Finance:Private label debit

From HandWiki

Private label debit refers to a merchant-branded card or mobile payment app that utilizes an automated clearing house (ACH) to directly debit consumer checking accounts.[1][2] Used in a closed-loop environment, private label debit offers secure transactions through PIN protection or tokenization.[3][4]

Private label debit programs have become increasingly popular in the United States, totaling roughly $13 billion in payment value.[5] Such programs are offered by well-known brands, including Target, Kroger, and Circle K, as a consumer loyalty strategy.[6][7]

Companies such as ZipLine, First Data, and BIM Networks implement private label debit programs for such brands.[8][9][10]

References

  1. "Card Rewards are Getting Creative." (in en-US). 2019-03-14. https://www.paymentsjournal.com/card-rewards-are-getting-creative/. 
  2. "Fintech Startup Stash to Launch "Stock-Back" Debit Card Rewards" (in en). 2019-07-12. https://www.bloomberg.com/news/articles/2019-03-12/fintech-startup-stash-to-launch-stock-back-debit-card-rewards. 
  3. "The Nilson Report Current Issue – Featured Article, Statistics & Companies". https://nilsonreport.com/publication_the_current_issue.php. 
  4. "The Private Label Debit-Loyalty Connection" (in en). June 18, 2018. https://www.cspdailynews.com/technologyservices/private-label-debit-loyalty-connection. 
  5. "FRB: Recent Payment Trends in the United States". https://www.federalreserve.gov/pubs/bulletin/2008/articles/payments/default.htm. 
  6. "Walmart and Target Push the Fed on Faster Payments" (in en-US). 2018-12-06. https://www.paymentsjournal.com/walmart-and-target-push-the-fed-on-faster-payments/. 
  7. Wilke, John R. (2002-11-14). "Visa, MasterCard Campaigned To Undercut Rival Debit Cards" (in en-US). Wall Street Journal. ISSN 0099-9660. https://www.wsj.com/articles/SB1037228477223317468. 
  8. Anderson, J. Craig (2019-07-08). "Portland customer loyalty rewards provider acquires Florida firm". https://www.centralmaine.com/2019/07/08/portland-customer-loyalty-rewards-provider-acquires-florida-firm/. 
  9. "Why First Data Surged 60.1% in the First Half of 2019" (in en-US). 12 July 2019. https://finance.yahoo.com/news/why-first-data-surged-60-155900695.html. 
  10. "An MCX vendor revives the multi-merchant wallet idea with a new focus" (in en). https://www.paymentssource.com/news/an-mcx-vendor-revives-the-multi-merchant-wallet-idea-with-a-new-focus.