Company:Plarium

From HandWiki
Short description: International software company that designs both mobile and browser games
Plarium
TypeSubsidiary
Industrymobile, desktop and browser games
Founded2009
HeadquartersHerzliya, Tel-Aviv, Israel
ProductsFull list
Number of employees
1,300 (2022)
ParentAristocrat Leisure Limited
Websitewww.plarium.com

Plarium Global Ltd. is a video game developer, publisher and subsidiary of the Australian gambling machine manufacturer Aristocrat Leisure. It is known for creating mobile, desktop and browser games in various genres including MMO, RPG, action, strategy, and casual.

Plarium has more than 435 million players worldwide.[1] Its games are available on iOS, Android, the Microsoft Store[2] and on PC/Mac via the game launcher Plarium Play.[3]

The company has more than 1300 employees[4] and has established studios in Herzliya (established 2009 and current headquarters),[5] Warsaw,[6] Kharkiv,[7] Lviv,[8] Kyiv,[9] Odesa[10] and Michigan.[11] In addition, Plarium acquired San Francisco -based Rumble Games[12] in 2017 and, in 2021, Helsinki-based studio Futureplay.[13]

There are more than 20 games in the Plarium portfolio.[14] Plarium's most popular game is the dark fantasy gacha RPG Raid, which has more than 80 million downloads.[15] Other Plarium titles include Mech Arena, Vikings, the Stormfall franchise (Stormfall, Stormfall: Rise of Balur, Stormfall: Saga of Survival) and Lost Island: Blast Adventure.

Plarium has worked with celebrities, content creators, and notable Esports professionals in a promotional capacity, including Richard Tyler "Ninja" Blevins,[16] Oleksandr "s1mple" Kostyliev of the Esports team NAVI,[17] and actor Jeff Goldblum.[18]

Plarium has previously employed BAFTA award winner Jesper Kyd, known for his work on video games such as Assassin's Creed and Borderlands, to compose the music for its games.[19]

History

Plarium was founded in 2009 in Herzliya, Israel, where it is headquartered, and started out by developing games for the Eastern European casual gaming market, such as Farmandia.

In 2011, Plarium began developing massively multiplayer online strategy games, and in February of that year the company released Total Domination which reached 20 million users.[20]

In November 2012, Plarium released Stormfall, which was one of the fastest growing social games on Facebook.[21]

On November 10, 2015, Plarium licensed characters of Alien vs. Predator from 20th Century Fox to add them to its Soldiers Inc. game.[22]

On 10 August 2017, Aristocrat Leisure Limited announced its acquisition of Plarium for a $500 million upfront payment plus an earn-out arrangement to shareholders.[23]

Plarium released RAID: Shadow Legends on mobile in March 2019. The game was released on PC and Mac in 2020.[24]

The Plarium Play desktop launcher was released on PC and Mac in April 2019. It is a free launcher that serves as a distribution platform for Plarium games.[25]

On 12 August 2021, Plarium released the PvP team shooter Mech Arena on iOS and Android devices.[26] Plarium and the players of Mech Arena made a combined donation of $100,000 (USD) to the charitable foundation AbleGamers in February 2022.[27] On 3 August 2022, the game was released on PC and Mac via Plarium Play.[28]

On 10 March 2022, as a response to the ongoing suffering of its employees and the people of Ukraine ,[29] Plarium Global Ltd. made the decision to remove all of its games from the app stores and ceased accepting Plarium Play and Plarium.com payments in Russia and Belarus until further notice.[30]

Reception

Plarium's Stormfall made "Top 20 Facebook apps" chart during its 2012 launch, and was one of the fastest growing Facebook apps by monthly active users at that time.[31] Facebook's Director of Game Partnerships Sean Ryan called it a "beautiful-looking game" when it launched in November 2012.

In 2013, Facebook named Soldiers Inc. as one of the best new social games of the year.[32]

In 2014, Plarium was named one of Europe's most promising startups by Wired UK journalist Madhumita Venkataramanan.[33]

In 2014, Facebook's Director of Platform Partnerships, Julien Codorniou mentioned Plarium as one of the top global gaming companies on the Facebook platform.[34]

VentureBeat mentioned Plarium in March 2014 as one of the standalone gaming companies prioritizing social games on the Facebook platform.[35]

Plarium's RAID: Shadow Legends was nominated for the 2019 Google Play Users’ Choice Awards in the "Games" category.[36] The game was also nominated for the "Game of the Year" and "Best Audio/Visual Accomplishment" categories at the 2020 Pocket Gamer Mobile Games Awards.[37] It was featured as "Game of the Day" on the App Store[38] and won the best "App Video" award at the 2020 App Growth Awards.[39]

Plarium's game Mech Arena was the App Store's "Game of the Day'' on 15 October 2021.[40]

In July 2022, RAID: Shadow Legends crossed $1 billion (USD) in lifetime revenue, becoming "one of the world’s most lucrative RPGs."[41]

