Company:The NewsMarket

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TheNewsMarket
TypePrivate
FoundedNew York, New York, United States (2000)
HeadquartersLondon, United Kingdom
Number of locations
New York City , United States
Atlanta, United States
Chicago , United States
Denver, United States
San Francisco , United States
Los Angeles , United States
Washington D.C., United States
Ahmedabad, India
Mumbai , India
London, United Kingdom
Munich, Germany
Beijing, China
Key people
Mark Toogood, Rob Beynon
Websitewww.thenewsmarket.com

The company combines a video distribution platform and an embeddable, web-based streaming video player to support the marketing efforts of global brands, organizations, and agencies including NATO, Porsche, Panasonic, UNICEF, adidas,[1] Intel,[2] Rolls-Royce,[3] and Roche.[4]

thenewsmarket.com site is used by more than 30,000 media outlets in over 190 countries[5] to access, preview and order free broadcast-quality video and other multimedia content for use in their programming.

Synaptic Digital's investors include Apax Partners,[6] Battery Ventures, Hearst Interactive Media,[7] and Softbank Capital.[8]

Recent news

In September 2012, TheNewsMarket was acquired by Definition 6, a 15-year-old digital marketing agency based out of Atlanta, GA.

In July 2009, TheNewsMarket announced that it would acquire Medialink Worldwide. The deal was completed in September 2009.[9] This combines The NewsMarket’s digital video distribution platform with Medialink’s professional services and production capabilities to create a complete video solution. In April 2010, The NewsMarket and Medialink rebranded as Synaptic Digital. The company continues to power www.thenewsmarket.com.