Company:Silly Putty

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Short description: Toy putty (slime)
Silver-colored Silly Putty

Silly Putty is a toy containing silicone polymers that have unusual physical properties. It can flow like a liquid, bounce, stretch, or break depending on the amount of physical stress to which it is subjected. It contains viscoelastic liquid silicones, a type of non-Newtonian fluid, which makes it act as a viscous liquid over a long time period but as an elastic solid over a short time period. It was originally created during research into potential rubber substitutes for use by the United States in World War II.[1][2][3]

The name Silly Putty is a trademark of Crayola LLC.[4] Other names are used to market similar substances from other manufacturers.

Description

File:Sillyputty.ogv

As a bouncing putty, Silly Putty is noted for its unusual characteristics. It bounces when dropped from a height, but breaks when struck or stretched sharply; it can also float in a liquid and will form a puddle given enough time. Silly Putty and most other retail putty products have viscoelastic agents added to reduce the flow and enable the putty to hold its shape.[5]

The original coral-colored Silly Putty is composed of 65% dimethylsiloxane (hydroxy-terminated polymers with boric acid), 17% silica (crystalline quartz), 9% Thixatrol ST (castor oil derivative), 4% polydimethylsiloxane, 1% decamethyl cyclopentasiloxane, 1% glycerine, and 1% titanium dioxide.[6]

Silly Putty flowing through a hole

Silly Putty's unusual flow characteristics are due to the ingredient polydimethylsiloxane (PDMS), a viscoelastic substance. Viscoelasticity is a type of non-Newtonian flow, characterizing a material that acts as a viscous liquid over a long time period but as an elastic solid over a short time period.[7] Because its apparent viscosity increases directly with respect to the amount of force applied, Silly Putty can be characterized as a dilatant fluid.[5]

Silly Putty is also a fairly good adhesive. When newspaper ink was petroleum based, Silly Putty could be used to transfer newspaper images to other surfaces, providing amusement by distorting the transferred image afterwards. Newer papers with soy-based inks are more resistant to this process.[8]

Generally, Silly Putty is difficult to remove from textured items such as dirt and clothing. Hand sanitizers containing alcohol are often helpful. Silly Putty will dissolve when in contact with an alcohol; after the alcohol evaporates, the material will not exhibit its original properties.[9]

If Silly Putty is submerged in warm or hot water, it will become softer and thus "melt" much faster. It also becomes harder to remove small amounts of it from surfaces. After a long period of time, it will return to its original viscosity.[6]

Silly Putty is sold as a 13 g (0.46 oz) piece of clay inside an egg-shaped plastic container. The Silly Putty brand is owned by Crayola LLC (formerly the Binney & Smith company). (As of July 2009), twenty thousand eggs of Silly Putty are sold daily. Since 1950, more than 300 million eggs of Silly Putty (approximately 4,500 short tons or 4,100 tonnes) have been sold.[10] It is available in various colors, including glow-in-the-dark and metallic. Other brands offer similar materials, sometimes in larger-sized containers, and in a similarly wide variety of colors or with different properties, such as magnetism and iridescence.

Silly Putty in the form of a solid cube
Magnetic thinking putty

History

During World War II, Japan invaded rubber-producing countries as it expanded its sphere of influence in the Pacific Rim. Rubber was vital for the production of rafts, tires, vehicle and aircraft parts, gas masks, and boots. In the US, all rubber products were rationed; citizens were encouraged to make their rubber products last until the end of the war and to donate spare tires, boots, and coats. Meanwhile, the government funded research into synthetic rubber compounds to attempt to solve this shortage.[11]

Credit for the invention of Silly Putty is disputed[12] and has been attributed variously to Earl Warrick[3] of the then newly formed Dow Corning; Harvey Chin; and James Wright, a Scottish-born inventor working for General Electric in New Haven, Connecticut.[13] Throughout his life, Warrick insisted that he and his colleague, Rob Roy McGregor, received the patent for Silly Putty before Wright did;[14] but Crayola's history of Silly Putty states that Wright first invented it in 1943.[11][15][16] Both researchers independently discovered that reacting boric acid with silicone oil would produce a gooey, bouncy material with several unique properties. The non-toxic putty would bounce when dropped, could stretch farther than regular rubber, would not go moldy, and had a very high melting temperature. However, the substance did not have all the properties needed to replace rubber.[1]

