-aistra-zaidimams-save-vadinu-prisiekusiu-geimeriu. 
  15. ↑ 15.0 15.1 Viluckas, Paulius. "„Eneba“ sulėtino augimą, rezultatas – pirmi pelningi metai - Verslo žinios" (in lt). https://www.vz.lt/inovacijos/2023/05/03/eneba-suletino-augima-rezultatas--pirmi-pelningi-metai. 
  16. ↑ "Tesonet pradeda aktyviai investuoti: naujoji strategija nukreipta į veikiantį produktą" (in lt). 15min.lt. https://www.15min.lt/verslas/naujiena/bendroves/tesonet-pradeda-aktyviai-investuoti-naujoji-strategija-nukreipta-i-veikianti-produkta-663-1538998. 
  17. ↑ "Žaidimų startuolis „Eneba“ plečiasi – Kaune nuomosis naujas patalpas" (in lt). https://www.15min.lt/verslas/naujiena/nt-ir-interjeras/nekilnojamasis-turtas/zaidimu-startuolis-eneba-pleciasi-kaune-nuomosis-naujas-patalpas-973-1438248. 
  18. ↑ "The biggest seed investment in Lithuanian history" (Press release). Motieka & Audzevičius. 21 October 2019. Retrieved 21 April 2026.
  19. ↑ Ameri, Jan (2021-01-18). "Lithuania’s Eneba accelerates global growth with $8 mln A round" (in en). https://arcticstartup.com/eneba-accelerates-global-growth-with-a-successful-fundraising/. 
  20. ↑ Đorđević, Nikola (2020-12-24). "Lithuanian gaming start-up Eneba gets 6.65 million euros to grow internationally" (in en-GB). https://emerging-europe.com/lithuanian-gaming-marketplace-start-up-eneba-gets-6-65-million-euros-to-grow-internationally/. 
  21. ↑ 21.0 21.1 "dLocal and Eneba partner to enable accessible payments in Latin America". VentureBeat. 18 June 2024. https://venturebeat.com/games/dlocal-and-eneba-partner-to-enable-accessible-payments-in-latin-america/. 
  22. ↑ "Marketplace for Gamers Eneba Boosts Global Payments Conversion with Comprehensive Suite of Nuvei APMs". 2022-04-13. https://www.globenewswire.com/news-release/2022/04/13/2422039/0/en/Marketplace-for-Gamers-Eneba-Boosts-Global-Payments-Conversion-with-Comprehensive-Suite-of-Nuvei-APMs.html. 
  23. ↑ Ionescu, Irina (18 June 2024). "dLocal partners Eneba for easy gaming access in LATAM". The Paypers. https://thepaypers.com/payments/news/dlocal-partners-eneba-for-easy-gaming-access-in-latam. 
  24. ↑ 24.0 24.1 Takahashi, Dean (18 September 2024). "Eneba signs Riot Games and Garena to its PC marketplace". VentureBeat. https://venturebeat.com/games/eneba-signs-riot-games-and-garena-to-its-pc-marketplace/. 
  25. ↑ ""Eneba" pritraukia 10 mln. eurų: lietuviai taikosi į "dekakorną"" (in lt). 15min.lt. 3 November 2025. https://www.15min.lt/verslas/naujiena/finansai/eneba-pritraukia-10-mln-euru-lietuviai-taikosi-i-dekakorna-662-2556220. 
  26. ↑ "ILTE paskolino 10 mln. eurų žaidimų startuoliui "Eneba"" (in lt). LRT. BNS. 5 November 2025. https://www.lrt.lt/naujienos/verslas/4/2736206/ilte-paskolino-10-mln-euru-zaidimu-startuoliui-eneba. 
  27. ↑ "Eneba secures €10 million loan". Mobidictum. 8 November 2025. https://mobidictum.com/eneba-secures-e10-million-loan/. 



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