Software:M.C. Kids
| M.C. Kids | |
|---|---|
Cover of the North American NES version | |
| Developer(s) | Visual Concepts (GB) Virgin Games (NES) Arc (PC, Amiga, ST) Miracle Games (C64) |
| Publisher(s) | Virgin Games Ocean Software |
| Producer(s) | Justin Heber C64: Micheal Merren |
| Designer(s) | Darren Bartlett Gregg Iz-Tavares GB: Cary Hammer |
| Artist(s) | NES: Darren Bartlett PC, ST, Amiga: Jon Harrison C64: Debbie Sorrell GB: Dean Lee |
| Composer(s) | NES: Charles Deenen PC, ST, Amiga: Andi McGinty C64: Henry Jackman Gameboy: John Loose |
| Platform(s) | NES (original) Game Boy, C64, Amiga, Atari ST, MS-DOS |
| Release | NES Game Boy, C64, Amiga
|
| Genre(s) | Platform game |
| Mode(s) | Single-player, Two-player |
M.C. Kids is a 1992 platform video game developed and published by Virgin Interactive. It was initially released for the Nintendo Entertainment System in February 1992 in North America, and by Ocean Software in May 1993 in Europe. As a licensed product for the McDonald's fast food restaurant chain, the game stars two children named Mack and Mick who venture into the fantasy world of McDonaldland in order to return Ronald McDonald's magical bag which has been stolen by the Hamburglar. The game was created by four people in eight months: Darren Bartlett (art and level design) Gregg Iz-Tavares and Dan Chang (programming) and Charles Deenen (audio).[1]
M.C. Kids was ported to the Commodore 64, Amiga, Atari ST and MS-DOS as McDonaldland which was only sold in Europe. The NES release in Europe had the same name as the home computer ports. A different version of the game was published for the Game Boy also called McDonaldland; outside of Europe it was re-themed for the Cool Spot franchise and released as Spot. Virgin would later make another McDonald's-themed video game titled Global Gladiators, which was released in 1992.
Gameplay
The player can choose to play as one of the two "M.C. Kids". There is no difference between the two characters aside from their skin color and hair styles. The game has an alternating two player mode, and both characters can walk, jump, duck and pick up blocks to throw at enemies as they travel through the seven large worlds of magical McDonaldland.
In a similar format as Super Mario Bros. 3 or StarTropics, the game has seven different worlds. Each one starts out with a visit to a McDonaldland character. However, unlike games such as Super Mario Bros. 3, simply defeating the various levels is not enough for success. McDonald's franchise imagery found in this game includes the various characters from restaurants and television commercials, and McDonald's cards and Golden Arches—all of which are variously available for plot advancement and as power-ups.
Novel gameplay mechanics found in M.C. Kids include a spin device that turns the player upside down and reverses gravity, the ability to warp throughout the current level via a zipper, and a boat that can be both ridden and carried.
Plot

The game begins with the titular M.C. Kids, Mick and Mack, reading a storybook about Ronald McDonald showing off his magical bag at a picnic in the meadow. Suddenly, the Hamburglar appears and steals Ronald's Magic Bag. Mick and Mack then search outside Ronald's clubhouse for four of the puzzle cards. After collecting four of the puzzle cards, Mick and Mack are told by Ronald that the Hamburglar was sighted near Birdie's treehouse.
Upon arriving at Birdie's treehouse, Mick and Mack search her house for five of her puzzle cards. After finding her puzzle cards, Mick and Mack are told that the Hamburglar is sighted near the cliffs.
Following the directions given by Birdie, Mick and Mack arrive at Grimace's loft in the Highlands and search his house for three of his puzzle cards. After finding two more cards, Grimace lets them head down a path to the Professor's workshop.
When Mick and Mack reach the Professor's workshop, they find that he has invented something to help them in their quest. He then has Mick and Mack find five of his puzzle cards.
Using the rocket that the Professor gave to them, Mick and Mack head to the moon to visit CosMc. They meet up with CosMc on the moon at his getaway where he tells him to find five of his puzzle cards. After collecting his cards, CosMc tells Mick and Mack to find an entrance to a volcano as the Hamburglar might be hiding out there.
Mick and Mack brave the scary volcano in their efforts to find the Hamburglar and the Magic Bag. When they find the Hamburglar, he tells them that the Magic Bag escaped from him. After collecting all six of his cards, Mick and Mack confront the Magic Bag where it launches a tied flag, a magic wand and then a rabbit in a hat in order to attack. When the Magic Bag is defeated, the game ends with Mick and Mack returning the bag to Ronald.
Marketing
The magazine advertisement for M.C. Kids, featuring a mohawked Darren Bartlett, was actually taken as he was hanging upside-down on the Virgin Games sign.[2]
MC Mario
In some countries, an unofficial, modified version of the game titled MC Mario is known to exist. This version of the game is identical to the original, except that the player characters have been replaced with Nintendo's Mario Bros as they appear in the 1988 game Super Mario Bros. 3.