Plarium games

Game Release Platform(s)
Farmandia 2010 Browser
Total Domination 2011 Desktop
Pirates: Tides of Fortune 2012
Stormfall
Total Domination Reborn 2013 iOS and Android
Soldiers Inc. Desktop
Sparta 2014 Browser
Stormfall: Rise of Balur 2015 iOS and Android, Desktop (released 2017)
Nords: Heroes of the North Desktop, iOS and Android
Vikings iOS and Android, Desktop (released 2016)
Throne: Kingdom at War 2016 iOS and Android, Desktop (released 2017)
Soldiers Inc: Mobile Warfare iOS and Android
Terminator Genisys 2017
Family Zoo: The Story
Alliance: Heroes of the Spire[42]
Rio: Match 3 Party[43]
Stormfall: Saga of Survival 2018 Desktop, iOS and Android
Lost Island - Blast Adventure iOS and Android
RAID: Shadow Legends 2019 iOS and Android, Desktop (released 2020)
Undersea: Solitaire Tripeaks[44] 2020 iOS and Android
Mech Arena: Robot Showdown 2021 iOS and Android, Desktop (released 2022)

Sources

  1. "About Plarium" (in en). https://company.plarium.com/en/about/. 
  2. "Raid: Shadow Legends". https://www.microsoft.com/en-gb/p/raid-shadow-legends/9p1vwdpc7fnq?activetab=pivot:overviewtab. 
  3. "Plarium Play Launcher - A Smoother PC Gaming experience for FREE". https://plarium.com/en/plarium-play/. 
  4. "About Plarium" (in en). https://company.plarium.com/en/about/. 
  5. "About Plarium's Herzliya studio" (in en). https://company.plarium.com/en/studio/israel-herzliya/. 
  6. "About Plarium's Warsaw studio | company.plarium.com" (in en). https://company.plarium.com/en/studio/poland-warsaw/. 
  7. "About Plarium's Kharkiv studio" (in en). https://company.plarium.com/en/studio/ukraine-kharkiv/. 
  8. "About Plarium's Lviv studio" (in en). https://company.plarium.com/en/studio/ukraine-lviv/. 
  9. "About Plarium's Kyiv studio" (in en). https://company.plarium.com/en/studio/ukraine-kyiv/. 
  10. "About Plarium's Odesa studio" (in en). https://company.plarium.com/en/studio/ukraine-odesa/. 
  11. "About Plarium's Michigan studio" (in en). https://company.plarium.com/en/studio/usa-michigan/. 
  12. "Plarium Global acquires Rumble Games" (in en). https://company.plarium.com/en/articles/plarium-global-acquires-rumble-games/. 
  13. "Plarium entered an agreement to acquire Finnish mobile game studio Futureplay to expand leadership in the casual games market" (in en). https://company.plarium.com/en/articles/plarium-acquire-futureplay/. 
  14. "About Plarium" (in en). https://company.plarium.com/en/about/. 
  15. Derrick, Connor. "RAID: Shadow Legends thanks massive fanbase with announcement of legendary version of fan favourite Death Knight" (in en). https://www.pocketgamer.com/raid-shadow-legends/legendary-death-knight/. 
  16. "Ninja Is A Playable Character In Raid: Shadow Legends" (in en-US). https://www.gamespot.com/articles/ninja-is-a-playable-character-in-raid-shadow-legends/1100-6493804/. 
  17. Astle, Aaron. "Plarium partners with Navi to bring S1mple to Raid: Shadow Legends". https://www.pocketgamer.biz/news/77657/plarium-crossover-with-navi-adds-esports-star-s1mple-to-raid-shadow-legends/. 
  18. "Plarium Partners with Jeff Goldblum for "RAID: Shadow Legends" in their next Global Advertising Campaign" (in en). https://www.prnewswire.com/il/news-releases/plarium-partners-with-jeff-goldblum-for-raid-shadow-legends-in-their-next-global-advertising-campaign-879085871.html. 
  19. "Jesper Kyd's Five Worlds of Plarium Soundtrack Dropping Soon" (in en-US). http://www.originalsoundversion.com/jesper-kyds-five-worlds-of-plarium-soundtrack-dropping-soon/. 
  20. "Plarium aims to reproduce Facebook success with Total Domination: Reborn on iOS" (in en-US). 2013-06-06. https://venturebeat.com/business/plarium-aims-to-reproduce-facebook-success-with-total-domination-reborn-on-ios/. 
  21. "Tech Roundup Plarium Gaming Company Scores a Top 20 Facebook Hit" (in en). Haaretz. https://www.haaretz.com/israel-news/business/2013-03-15/ty-article/.premium/tech-roundup-plarium-has-a-top-20-facebook-hit/0000017f-e327-d804-ad7f-f3ff1b380000. 
