Software:MeituPic
| Type | Software |
|---|---|
| Inventor | Wu Xinhong |
| Inception | March 2013 in Xiamen |
| Manufacturer | Meitu Technology Co., Ltd. |
| Website | http://xiuxiu.meitu.com/ |
Meitu Xiu Xiu (Meitu Pic) (Chinese: 美图秀秀) is an image editing software that is mostly used in Mainland China but is also popular in Hong Kong and Taiwan. It is only available on Google Play and App Store in certain countries. It provides tools for editing photos: Filters, retouching, Collage, scenes, frames, and photos decorations etc. Meitu Xiu Xiu is one of the apps developed by Xiamen Meitu Technology Co., Ltd, it also produced Meipai, BeautyCam, and PosterLabs etc.
History
Meitu Xiu Xiu was created in March 2013 by Wu Xinhong, the CEO of Meitu. It was one of the apps from China . Meitu is a photo-centered app developer, which is founded in 2008 in Xiamen. Currently, the major revenue source of Meitu is advertising and it is making a small number of profits, disclosed by the CEO. The company was backed by Cai Wensheng, a well-known angel investor. The app has 52 million active daily users and 270 million monthly active users.[1]
Function
Edit
MeituPic provides a number of photo-editing tools. The major functions are Auto enhance, Edit, Enhance, Filters, Frames, Magic Brush, Mosaic, Text and Blur.[2]
Auto enhance focuses on the nature of photos taken, while Edit includes functions of cropping, rotation, sharpening and adjustment of ratio. For Enhance, users can apply slight adjustment on the photo by controlling the levels of brightness, contrast, colour temperature, saturation, highlight, shadow and smart light. Major types of filters are LOMO, Beauty, Style as well as Art. Different frames can be chosen from Poster, Simple and Fantasy. Magic Brush provides a great variety of brushes with different colours and patterns for users to decorate the photos. Mosaic brush enables users to cover certain parts of the photo. Texts can be added to the photo. Choices of different bubbles, font as well as style of words are available. Blurring effect is also available to make the photo less distinct and clear.
Beauty Retouch
There are seven major functions for retouching a photo: automatic retouch, smooth and whiten skin, remove blemish, make slimmer, remove dark circles and bags under the eyes, make taller, and enhance the eyes.[3]
Automatic retouch enhances portraits by lightening the skin tone, brightening the eyes, and simulating a face-lift by tapping on just one button. This helps to remove wrinkles and optimizes the skin tone. Acne, blemishes, and other skin imperfections can also be removed.
The face-lift and weight-loss functions in the slimming option can be used to reshape the body. The option to make the subject taller can be used to change the perceived height of the subject and give the impression of slimmer, longer legs. The option to enhance the eyes can enlarge and brighten the eyes.
Collage
Collage[4] has four types: template, freestyle, poster, PicStrip, which all maximize to insert nine photos.
Template integrates photos in a vertical rectangle tightly. MeituPic has 15 frames or free download function for users. MeituPic also provides different templates according to number of photos inserted.
Freestyle separates photos on a background freely. There are two parts of background: custom and more. For custom, users choose from album. For more, there are plain and picture with 18 choices.
Poster makes a poster with photos. Users choose a poster among 8 choices or tap ‘more’ to download a new one.
PicStrip combines photos vertically making an elongated file. Users choose a frame from 15 choices.
Pinching thumb and forefinger together or apart zooms photos in/out. Putting two fingers and turning hand rotates photos. Pressing moves photos to ideal location. After designing, users tap ‘save/share’ on the upper right corner and the photo made is saved into album automatically.
Awards
| Year | Award[5] |
|---|---|
| 2011 | Most Popular Award from DuoTe |
| 2011 | Excellent Software Award, Users’ Choices, Editors’ Choices from HuaJun |
| 2012 | Selection of Top Ten Software from Appstore |
| 2012 | Sixth of China Good Products from Business |
References
- ↑ Millward, Steven (August 24, 2016). "In China, a startup that turned selfies into a billion-dollar business". Tech In Asia. https://www.techinasia.com/meitu-china-selfies-app-startup.
- ↑ "美化". 美圖公司. http://xiuxiu.web.meitu.com/main.html.
- ↑ "美化". 美圖公司. http://xiuxiu.web.meitu.com/facial/.
- ↑ "拼圖". 美圖公司. http://xiuxiu.web.meitu.com/puzzle/.
- ↑ "美圖產品". 美圖公司. http://corp.meitu.com/products/.
External links
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