In 1949, toy store owner Ruth Fallgatter came across the putty. She contacted marketing consultant Peter C. L. Hodgson (1912–1976).[17] The two decided to market the bouncing putty by selling it in a clear case. Although it sold well, Fallgatter did not pursue it further. However, Hodgson saw its potential.[1][5]

Already US$12,000 in debt, Hodgson borrowed $147 to buy a batch of the putty to pack 1 oz (28 g) portions into plastic eggs for $1, calling it Silly Putty. Initial sales were poor, but after a New Yorker article mentioned it, Hodgson sold over 250,000 eggs of silly putty in three days.[5] However, Hodgson was almost put out of business in 1951 by the Korean War. Silicone, the main ingredient in silly putty, was put on ration, harming his business. A year later, the restriction on silicone was lifted and the production of Silly Putty resumed.[10][18] Initially, it was primarily targeted towards adults. However, by 1955, the majority of its customers were aged six to twelve. In 1957, Hodgson produced the first televised commercial for Silly Putty, which aired during the Howdy Doody Show.[19]

In 1961, Silly Putty went worldwide, becoming a hit in the Soviet Union and Europe. In 1968, it was taken into lunar orbit by the Apollo 8 astronauts.[18]

Peter Hodgson died in 1976. A year later, Binney & Smith, the makers of Crayola products, acquired the rights to Silly Putty. (As of 2005), annual Silly Putty sales exceeded six million eggs.[20]

Silly Putty was inducted into the National Toy Hall of Fame on May 28, 2001.[21]

Other uses

In addition to its success as a toy, other uses for the putty have been found. In the home, it can be used to remove substances such as dirt, lint, pet hair, or ink from various surfaces. The material's unique properties have found niche use in medical and scientific applications. Occupational therapists use it for rehabilitative therapy of hand injuries.[22] A number of other brands (such as Power Putty and TheraPutty) alter the material's properties, offering different levels of resistance. The material is also used as a tool to help reduce stress, and exists in various viscosities based on the user's preference.

Because of its adhesive characteristics, it was used by Apollo astronauts to secure their tools in zero gravity.[23] Scale model building hobbyists use the putty as a masking medium when spray-painting model assemblies.[24][25] The Steward Observatory uses a Silly-Putty backed lap to polish astronomical telescope mirrors.[26][27]

Researchers from Trinity College Dublin School of Physics (Centre for Research on Adaptive Nanostructures and Nanodevices (CRANN) and Advanced Materials and Bioengineering Research (AMBER) Research Centers) have discovered nano composite mixtures of graphene and Silly Putty behave as sensitive pressure sensors, claiming the ability to measure the footsteps of a spider crawling on it.[28]

