Finance:Euromonitor International

From HandWiki

Euromonitor International Ltd is a London-based 1972-founded marketing research company[1] with more than 1,000[2] market research experts and consultants.

The company's reports[3] and industry research is cited by worldwide news media[4][5][6] regarding companies[7] in over 80 countries.[8]

Market presence

The company has been compared to the somewhat smaller[9] Mintel, in three ways:

  • "operates in the Business Support Services industry"
  • 1972-founded
  • London-based.

Data sources and information provided

Universities and libraries have special access[10][11] to Euromonitor's Passport "lifestyle statistics and reports" in what was "formerly known as GMID, Global Market Information Database."[10] A catalog cited 14 courses that use this data.

Results of the company's research reaches the public via periodicals that cite results[12][13] and other media.[14]

Their focus is not limited to a single age group.[15]

References

  1. "Chart of the Week: Coffee and tea around the world". December 20, 2013. https://www.pewresearch.org/fact-tank/2013/12/20/chart-of-the-week-coffee-and-tea-around-the-world. "This map from The Economist (aggregating data on 79 countries from market-research firm Euromonitor International)" 
  2. "Euromonitor International". https://www.crunchbase.com/organization/euromonitor-international. 
  3. Kerry Olsen (January 20, 2020). "Inside Prada’s Pop-Up Private Club". The New York Times. https://www.nytimes.com/2020/01/20/style/prada-private-club-paris-couture-week.html. 
  4. Phyllida Jay (January 11, 2020). "Zegna’s Indian Ambitions". The New York Times. https://www.nytimes.com/2020/01/11/style/zegna-india-investment-rathore.html. 
  5. "Sweets industry stands firm against sugar backlash - BBC News". February 10, 2019. https://www.bbc.com/news/business-47119281. 
  6. Elizabeth Hotson (February 11, 2020). "Which country spends the most on its pets?". The Economist. https://www.economist.com/graphic-detail/2020/02/11/which-country-spends-the-most-on-its-pets. 
  7. "McDonald’s Plans to Add New Restaurants in Asia". The New York Times. https://www.nytimes.com/2016/04/01/business/mcdonalds-plans-to-add-new-restaurants-in-asia.html. 
  8. "Cleaning Products: Conference US 2017". https://www.cleaningproductsconference.com/cpus/media-partners/euromonitor-international. "headquartered in London, with regional offices in Chicago, Singapore, Shanghai, Vilnius, Sao Paulo, Santiago, Dubai, Bangalore, ..." 
  9. "Euromonitor International Competitors". https://www.owler.com/company/euromonitor. "Mintel generates 85% the revenue of Euromonitor International" 
  10. 10.0 10.1 "Research Library". https://library.queensu.ca/search/database/passport-euromonitor-international. "Access restricted to the Queen's community" 
  11. "Passport (Euromonitor International)". https://library.villanova.edu/research/resource/1038. 
  12. "Insights From The Euromonitor Global Health And Nutrition Survey". Entrepreneur. June 10, 2019. https://www.entrepreneur.com/article/334871. 
  13. Eddy Goldberg (January 23, 2020). "Euromonitor International Report: 'Top 10 Global Consumer Trends 2020'". Multi-Unit Franchisee (magazine). https://www.franchising.com/articles/euromonitor_international_report_top_10_global_consumer_trends_2020.html. 
  14. List of cities by international visitors
  15. "Euromonitor releases report on adult incontinence in North America". Nonwovens Industry Magazine. June 27, 2018. https://www.nonwovens-industry.com/contents/view_breaking-news/2018-06-27/euromonitor-releases-report-on-adult-incontinence-in-north-america. 

External links

  • Official website
  • This article began as a (s)lightly enhanced version of a Vietnamese-language machine translation, with English-language sourcing, including NYTimes and BBC.