In 2003, Gregg Tavares, programmer of the original M.C. Kids game, made a blog post acknowledging MC Mario. In the post, he states that while he found the hack interesting, he was disappointed to see his work being ripped off.[3]
Reception
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Critics from GamePro and N-Force praised the original mechanics of M.C. Kids, such as its Spinner blocks, Zipper entrances, and hidden puzzle cards, which they suggested made it superior and competitive with other platform games, such as those in the Mario series.[7][4] In 2010, Nintendolife's retrogaming review scored M.C. Kids at 6 out of 10, finding it to have a "generally uneven difficulty level" but also "colourful graphics, imaginative Sid and Marty Krofft-esque level and enemy design, innovative game physics, and exceptionally jocular score."[5] Power Unlimited reviewed the Game Boy version and found it similar to the NES version and they reviewed the NES version commenting: "McDonalds Land is one of the cheapest games of all time. Basically it's just the game Cool Spot, but with some changed graphics. Fortunately, Cool Spot was a good game, so for McDonalds fans, this should be a dream come true."[10]
Programmer Gregg Tavares expressed disappointment at the poor reception of M.C. Kids, especially after later and similarly styled games from Virgin received more attention.[11]
See also
Notes
References
- ↑ Tavares, Gregg (1992). "Programming M.C. Kids". The Journal of Computer Game Design. https://games.greggman.com/game/programming_m_c__kids/.
- ↑ EPNdotTV (2016-01-26), Electric Playground: Season 1, Episode 8, https://www.youtube.com/watch?v=xTK-wncSx1c, retrieved 2018-08-23
- ↑ "M.C. Mario". https://games.greggman.com/game/m_c__mario/.
- ↑ 4.0 4.1 "Nintendo Pro Review: M.C. Kids". GamePro: 34. January 1992. https://archive.org/stream/GamePro_Issue_030_January_1992#page/n37/mode/1up. Retrieved September 3, 2017.
- ↑ 5.0 5.1 Monti, Darrell (3 October 2010). "M.C. Kids Review (NES)". Nintendo Life. https://www.nintendolife.com/reviews/2010/10/mc_kids_retro.
- ↑ "Your Guide to the Latest NES Releases". Nintendo Power 34: 105. March 1992.
- ↑ 7.0 7.1 "McDonald Land". N-Force (10): 52–53. April 1993.
- ↑ "Total! Recall". Total! (13): 91. February 1993.
- ↑ "Power Unlimited Game Database" (in nl). 1993. Archived from the original on October 20, 2003. https://web.archive.org/web/20031020134027/http://www.powerweb.nl:80/database/img/index.php?page=database&&query%5border%5d=datum&ending=ASC&query%5bstart%5d=100. Retrieved November 24, 2022.
- ↑ "Power Unlimited Game Database" (in nl). 1993. Archived from the original on October 20, 2003. https://web.archive.org/web/20031020134027/http://www.powerweb.nl:80/database/img/index.php?page=database&&query%5border%5d=datum&ending=ASC&query%5bstart%5d=100. Retrieved November 24, 2022.
- ↑ Tavares, Gregg (May 21, 1997). "M.C. Kids". http://www.greggman.com/games/mckids.htm.
External links
- McDonald Land at the Amiga Hall of Light
- McDonald Land at Lemon 64
- Developer interview
- MobyGames is a commercial database website that catalogs information on video games and the people and companies behind them via crowdsourcing. This includes over 300,000 games for hundreds of platforms.[1] Founded in 1999, ownership of the site has changed hands several times. It has been owned by Atari SA since 2022.
Features
Edits and submissions to the site (including screenshots, box art, developer information, game summaries, and more) go through a verification process of fact-checking by volunteer "approvers".[2] This lengthy approval process after submission can range from minutes to days or months.[3] The most commonly used sources are the video game's website, packaging, and credit screens. There is a published standard for game information and copy-editing.[4] A ranking system allows users to earn points for contributing accurate information.[5]
Registered users can rate and review games. Users can create private or public "have" and "want" lists, which can generate a list of games available for trade with other registered users. The site contains an integrated forum. Each listed game can have its own sub-forum.
