Company:Lulu.com

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Short description: Company offering self-publishing, printing, and distribution services
Lulu Press, Inc.
TypePrivately held company
IndustryPublishing
GenreSelf-publishing
Founded2002; 22 years ago (2002)
FounderBob Young
Headquarters
Morrisville, North Carolina
,
United States
Key people
Kathy Hensgen (CEO)
ProductsBooks, e-books, photo-books, calendars
ServicesPrint on demand and e-book publishing

Lulu Press, Inc., doing business under trade name Lulu, is an online print-on-demand, self-publishing, and distribution platform. By 2014, it had issued approximately two million titles.[1]

The company's founder is Red Hat co-founder Bob Young; he also served as CEO for many years.[2] (As of 2022), the company’s 20th anniversary, Young had handed CEO duties to Kathy Hensgen.[3] The company's headquarters are in Morrisville, North Carolina.

Previous logo

Products

In 2009, Lulu began publishing and distributing ebooks. Lulu also prints and publishes calendars and photo books. In 2017, Lulu introduced an Open Access print-on-demand service.[4]

Process

The author of a title receives an 80% royalty for print books and a 90% royalty for eBooks when sold.[5]

Replay Photos

In January 2014, Lulu announced that it had acquired Durham (NC)-based sports photography company Replay Photos.[6] Replay Photos sells licensed images of collegiate and professional sports teams as photographic prints, custom framed photos, photos on canvas, and original wall art.[7]

Digital Rights Management (DRM)

Lulu's final phase for their Digital Rights Management (DRM) Retirement project was released July 2, 2013. Prior to January 15, 2013, a Lulu author could choose to apply Digital Rights Management (DRM) protection to their PDF or EPUB.[citation needed]

Lulu Jr.

In 2014, Lulu launched Lulu Jr., which enables children to become published authors.[8] Lulu Jr. products include My Comic Book and IlluStory.[9]

Lulu Blooker Prize

The Lulu Blooker Prize was a literary award for "blooks" (books based on blogs).[10] It was awarded in 2006 and 2007 and sponsored by Lulu. An overall prize was awarded, based on the winners of three subsidiary categories: non-fiction, fiction, and comics. The Lulu Blooker Prize was open to any "blook" that had been published "to date" (i.e., by the entry deadline) by any publisher.[10]

2006

The first competition saw 89 entries from over a dozen countries. A panel of three judges decided the winners: Cory Doctorow, Chair of Judges; Paul Jones; and Robin "Roblimo" Miller.[11]

Winners

  • Julie and Julia: 365 Days, 524 Recipes, 1 Tiny Apartment Kitchen by Julie Powell (main prize, non-fiction)
  • Four and Twenty Blackbirds by Cherie Priest (fiction)
  • Totally Boned: A Joe and Monkey Collection by Zach Miller (comics, self-published through Lulu)

Runners-up

  • Biodiesel Power by Lyle Estill (runner up, non-fiction, see biodiesel)
  • Hackoff.com: An Historic Murder Mystery Set in the Internet Bubble and Rubble by Tom Evslin (runner up, fiction)
  • Dinosaur Comics: Huge Eyes, Beaks, Intelligence, and Ambition by Ryan North (runner up, comics)

2007

The 2007 competition had 110 entries from 15 countries. The number of judges was increased to five: Paul Jones (chair), Arianna Huffington, Julie Powell (2006 overall winner), Rohit Gupta, and Nick Cohen.[12]

Winners

  • My War: Killing Time in Iraq by Colby Buzzell (Overall Winner and Non-Fiction Winner)
  • The Doorbells of Florence by Andrew Losowsky (Fiction Winner)
  • Mom's Cancer by Brian Fies (Comics Winner)

Runners-up

  • My Secret: A PostSecret Book by Frank Warren (Non-Fiction)
  • Island: A Zombie Novel by David Wellington (Fiction)

See also

  • Smashwords

References

  1. "Lulu Enters Exclusive Licensing and Distribution Agreement With Easy Student Publishing for Kids' Creativity and Book-Making Products" (Press release).
  2. "Red Hat's co-founder was unemployed and working in a closet when he started the company IBM just bought for $34 billion" (in en). 1 November 2018. https://www.cnbc.com/2018/11/01/before-sale-to-ibm-for-billions-red-hat-started-in-cofounders-closet.html. 
  3. Allam, Chantal (2022-04-08). "As Lulu.com celebrates 20 years, founder Bob Young reflects on its staying power". WRAL TechWire. https://wraltechwire.com/2022/04/08/as-lulu-com-celebrates-20-years-founder-bob-young-reflects-on-its-staying-power/. 
  4. Carpenter, Caroline (3 February 2017). "Lulu launches academic alternative". https://www.thebookseller.com/news/lulu-launches-academic-alternative-480076. 
  5. Tilton, Kate (January 25, 2013). "Royalty Rates Comparison". BiblioCrunch. http://blog.bibliocrunch.com/royalty-rates-comparison/. 
  6. "Lulu acquires Durham-based Replay Photos". newsobserver. http://www.newsobserver.com/news/business/article10289531.html. 
  7. "Replay Photos: Help / FAQs". ReplayPhotos.com. http://www.replayphotos.com/help.cfm. 
  8. "Lulu Launch Lulu Junior Website and Introduce Children's Book-Making Kits". http://www.theindependentpublishingmagazine.com/2014/02/lulu-launch-lulu-junior-website-and-introduce-childrens-book-making-kits.html. 
  9. "Lulu Jr". http://lulujr.com/lulujr.php. 
  10. 10.0 10.1 Moyer, Edward (13 October 2005). "'Blooker Prize' rewards books based on blogs". https://www.cnet.com/culture/blooker-prize-rewards-books-based-on-blogs/. 
  11. Gibson, Owen (April 3, 2006). "From blog to book: first awards for online writers who became mainstream successes". The Guardian. https://www.theguardian.com/technology/2006/apr/03/news.newmedia1. 
  12. "War book wins Blooker blog prize". BBC News. May 14, 2007. http://news.bbc.co.uk/2/hi/technology/6653781.stm. 

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