Company:Inside Films
From HandWiki
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| Type | Subsidiary |
|---|---|
| Industry | Entertainment |
| Founded | July 11, 2011 in Santa Clara and Irvine, California, United States |
| Defunct | August 14, 2013 |
| Parent | |
Inside Films is a joint effort between Intel and Toshiba that focuses on creating social films. Founded in 2011, Inside Films has produced three social productions spanning three different genres.
History
On July 11, 2011, a news release was released detailing plans for Intel and Toshiba to collaborate on a social film, Inside. The film would be released in episodic format, with each further episode's events being determined through social media.[1][2]
On July 24, 2012, the two companies again teamed up for another social film, The Beauty Inside.[3][4][5]
A third joint collaboration was announced on July 25, 2013, titled The Power Inside.[6][4][5][7]
Productions
- Inside (2011)
- The Beauty Inside (2012)
- The Power Inside (2013)
References
- ↑ "Intel® and Toshiba Launch Social Media Film Project - "Inside"" (Press release). Santa Clara/Irvine, California: Intel. July 11, 2011. Retrieved August 25, 2018.
- ↑ Karpel, Ari (11 July 2011). "Inside Intel And Toshiba’s Social Film". Fast Company. https://www.fastcompany.com/1766296/inside-intel-and-toshibas-social-film.
- ↑ "Toshiba and Intel Unveil 'The Beauty Inside' Global Social Film Project" (Press release). Irvine/Santa Clara, California: Intel. July 24, 2012. Retrieved August 25, 2018.
- ↑ 4.0 4.1 Bulik, Beth Snyder (13 November 2013). "What's Inside Intel/Toshiba's 'Beauty Inside'". Ad Age. http://adage.com/article/special-report-the-awards-report/intel-marketing-director-genesis-beauty-inside-ads/245136/. Retrieved 28 March 2014.
- ↑ 5.0 5.1 Camp, Alexa (16 August 2013). "Intel & Toshiba Team Up for New Social Film The Power Inside Starring Harvey Keitel". Slant Magazine. https://www.slantmagazine.com/house/article/intel-toshiba-team-up-for-new-social-film-the-power-inside-starring-harvey-keitel. Retrieved 28 March 2014.
- ↑ "Intel® and Toshiba Push Boundaries of Branded Content with New Social Film "The Power Inside"" (Press release). Santa Clara, California: Intel. July 25, 2013. Retrieved August 25, 2018.
- ↑ Voight, Joan (29 July 2013). "Intel and Toshiba Peddle Product Placement in Branded Film". Adweek. http://www.adweek.com/news/advertising-branding/intel-and-toshiba-peddle-product-placement-branded-film-power-inside-151476. Retrieved 28 March 2014.
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