See also

References

  1. ↑ 1.0 1.1 1.2 Roberts, Jacob (2015). "A Successful Failure". Distillations Magazine 1 (2): 8–9. https://www.sciencehistory.org/distillations/magazine/a-successful-failure. Retrieved 21 February 2018. 
  2. ↑ Center for Oral History. "Earl L. Warrick". https://oh.sciencehistory.org/oral-histories/warrick-earl-l. 
  3. ↑ 3.0 3.1 Bohning, James J. (16 January 1986). Earl L. Warrick, Transcript of an Interview Conducted by James J. Bohning in Midland, Michigan. Philadelphia, PA: Beckman Center for the History of Chemistry. https://oh.sciencehistory.org/sites/default/files/warrick_el_0045_suppl.pdf. 
  4. ↑ "Silly Putty – Trademark Details". https://trademarks.justia.com/715/94/silly-putty-71594970.html. 
  5. ↑ 5.0 5.1 5.2 5.3 Thayer, Ann (November 27, 2000). "What's That Stuff? Silly Putty". Chemical & Engineering News 78 (48). http://pubs.acs.org/cen/whatstuff/stuff/7848scit3.html. Retrieved 30 September 2015. 
  6. ↑ 6.0 6.1 "The Synthesis of Bouncing Putty". Western Oregon University. http://www.wou.edu/las/physci/ch462/BouncingPutty.htm. "See patent pages" 
  7. ↑ Clegg, Brian (22 July 2015). "Polydimethylsiloxane". Chemistry World. http://www.rsc.org/chemistryworld/2015/07/polydimethylsiloxane-pdms-silly-putty-podcast. Retrieved 30 September 2015. 
  8. ↑ Holmes, Owen (August 1, 2006). "Silly Putty Doesn't Work Anymore". Folio Weekly. http://www.altweeklies.com/aan/silly-putty-doesnt-work-anymore/Story?oid=168408. 
  9. ↑ "How to Get Silly Putty Out Of Clothes". 2011-06-28. http://home.howstuffworks.com/how-to-get-silly-putty-out-of-clothes.htm. 
  10. ↑ 10.0 10.1 "Silly Putty History". Crayola LLC. http://www2.crayola.com/mediacenter/index.cfm?display=press_release&news_id=164. 
  11. ↑ 11.0 11.1 "Silly Putty Timeline". Binney & Smith. http://www.sillyputty.com/history_101/timeline/timeline.htm. 
  12. ↑ Glater, Jonathan D. (November 22, 2002). "Earl L. Warrick, 91, a Dow Corning Creator of Silly Putty". The New York Times. https://www.nytimes.com/2002/11/22/business/earl-l-warrick-91-a-dow-corning-creator-of-silly-putty.html. 
  13. ↑ The Big Book of Boy Stuff, p. 88. ISBN:1-58685-333-3
  14. ↑ Coopee, Todd (2017-02-27). "Nothing Else is Silly Putty!". https://toytales.ca/silly-putty-crayola/. 
  15. ↑ U.S. Patent 2,431,878 – Treating dimethyl silicon polymer with boric acid
  16. ↑ U.S. Patent 2,541,851 – Process for making puttylike elastic plastic, siloxane derivative composition containing zinc hydroxide
  17. ↑ sillyputtyhistory.blogspot.com
  18. ↑ 18.0 18.1 Nowak, Peter (2011). Sex, bombs, and burgers : how war, pornography, and fast food have shaped modern technology. Guilford, Connecticut: Lyons Press. pp. 115–16. ISBN 978-0762772742. https://books.google.com/books?id=h9uRQzJRRcEC&pg=PA115. Retrieved 30 September 2015. 
  19. ↑ Sunshine, Linda (1990). 101 uses for Silly Putty. Kansas City: Andrews and McMeel. ISBN 978-0836218633. https://archive.org/details/101usesforsillyp00lind. 
  20. ↑ Sterngass, Jon; Kachur, Matthew (2005). Plastics. Milwaukee, Wisconsin: World Almanac Library. pp. 33–34. ISBN 978-0836858785. https://books.google.com/books?id=HYkfVfNXIGIC&pg=PA34. 
  21. ↑ Scott, Sharon M. (2010). Toys and American culture : an encyclopedia. Santa Barbara, California: Greenwood. p. 288. ISBN 978-0313347986. https://books.google.com/books?id=mbTUorcuXkoC&pg=PA288. 
  22. ↑ "17 Surprisingly Practical Uses for Silly Putty". http://escapeadulthood.com/blog/2012-12-03/17-surprisingly-practical-uses-for-silly-putty.html. 
  23. ↑ Walsh, Tim (2005). Timeless toys: classic toys and the playmakers who created them. Kansas City, Missouri: Andrews McMeel Pub.. p. 92. ISBN 978-0740755712. 
  24. ↑ "Silly Putty masking". 2015-06-24. https://butterfingeredmodelbuilder.wordpress.com/2015/06/24/silly-putty-masking/. 
  25. ↑ Scale Auto Magazine, various issues
  26. ↑ Martin, Buddy; Kim, Dae Wook (January 15, 2016). "How do you build a mirror for one of the world's biggest telescopes?". The Conversation US. https://theconversation.com/how-do-you-build-a-mirror-for-one-of-the-worlds-biggest-telescopes-49927. 
  27. ↑ Kim, Dae Wook; Burge, James H. (1 February 2010). "Rigid conformal polishing tool using non-linear visco-elastic effect". Optics Express 18 (3): 2242–57. doi:10.1364/OE.18.002242. PMID 20174053. Bibcode: 2010OExpr..18.2242K. 
  28. ↑ Coleman, Jonathan N. (December 9, 2016). "Sensitive electromechanical sensors using viscoelastic graphene-polymer nanocomposites" (in en). Science 354 (6317): 1257–60. doi:10.1126/science.aag2879. PMID 27940866. Bibcode: 2016Sci...354.1257B. http://sro.sussex.ac.uk/id/eprint/84703/1/__smbhome.uscs.susx.ac.uk_akj23_Documents_SRO%200%2007%2024.pdf. 

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