  22. Spangler, Todd (2015-09-14). "'Alien vs. Predator' Coming to Facebook Game" (in en-US). https://variety.com/2015/digital/games/alien-vs-predator-avp-coming-to-facebook-game-1201591125/. 
  23. "Aristocrat announces strategic acquisition of social gaming company Plarium". https://www.asx.com.au/asxpdf/20170810/pdf/43l9cycvlfvpj7.pdf. 
  24. "Plarium Releases Acclaimed Collection RPG 'RAID: Shadow Legends' on PC" (in en). 2020-01-21. https://www.businesswire.com/news/home/20200121005041/en/Plarium-Releases-Acclaimed-Collection-RPG-%E2%80%98RAID-Shadow-Legends%E2%80%99-on-PC. 
  25. "Plarium Play Launcher - A Smoother PC Gaming experience for FREE". https://plarium.com/en/plarium-play/. 
  26. "Plarium Launches 'Mech Arena: Robot Showdown' On iOS And Android Mobile Devices" (in en). https://www.prnewswire.com/news-releases/plarium-launches-mech-arena-robot-showdown-on-ios-and-android-mobile-devices-301353447.html. 
  27. Orr, Aaron. "Plarium donates $100,000 to games accessibility charity AbleGamers". https://www.pocketgamer.biz/news/78236/plarium-donates-100000-to-games-accessibility-charity-ablegamers/. 
  28. "Mech Arena on PC Launches with New Features – Plarium" (in en). 2022-08-03. https://plarium.com/en/blog/mech-arena-pc/. 
  29. "Power structure Plarium". international software company that designs both mobile and browser games. 2023-07-06. https://opendatabot.ua/c/38570230. 
  30. "Plarium Games". https://twitter.com/plarium/status/1501920080355106824. 
  31. DarwellNovember 26, Brittany (2012). "CityVille 2, Subway Surfers, Stormfall, Snapchat, Twitter and more on this week's top 20 Facebook apps growing by MAU" (in en-US). https://www.adweek.com/performance-marketing/cityville-2-subway-surfers-stormfall-snapchat-twitter-and-more-on-this-weeks-top-20-facebook-apps-growing-by-mau/. 
  32. "Facebook names its top games of 2013" (in en-US). 2013-12-09. https://venturebeat.com/games/facebook-names-its-top-games-of-2013/. 
  33. "Europe's hottest startups 2014: Tel Aviv (Wired UK)". 2016-05-02. http://www.wired.co.uk/magazine/archive/2014/09/european-startups/tel-aviv/page/2. 
  34. Hirschauge, Amir Mizroch and Orr (2014-09-16). "With Hostilities Over, DLD Kicks Off in Tel Aviv" (in en-US). Wall Street Journal. ISSN 0099-9660. https://www.wsj.com/articles/BL-DGB-37724. 
  35. "Why one studio is still plugging away on new Facebook games" (in en-US). 2014-03-13. https://venturebeat.com/games/why-one-studio-is-still-plugging-away-on-new-facebook-games/. 
  36. Oh, David (2019-11-11). "Google Play Users' Choice Awards 2019 voting has begun" (in en-US). https://www.androidpolice.com/2019/11/11/google-play-users-choice-awards-2019-voting-has-begun/. 
  37. PocketGamer biz Staff. "Pocket Gamer Mobile Games Awards 2020 finalists revealed". https://www.pocketgamer.biz/news/72095/pg-mobile-games-awards-2020-finalists-revealed/. 
  38. "Game of the Day: Raid: Shadow Legends" (in en-US). https://apps.apple.com/us/story/id1457222884. 
  39. Dogtiev, Artyom (2020-12-07). "The 2020 App Growth Awards winners revealed" (in en-US). https://www.businessofapps.com/news/the-2020-app-growth-awards-winners-revealed/. 
  40. "Game of the Day: Mech Arena" (in en-US). https://apps.apple.com/us/story/id1569367545. 
  41. "RAID: Shadow Legends Crosses $1 Billion in Lifetime Player Spending on Mobile". https://sensortower.com/blog/raid-shadow-legends-crosses-one-billion-revenue. 
  42. Chapple, Craig. "Plarium acquires Alliance: Heroes of the Spire developer Rumble Entertainment". https://www.pocketgamer.biz/news/66713/plarium-acquires-alliance-heroes-of-the-spire-developer-rumble-entertainment/. 
  43. "Plarium makes match-3 mobile game with Fox's Rio animated characters" (in en-US). 2017-02-15. https://venturebeat.com/business/plarium-teams-with-fox-to-take-rio-animated-characters-to-mobile-game/. 
  44. Bald, Cameron. "Undersea Solitaire Tripeaks is an intriguing genre hybrid from the minds behind Raid: Shadow Legends" (in en). https://www.pocketgamer.com/undersea-solitaire-tripeaks/undersea-solitaire-tripeaks-is-an-intriguing-genre-hybrid-from-the-minds-behind-/. 

External links