Company:Tata Sky
 | |
| Type | Private |
|---|---|
| Industry | Satellite television |
| Founded | 10 August 2006 |
Area served | India |
Key people | Harit Nagpal (MD and CEO) |
| Services | satellite pay television, pay-per-view, streaming television |
| Revenue |  ₹4,691 crore (US$660 million) (FY 2020)[1] |
| ₹−234 crore (US$−33 million) (FY 2020)[1] | |
| Owner | Tata Sons (60%) The Walt Disney Company India (30%) Temasek Holdings (10%) |
Number of employees | 1,500 |
| Website | www |
Tata Sky (stylised as TΛTΛ | sky) is an Indian direct broadcast satellite service provider using MPEG-4 digital compression technology, transmitting using INSAT-4A and GSAT-10 satellite.[2] Incorporated in 2006, Tata Sky is a joint venture between the Tata Sons and The Walt Disney Company, with Temasek Holdings as a minor partner. It currently offers total 601 channels, 495 SD channels and 99 HD channels and services, along with many other active services.
Tata Sky entered into an agreement with French firm Technicolor to supply 4K set top boxes from early 2015.[3]
History
Tata Sky is an equity strategic alliance in the nature of a joint venture between the Tata Group and 21st Century Fox, which owned 70% and 30% stakes respectively[4] until 2008, when Singapore-based Temasek Holdings picked up a 10% stake in Tata Sky from the Tata Group. Tata Sky was incorporated in 2001, but launched services on 8 August 2006.[5]
Sky's parent company, 21st Century Fox, formerly owned an international group of DTH businesses that include Sky Italia in Italy and Sky UK in United Kingdom. The company uses the Sky brand under a licence from Sky.[6]
Tata Sky partnered with Ericsson to launch the first Video on Demand (VOD) services in India in 2012.[7]
On 9 January 2015, Tata Sky became the first Indian DTH operator to offer 4K set-top-boxes to its consumers.[8][9][10]
On 20 March 2019, The Walt Disney Company completed acquisition of 30% stake from 21st Century Fox.[11]
Satellite
Tata Sky was the second operator to launch DTH or direct-to-home services in 2006. At that time, the company decided to use an ISRO satellite. In 2005, Tata Sky signed a contract with ISRO for provision of satellite space on the INSAT-4A satellite. In 2007, one year after the launch of the DTH player, Tata Sky asked for more space to increase the number of channels they telecast. The extra space was promised in 2009 on the GSAT-10 satellite, a then to be launched satellite inducted into the INSAT system. The GSAT-10 was launched in September 2012, Tata Sky has started utilising those transponders in March 2015. After the mission of INSAT-4A was over on 21 October 2019 Tata Sky started using ISRO's GSAT-10 satellite which is a replacement satellite of INSAT-4A.
Awards and recognition
In March 2009, Tata Sky became the first Indian DTH service provider to be awarded the ISO 27001: 2005 accreditation, the benchmark for information security.[12] ISO 27001:2005 is an international standard that provides specifications and guidance for the establishment and proper maintenance of an Information Security Management System (ISMS).
| Year | Award | Category |
|---|---|---|
| 2013 | Yahoo Big Idea Chair Award[13] | Best use of Mobile Advertising |
| 2013 | ET Brand Equity | Product of the Year – Tata Sky + HD |
| 2012 | ET Brand Equity | Best DTH brand |
| 2009–2010 | Superbrands Council[14] | Superbrand |
See also
- Direct-to-home television in India
References
- ↑ 1.0 1.1 "Tata Sky slips into red with Rs 234 cr net loss in FY20 - Exchange4media" (in en). Exchange4Media. https://www.exchange4media.com/announcements-news/tata-sky-slips-into-red-with-rs-234-cr-net-loss-in-fy20-109297.html.
- ↑ "Tata Sky on Insat 4A". LyngSat. http://www.lyngsat.com/packages/tatasky.html.
- ↑ PTI (2014-07-04). "TataSky to start 4K ultra HD beaming from next year – The Economic Times". Economictimes.indiatimes.com. http://economictimes.indiatimes.com/industry/media/entertainment/entertainment/tatasky-to-start-4k-ultra-hd-beaming-from-next-year/articleshow/37781110.cms.
- ↑ "Tata Sky – Tata companies – Tata group". Tata.com. http://www.tata.com/company/profile/Tata-Sky.
- ↑ "TataSky to offer all channels and services free to all active users for 2 weeks on account of 10th Anniversary celebrations". Telecomtalk.info. 2016-08-05. http://telecomtalk.info/tatasky-free-channels/155869/.
- ↑ "About Tata Sky DTH (India), its DTH services, DTH channels & DTH packages on offer". Tatasky.com. http://www.tatasky.com/wps/portal/tatasky/home/footerpages/corporateinfo.
- ↑ "Video On Demand". 2012. https://www.ericsson.com/en/cases/2012/tata-sky-india-more-content--more-choice.
- ↑ "TataSky launches country’s first 4K set-top box". The Hindu. 2015-01-10. http://www.thehindu.com/business/Industry/tatasky-launches-countrys-first-4k-settop-box/article6775606.ece.
- ↑ Sun, 11 Jan 2015-08:47pm, Mumbai, PTI (2015-01-11). "Tata Sky launches India's first 4K set-top box with UHD capability | Latest News & Updates at Daily News & Analysis". Dnaindia.com. http://www.dnaindia.com/scitech/report-tatasky-launches-country-s-first-4k-set-top-box-2051459.
- ↑ "Tata Sky launches 4K UHD set-top in India, will cost Rs 6400 for new users – Tech2". Tech.firstpost.com. 2015-01-12. http://tech.firstpost.com/news-analysis/tata-sky-launches-4k-uhd-set-top-in-india-will-cost-rs-6400-for-new-users-249271.html.
- ↑ "Disney’s Acquisition of 21st Century Fox Will Bring an Unprecedented Collection of Content and Talent to Consumers Around the World". 19 March 2019. https://www.thewaltdisneycompany.com/disneys-acquisition-of-21st-century-fox-will-bring-an-unprecedented-collection-of-content-and-talent-to-consumers-around-the-world/.
- ↑ "Tata Sky gets ISO 27001:2005 – BUSINESS". The Hindu. 2009-03-21. http://www.thehindu.com/todays-paper/tp-business/tata-sky-gets-iso-270012005/article336718.ece.
- ↑ "IBS wins Yahoo Big Idea Chair 2013 | Advertising | Campaign India". Campaignindia.in. http://www.campaignindia.in/Article/368067,ibs-wins-yahoo-big-idea-chair-2013.aspx.
- ↑ "Tata Sky". Super Brands India. http://www.superbrandsindia.com/images/brand_pdf/consumer_3rd_edition/Tata%20Sky.pdf.
External links
 |