History

MobyGames was founded on March 1, 1999, by Jim Leonard and Brian Hirt, and joined by David Berk 18 months later, the three of which had been friends since high school.[6][7] Leonard had the idea of sharing information about computer games with a larger audience. The database began with information about games for IBM PC compatibles, relying on the founders' personal collections. Eventually, the site was opened up to allow general users to contribute information.[5] In a 2003 interview, Berk emphasized MobyGames' dedication to taking video games more seriously than broader society and to preserving games for their important cultural influence.[5]
In mid-2010, MobyGames was purchased by GameFly for an undisclosed amount.[8] This was announced to the community post factum , and the site's interface was given an unpopular redesign.[7] A few major contributors left, refusing to do volunteer work for a commercial website.{{Citation needed|date=June 2025} On December 18, 2013, MobyGames was acquired by Jeremiah Freyholtz, owner of Blue Flame Labs (a San Francisco-based game and web development company) and VGBoxArt (a site for fan-made video game box art).[9] Blue Flame Labs reverted MobyGames' interface to its pre-overhaul look and feel,[10] and for the next eight years, the site was run by Freyholtz and Independent Games Festival organizer Simon Carless.[7]
On November 24, 2021, Atari SA announced a potential deal with Blue Flame Labs to purchase MobyGames for $1.5 million.[11] The purchase was completed on 8 March 2022, with Freyholtz remaining as general manager.[12][13][14] Over the next year, the financial boost given by Atari led to a rework of the site being built from scratch with a new backend codebase, as well as updates improving the mobile and desktop user interface.[1] This was accomplished by investing in full-time development of the site instead of its previously part-time development.[15]
In 2024, MobyGames began offering a paid "Pro" membership option for the site to generate additional revenue.[16] Previously, the site had generated income exclusively through banner ads and (from March 2014 onward) a small number of patrons via the Patreon website.[17]
See also
- IGDB – game database used by Twitch for its search and discovery functions
References
- ↑ 1.0 1.1 Sheehan, Gavin (2023-02-22). "Atari Relaunches The Fully Rebuilt & Optimized MobyGames Website". https://bleedingcool.com/games/atari-relaunches-the-fully-rebuilt-optimized-mobygames-website/.
- ↑ Litchfield, Ted (2021-11-26). "Zombie company Atari to devour MobyGames". https://www.pcgamer.com/zombie-company-atari-to-devour-mobygames/.
- ↑ "MobyGames FAQ: Emails Answered § When will my submission be approved?". Blue Flame Labs. 30 March 2014. http://www.mobygames.com/info/faq7#g1.
- ↑ "The MobyGames Standards and Practices". Blue Flame Labs. 6 January 2016. http://www.mobygames.com/info/standards.
- ↑ 5.0 5.1 5.2 Miller, Stanley A. (2003-04-22). "People's choice awards honor favorite Web sites". Milwaukee Journal Sentinel.
- ↑ "20 Years of MobyGames" (in en). 2019-02-28. https://trixter.oldskool.org/2019/02/28/20-years-of-mobygames/.
- ↑ 7.0 7.1 7.2 Plunkett, Luke (2022-03-10). "Atari Buys MobyGames For $1.5 Million". https://kotaku.com/mobygames-retro-credits-database-imdb-atari-freyholtz-b-1848638521.
- ↑ "Report: MobyGames Acquired By GameFly Media". Gamasutra. 2011-02-07. https://www.gamedeveloper.com/game-platforms/report-mobygames-acquired-by-gamefly-media.
- ↑ Corriea, Alexa Ray (December 31, 2013). "MobyGames purchased from GameFly, improvements planned". http://www.polygon.com/2013/12/31/5261414/mobygames-purchased-from-gamefly-improvements-planned.
- ↑ Wawro, Alex (31 December 2013). "Game dev database MobyGames getting some TLC under new owner". Gamasutra. https://www.gamedeveloper.com/business/game-dev-database-mobygames-getting-some-tlc-under-new-owner.
- ↑ "Atari invests in Anstream, may buy MobyGames". November 24, 2021. https://www.gamesindustry.biz/articles/2021-11-24-atari-invests-in-anstream-may-buy-mobygames.
- ↑ Rousseau, Jeffrey (2022-03-09). "Atari purchases Moby Games". https://www.gamesindustry.biz/atari-purchases-moby-games.
- ↑ "Atari Completes MobyGames Acquisition, Details Plans for the Site's Continued Support". March 8, 2022. https://www.atari.com/atari-completes-mobygames-acquisition-details-plans-for-the-sites-continued-support/.
- ↑ "Atari has acquired game database MobyGames for $1.5 million" (in en-GB). 2022-03-09. https://www.videogameschronicle.com/news/atari-has-acquired-game-database-mobygames-for-1-5-million/.
- ↑ Stanton, Rich (2022-03-10). "Atari buys videogame database MobyGames for $1.5 million". https://www.pcgamer.com/atari-buys-videogame-database-mobygames-for-dollar15-million/.
- ↑ Harris, John (2024-03-09). "MobyGames Offering “Pro” Membership". https://setsideb.com/mobygames-offering-pro-membership/.
- ↑ "MobyGames on Patreon". http://www.patreon.com/mobygames.
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