Company:Contentful

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Short description: Headless CMS
Contentful
TypePrivate
Founded2013; 11 years ago (2013)
Berlin, Germany
Founders
  • Sascha Konietzke
  • Paolo Negri
Headquarters
Berlin
,
Germany
Number of locations
4 (2021)
Area served
Worldwide
Key people
Steve Sloan (CEO)
ServicesContent Management System
Number of employees
592[1] (2021)
Websitecontentful.com

Contentful is a headless content management system (CMS), founded in 2013 in Berlin, Germany by Sascha Konietzke and Paolo Negri. The company and the platform are both called Contentful.[2] As of June 2021, the company is headquartered in San Francisco , California , with offices in Denver, Colorado and Berlin.[3]

History

The company was founded in 2013 and released the first beta of its software platform that same year. A previous version of the platform was named "Storageroom."[4] While the company often shies away from the terms "headless" and content management system, it is widely considered a headless CMS platform.[5][2]

In 2018, the company raised a series D round of financing of $35.5 million from OMERS, Benchmark, Balderton Capital, General Catalyst, Sapphire Ventures and the venture arm of Customer relationship management software company Salesforce.[6]

In November 2019, Steven Sloan became CEO of Contentful, leaving cloud computing company Twilio and replacing cofounder Konietzke.[7][8] In 2019, CB Insights, in an article in The New York Times , predicted that Contentful would become a startup unicorn, valued at more than one billion USD.[9]

In June 2020, Contentful raised a series E round of financing of $80 million from venture capital funds Sapphire Ventures, General Catalyst and Salesforce Ventures.[10]

In March 2021, Contentful created an online marketplace for third-party apps as well as apps built by the company, all using the Contentful platform. At the same time, the company made its APIs publicly available to promote the creation of more apps.[11]

In July 2021, Contentful raised a series F round of financing of $175 million led by the private equity arm of the hedge fund Tiger Global at a valuation of $3 billion.

Clients

Notable Contentful clients include IKEA,[11] Jack in the Box, the British Museum,[12] Spotify, Red Bull, Twilio and Urban Outfitters.[13][6]

References

  1. "Contentful". https://craft.co/contentful. 
  2. 2.0 2.1 "Peter Sunna, Head of Product bei Contentful - Digitale Leute" (in de-DE). https://www.digitale-leute.de/interview/peter-sunna-head-of-product-contentful/,%20https://www.digitale-leute.de/interview/peter-sunna-head-of-product-contentful/. [yes|permanent dead link|dead link}}]
  3. Swartz, Jon. "How tech companies are bringing workers back to the office: Slowly and with 'social' incentives" (in EN-US). https://www.marketwatch.com/story/how-tech-companies-are-bringing-workers-back-to-the-office-slowly-and-with-social-incentives-11623282583. 
  4. Lunden, Ingrid. "Contentful, Out Today In Beta, Wants To Be The CMS For The Next Generation Of Screens" (in en-US). https://social.techcrunch.com/2013/06/26/contentful-out-today-in-beta-wants-to-be-the-cms-for-the-next-generation-of-screens/. 
  5. Trippe, Bill. "Rise of headless CMS: Businesses move away from traditional WCM" (in en). https://searchcontentmanagement.techtarget.com/feature/Rise-of-headless-CMS-Businesses-move-away-from-traditional-WCM. 
  6. 6.0 6.1 Lardinois, Frederic. "Contentful raises $33.5M for its headless CMS platform" (in en-US). https://social.techcrunch.com/2018/12/06/contentful-raises-33-5m-for-its-headless-cms-platform/. 
  7. Sloan, Steve (2020-12-08). "How surfing helped a new CEO ride the crazy waves of 2020" (in en-US). https://www.fastcompany.com/90582092/how-surfing-helped-a-new-ceo-ride-the-crazy-waves-of-2020. 
  8. Fluckinger, Don. "Contentful App Framework first major release under new CEO" (in en). https://searchcontentmanagement.techtarget.com/news/252479342/Contentful-App-Framework-first-major-release-under-new-CEO. 
  9. Griffith, Erin (2019-02-10). "These 50 Start-Ups May Be the Next 'Unicorns'" (in en-US). The New York Times. ISSN 0362-4331. https://www.nytimes.com/2019/02/10/technology/these-50-start-ups-may-be-the-next-unicorns.html. 
  10. Lardinois, Frederic. "Contentful raises $80M Series E round for its headless CMS" (in en-US). https://social.techcrunch.com/2020/06/17/contentful-raises-80m-series-e-round-for-its-headless-cms/. 
  11. 11.0 11.1 Mosher Zinck, Barb (2021-03-16). "When is a headless content management solution not completely headless? When it's Contentful!" (in en). http://diginomica.com/when-headless-content-management-solution-not-completely-headless-when-its-contentful. 
  12. Gienow, Michelle (2018-01-18). "Don't Call Contentful's Content Infrastructure a 'CMS'" (in en-US). https://thenewstack.io/dont-call-contentfuls-content-infrastructure-cms/. 
  13. "Contentful: Disrupting the CMS Market with an API-First Content Infrastructure". The Hundert. https://the-hundert.com/.