Software:Wipr

From HandWiki
Wipr 2
Developer(s)Kaylee Serena Calderolla
Initial release2015; 11 years ago (2015) (Legacy), 2024; 2 years ago (2024) (Wipr 2)
Stable release
2.25
Operating systemiOS, iPadOS, macOS, visionOS
TypeAd blocker
LicenseProprietary
Websitekaylees.site

Wipr is a paid ad blocker for Safari on iOS, iPadOS, macOS, and visionOS. The app blocks advertisements, trackers, cookie banners, pop-ups, and other unwanted content.[1] Wipr is developed by independent developer Kaylee Serena Calderolla, who has been building indie apps for iOS and Mac since 2010.[2] Calderolla is originally from Veneto, Italy, and worked at a startup in San Francisco from 2012 to 2014 before becoming a full-time indie developer.[2]

The app uses Safari's content-blocking API, requires no access to browsing data, and updates its block lists automatically twice a week. It is available as a one-time purchase and supports Family Sharing.[1][3] According to the developer, Wipr does not collect any user data and does not allow ads classified as "acceptable advertising".[4]

History

The original version of Wipr (now referred to as Wipr Legacy) was released in 2015 for Safari on iOS and macOS.[5]

On November 12, 2024, Calderolla released Wipr 2 as its successor.[6] According to the developer, Wipr 2 was almost entirely rewritten. The app uses SwiftUI, the current content-blocking extension API, and is built as a Mac Catalyst app.[7]

Features

Wipr blocks advertisements, pop-ups, trackers, cookie banners, cryptocurrency miners, notification prompts, and other elements deemed intrusive. The block list is updated automatically twice a week and offers extended versions for over 30 languages.[1]

Wipr Extra

The optional Wipr Extra component enables enhanced blocking of persistent content through additional technologies. This requires full access to websites, meaning Safari cannot fully guarantee privacy. However, the injected script can be independently reviewed using Safari's Web Inspector.[8]

Since version 2.7, Wipr Extra can also restore Picture-in-picture playback on video sites that deliberately disable this feature.[9]

Filtr

Filtr is a planned extension that expands Wipr's blocking to all apps on a device. It is based on a system feature called URL Filtering introduced with iOS/iPadOS/macOS 26 and requires those operating system versions. Unlike a VPN, Filtr does not gain access to the device's network traffic but instead instructs the system which requests to block.[10] Filtr is in beta (as of March 2026).[10]

Reception

The app was highlighted at WWDC 2023 in the session "What's New in Safari Extensions".[11] Wipr has reached the top of the App Store charts on multiple occasions. In Germany, Wipr Legacy briefly held the number one position among paid apps.[12] After the launch of Wipr 2, the app reached the top spot among paid Mac apps in the App Store.[13][14] In Apple's published list of the best-selling paid iPhone apps in the United States in 2025, Wipr 2 ranked 14th.[15]

Macworld described Wipr 2 as one of the recommended Safari extensions, noting its actively maintained block lists.[16]

Compared to other apps, the lack of support for custom block lists has been noted as a shortcoming.[17][18]

See also

References

  1. ↑ 1.0 1.1 1.2 "Official Wipr website" (in en). https://kaylees.site. 
  2. ↑ 2.0 2.1 Marc Palmer (November 18, 2024). "Indie Frame #6 — Kaylee Calderolla has a hit on her hands with Wipr 2!" (in en). https://shareshot.app/blog/Indie-Frame-6-Kaylee-Calderolla-Wipr-Tatami-ExoVoice.html. 
  3. ↑ Stefan Ionescu (August 12, 2024). "Wipr Review" (in en). https://www.techradar.com/reviews/wipr. 
  4. ↑ "Privacy Policy" (in en). https://kaylees.site/privacy-policy.html. 
  5. ↑ "Wipr (Legacy) on the App Store" (in en). https://apps.apple.com/app/id1320666476. 
  6. ↑ "Wipr 2 is out now (@mipstian@mas.to)" (in en). November 12, 2024. https://mas.to/@mipstian/113469234482862364. 
  7. ↑ "What's New in Wipr 2" (in en). https://kaylees.site/wipr2-whats-new.html. 
  8. ↑ "Wipr 2 Help" (in en). https://kaylees.site/wipr-help.html. 
  9. ↑ "Wipr 2.7 is out now (@kaylees.site)" (in en). May 18, 2025. https://bsky.app/profile/kaylees.site/post/3lphhmnyfdp24. 
  10. ↑ 10.0 10.1 "Wipr + Filtr" (in en). https://kaylees.site/wipr-filtr.html. 
  11. ↑ "What's new in Safari extensions – WWDC23" (in en). June 2023. https://developer.apple.com/videos/play/wwdc2023/10119/. 
  12. ↑ "Wipr 1 in Deutschland auf Platz 1 (@JaySan25@mastodon.social)" (in en). July 14, 2023. https://mastodon.social/@JaySan25/110713871582569276. 
  13. ↑ "Wipr in the App Charts (@mipstian@mas.to)" (in en). November 12, 2024. https://mas.to/@mipstian/113470851366503811. 
  14. ↑ "Wipr in the App Charts (@mipstian@mas.to)" (in en). January 16, 2025. https://mas.to/@mipstian/113837612765400148. 
  15. ↑ John Gruber (January 26, 2026). "App Store 2025 Top iPhone Apps in the U.S." (in en). https://daringfireball.net/2026/01/app_store_2025_top_iphone_apps_in_the_us. 
  16. ↑ "I made Safari a better browser with these extensions" (in en). October 15, 2025. https://www.macworld.com/article/2928258/safari-extensions-favorites.html. 
  17. ↑ Tim Fischer (November 4, 2024). "Die besten Adblocker für das iPhone: Mit diesen Apps blockiert ihr lästige Werbung" (in de). https://www.netzwelt.de/adblocker/iphone-apps-werbung-blocken.html. 
  18. ↑ "Wipr2 Review 2025: Is This Minimalist Adblocker Worth It?" (in en). January 2025. https://www.aboutcookies.org.uk/ad-blockers/wipr2. 



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