Company:Pluto TV

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Short description: Internet-based TV platform
Pluto TV
Pluto TV logo 2020.svg
Logo used from 2020 to 2024, font used on the current logo
Type of businessSubsidiary
Type of site
Available in
  • Danish
  • English
  • Finnish
  • French
  • German
  • Italian
  • Norwegian
  • Portuguese
  • Spanish
  • Swedish
FoundedAugust 1, 2013; 11 years ago (2013-08-01)
Headquarters
  • United States:
  • West Hollywood, California
  • Canada:
  • Toronto, Ontario
  • Europe:
  • Berlin, Germany
Area served
  • United States
  • Canada
  • Brazil
  • Latin America
  • Most of Europe
  • United Kingdom
  • Australia (via 10Play)
OwnerIndependent (2014–2019)
Viacom (2019)
Paramount Global
(2019–present)
Corus Entertainment (Operations in Canada, 2022–present)
Founder(s)
  • Tom Ryan
  • Ilya Pozin
  • Nick Grouf
Key people
  • Tom Ryan
    (President/CEO)
  • Jeff Shultz
    (CBO)
  • Olivier Jollet
    (Managing Director, Pluto TV Europe)
Products
ParentParamount Streaming[1]
Websitepluto.tv
AdvertisingSupported
RegistrationOptional
UsersIncrease 80 million monthly active users ((As of April 2023))
LaunchedMarch 31, 2014; 10 years ago (2014-03-31)

Pluto TV is a free ad-supported streaming television (FAST) service owned and operated by the Paramount Streaming division of Paramount Global.[1]

Co-founded by Tom Ryan, Ilya Pozin and Nick Grouf in 2013 and based in Los Angeles , California ,[2] Pluto is a free ad-supported streaming television (FAST) service available in the Americas and Europe that primarily offers programming content through digital linear channels designed to emulate the experience of traditional broadcast programming.[3][4] The service's revenue is generated from video advertisements seen during programming within commercial breaks structured similarly to those found on conventional television.[5]

Pluto TV licenses its content directly from providers; as of March 2020, it had deals with 170 content partners providing more than 250 channels and 100,000 unique hours worth of programming.[6] In October 2020, Pluto TV became part of the newly created ViacomCBS Streaming (renamed Paramount Streaming in February 2022), both to be led by Pluto TV CEO Tom Ryan.[7][8] Its content is available via its website and mobile apps on Android and iOS operating systems. In January 2022, the service reached a total of 64 million monthly active users.[9] In April 2022, Pluto TV reached 68 million monthly active users.[10][11] In July 2022, Pluto TV reached 69.9 million monthly active users.[12] As of April 2023, Pluto TV has a total of 80 million monthly active users.[13]

History

Early years (2014–2019)

Pluto TV first launched its beta website on March 31, 2014, and was co-founded by chairman and CEO Nick Grouf, Tom Ryan, and Ilya Pozin.[14][15] Pluto TV was originally developed to provide curated channels of existing online content, offering a slate of nearly 100 categorized channels featuring content aggregated from various video-sharing platforms (including YouTube, Vimeo, and Dailymotion) as well as additional content provided through partnerships with original web content services and television networks (including Funny or Die, QVC, Refinery29, RocketJump and TYT Network).[14] The service was initially owned by Pluto Inc., which, during the second half of 2013 and early 2014, had raised $13 million in series A funding from investors that included Universal Music Group, Sky plc, UTA Ventures, and venture capital firms U.S. Venture Partners (USVP), QueensBridge Venture Partners, Pritzker Group Venture Capital, Luminari Capital, Great Oaks Venture Capital and Chicago Ventures.[5][16] On May 14, 2014, Pluto unveiled a digital video recorder feature on its website known as "myPluto"; users could "record" content by clicking a "save show" button that would archive content from the channel as it played.[17]

On July 1, 2015, Pluto TV announced that it had signed a deal with Disney's now-owned Hulu to distribute the ad-supported video content, available for free on Hulu's website at the time, including current-season episodes of programs from ABC, NBC and Fox, recent and older classic television series, and domestic and foreign animated programs. Under the arrangement, Hulu handled advertising for content made available through the Pluto website. Separately, in the weeks preceding the Hulu deal, Pluto TV had reached content agreements with AOL, Endemol Beyond USA, Shout! Factory, Jukin Media and YouTube content channels Devin SuperTramp, Multicom, Around the World in 4K and Amazing Places on Our Planet to distribute their programming on the service.[18][19][20][21] In October 2015, 20 additional channels (featuring content from all studios: AwesomenessTV, Cracked, IGN, Just For Laughs, Legendary Digital Networks, Newsy, The Onion and WildBrain) were brought onto the service's lineup, bringing the total number of curated channels offered by Pluto to around 120.[22]

