Engineering:Alba (watch)
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Short description: Watch brand by Seiko
Alba is a sub-brand of Seiko Watch Corporation that produces a line of wristwatches. It first appeared in 1979 in Japan .[1][2]
History
Using Seiko's own family of movements but with modern styling designed to appeal to younger customers, Alba watches are primarily aimed at Asian[3] and Middle Eastern markets in the hope of creating long-term loyalty to the Seiko group as these customers' purchasing power increases.[4] The word 'Alba' translates to 'dawn' in Italian, and Spanish.[5]
Alba has often adopted parent company Seiko's watch designs, notably those of Italian automotive designer Giorgetto Giugiaro.[6]
See also
References
- ↑ Deshp, Written byJay (12 October 2017). "Who Owns What: A Guide to the Watch Groups". https://www.watchtime.com/featured/who-owns-what-a-guide-to-the-watch-groups/.
- ↑ "Alba Watches - About Us". http://www.alba-watch.com/AboutUs.
- ↑ "Sibling Rivalries: The Complicated History Of Sister Brands" (in en). 2021-08-10. https://watchcraze.com.au/.
- ↑ "Popularity of Alba watches". GMTplusnine.com. Archived from the original on 14 May 2008. https://web.archive.org/web/20080514002321/http://www.gmtplusnine.com/2007/03/24/alba-watches-in-the-hermit-kingdom/. Retrieved 2008-05-18.
- ↑ "Alba launches new corporate image" (in en). https://gulfnews.com/uae/alba-launches-new-corporate-image-1.406280.
- ↑ "Sibling Rivalries: The Complicated History Of Sister Brands" (in en). 10 August 2021. https://www.watchonista.com/articles/history/sibling-rivalries-complicated-history-sister-brands.
External links
Original source: https://en.wikipedia.org/wiki/Alba (watch).
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