TechRadar

From HandWiki
Short description: Global technology news and reviews website


TechRadar
TechRadar logo.svg
Techradar.png
Type of site
Technology website
Available inEnglish
OwnerFuture plc
Editor
  • Marc McLaren (UK Editor in Chief)
  • Lance Ulanoff (US Editor in Chief)
Websitewww.techradar.com
CommercialYes
Launched2007; 17 years ago (2007)
Current statusActive

TechRadar is an online publication owned by Future and focused on technology. It has editorial teams in the US, UK and Australia and provides news and reviews of tech products and gadgets. It was launched in 2008[1][2] and expanded to the US in January 2012,[3] holding a splashy launch party at the club Tao in The Venetian Hotel during the CES show in 2013.[4] It further expanded to Australia in October of 2012.[5] It was the largest consumer technology, news and review site from the UK as of 2013.[6]

TechRadar also has licensed versions in Italy, Spain, Germany, France, Norway, Sweden, Denmark, Finland, the Netherlands and Belgium. The Indian and Middle East versions of the site closed in October 2022. It also has two spin-off sites, TechRadar Pro and TechRadar Gaming.

TechRadar is owned by Future plc,[7] the sixth-largest publisher in the United Kingdom . In Q4 2017, TechRadar entered the top 100[8] of Similarweb's US Media Publications Rankings as the 93rd biggest media site in the United States.

In 2023, TechRadar underwent a significant redesign, which the company described as a relaunch.[9] The redesign aimed to enhance user navigation, with a shift from story-type to product category-based navigation.

Editors

Lance Ulanoff is the current US Editor in Chief and Marc McLaren is the UK Editor in Chief.[10] Previous editors include Paul Douglas,[11] Gareth Beavis,[12] Darren Murph,[13] Patrick Goss[14] and Marc Chacksfield.[15]

TechRadar Pro

TechRadar Pro, an arm of the main site, is a b2b-focused property with an emphasis on small business. The subbrand "acts as a complementary source of information targeted specifically at businesses and decision makers," the company says.[16] A related property, 5GRadar.com, is focused on the mobile industry.

TechRadar Gaming

The newest brand extension – TechRadar Gaming, or TRG – was launched 17 December 2021[17] and aims to "sit at the intersection of hardware and gaming, leveraging strengths of existing brands to bring the best experience to gaming audience." The Editor in Chief is currently Jake Tucker. The company described a related hiring spree for the site as "the biggest investment in gaming in a decade."

References

  1. ↑ "TechRadar turns 15 – these are the tech milestones that made us" (in en). 2023-01-11. https://www.techradar.com/features/techradar-turns-15-these-are-the-tech-milestones-that-made-us/. 
  2. ↑ "One relaunched, one new = two fresh tech sites from Future | Media news". 2007-12-14. https://www.journalism.co.uk/news/one-relaunched-one-new--two-fresh-tech-sites-from-future/s2/a530858/. 
  3. ↑ "TechRadar launches US site" (in en). 2012-04-10. https://www.gamesradar.com/techradar-launches-us-site/. 
  4. ↑ "TechRadar US launch party at Tao, the Venetian, Las Vegas". https://www.youtube.com/watch?v=VS_88aat98o. 
  5. ↑ "TechRadar goes live in Australia" (in en). 3 October 2012. https://www.inpublishing.co.uk/articles/techradar-goes-live-in-australia-9487. 
  6. ↑ Hill, Steve (2014). Online journalism : the essential guide. Paul Lashmar. Los Angeles. ISBN 978-1-4462-0734-5. OCLC 868999279. https://www.worldcat.org/oclc/868999279. 
  7. ↑ "TechRadar Boosts Revenue". Taboola. https://www.taboola.com/sites/default/files/Techradar%20Case%20Study%20Taboola.pdf. 
  8. ↑ "US Media Publications Ranking Q4 2017" (in en-US). Similarweb Blog. 2018-01-30. https://www.similarweb.com/blog/us-media-ranking-q4-2017. 
  9. ↑ Ulanoff, Lance (2023-07-06). "Welcome to the new TechRadar" (in en). https://www.techradar.com/tech/welcome-to-the-new-techradar. 
  10. ↑ "About TechRadar" (in en). 2022-02-28. https://www.techradar.com/news/about-us. 
  11. ↑ "Paul Douglas becomes editor of TechRadar.com | Smart Moves". 2008-08-26. https://www.journalism.co.uk/media-appointments/paul-douglas-becomes-editor-of-techradar-com/s8/a532204/. 
  12. ↑ ResponseSource. "Changes to the team at TechRadar.com" (in en). https://www.responsesource.com/bulletin/news/changes-to-the-team-at-techradar-com/. 
  13. ↑ "techradar appoints former Engadget Managing Editor Darren Murph as Global Editor-in-Chief". https://money.cnn.com/news/newsfeeds/articles/prnewswire/SF16040.htm. 
  14. ↑ "TechRadar announces key promotions" (in en). 21 September 2012. https://www.inpublishing.co.uk/articles/techradar-announces-key-promotions-9550. 
  15. ↑ ResponseSource. "Joint interim Global Editors-in-Chief named at TechRadar.com" (in en). https://www.responsesource.com/bulletin/news/joint-interim-global-editor-chiefs-named-techradar-com/. 
  16. ↑ "Company website". Future Plc. https://www.futureplc.com/brand/tech-radar-pro/. 
  17. ↑ "Company website". Future Plc. https://www.futureplc.com/blog/9494/. 

External links



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