On May 15, 2016, Pluto TV signed an agreement with Sony to make the Pluto TV app available on the PlayStation Store for download by users of the PlayStation 3 and PlayStation 4. In 2016, Pluto Inc. raised $30 million in series B venture capital funding from ProSiebenSat.1 Media, Scripps Networks Interactive, and venture capital firms Luminari Capital, Chicago Ventures and Third Wave Ventures, valuing the company at $140 million. The round was led by German television network ProSieben, with additional funding from telecommunications company Sky UK.[5] On April 30, 2017, Pluto Inc. added a chief programming officer role, appointing Robert Magdlen—who formerly served as senior vice president of program strategy and acquisitions for the NBCUniversal-owned E! and as a production executive for TNT—in the post, handling responsibilities for programming and channel development from the company's L.A. headquarters.[23]

On May 15, 2017, Pluto TV launched a traditional video-on-demand offering, consisting a large library of films and television series licensed from such distributors as Metro-Goldwyn-Mayer, Viacom (which acquired the service itself two years later), Sony Pictures, Fremantle, Monstercat, King Features Syndicate along with two Canadian studios, Nelvana and WildBrain that are made available for individual viewing to Pluto users.[24][25] Variety reported that (As of May 2017), the service was averaging 6 million users per month,[26] and, (As of October 2017), it was rated one of the most-watched Roku Channels on Roku.[27]

By October 2017, Pluto TV reached over 15 million users. On October 17 of that year, Pluto TV announced that it received a $5-million investment from Samsung Venture Investment Corporation as part of an $8.3 million round of funding raised by various investors.[28] On March 15, 2018, Pluto TV entered into a partnership with SpotX to provide advertising monetization services for Pluto, including engendering sales from media buyers breaking into over-the-top content services.[29] On August 1, 2018, Vizio launched a new ad-supported streaming platform powered by Pluto TV, called WatchFree. This service is built into several models of Vizio's line of Internet-connected smart TVs, particularly those supporting its SmartCast operating system, and is advertised as having "an easy-to-navigate, cable-like interface".[30]

On October 1, 2018, Pluto TV expanded into parts of Europe, with the launch of a platform on Sky's Now TV service in the United Kingdom, offering an initial slate of more than 12 curated channels.[31] Also in October 2018, Pluto TV picked Tru Optik to help with advertising inventory.[32] On December 4, 2018, Pluto TV launched a regional service in Germany and Austria, also through a separate collaborative agreement with Sky, with the app's content made available initially via the Sky TV stick; the German/Austrian service originally incorporated a slate of 15 streaming channels (consisted of both Pluto-exclusive services with both German and English-language content as well as channels compiled by third-party content providers).[33][34]

Purchase by Viacom/Paramount Global ownership (2019–present)

On January 22, 2019, Viacom announced its intention to acquire Pluto TV for $340 million.[35][36] Viacom's plans for Pluto TV included using the service as a marketing tool for its portfolio of linear media brands (including incorporating more licensed content from Viacom-owned properties) and to serve as a distribution outlet for its in-house digital content brands (such as AwesomenessTV), expanding the service into Latin America, and entering into partnerships with internet and mobile providers to cross-promote the service, and offer advertising inventory and revenue sharing.[37] The deal was completed on March 4, 2019.[38] On March 18, 2019, Viacom—through its Viacom International Media Networks (VIMN) unit—announced plans to launch Pluto TV worldwide; VIMN President James Currell stated that the company believed the global SVOD sector was "becoming too crowded and capital intensive," choosing to focus on building scale through ad-supported streaming platforms.[39]

On May 1, 2019, Pluto introduced branded channels based on Viacom Media Networks-owned cable outlets and other Viacom properties, including content from Paramount Pictures, Nickelodeon, BET, Comedy Central, VH1, Logo, TV Land and MTV, along with Spike-branded channels based on the network's past formats of men's interest and outdoors programming. The free channels are not simulcasts of their namesake networks, as contractual restrictions with traditional pay television providers prevent it from distributing the full linear feeds, but instead focus primarily on archival content and series that Pluto TV has acquired from other content providers.[40][41][42][43] Some of these branded services are direct offshoots of their linear counterparts, while others (such as CMT Cheer 24/7, TV Land Sitcoms, TV Land Drama, MTV Teen, VH1: I Love Reality, and Nickelodeon offshoots Dora TV[44] and Totally Turtles,[43] but added with NickMovies and NickGames, a 24/7 revival of the former channel that shut down for eight years in December 31.) maintain theme formats offering specialty programming owned by Viacom and other program library partners.

On June 13, 2019, Pluto TV was launched on Comcast's Xfinity X1 cable boxes.[45] On July 1, 2019, the service launched a Spanish-language programming tier, Pluto TV Latino, consisting initially of eleven Spanish and Portuguese-language channels (including two sports-focused channels, Lucha Libre and Combate World, that were previously assigned to the service's main sports tier) that incorporate programming originally produced natively in those languages and Spanish-dubbed versions of English and Portuguese programs.[46]

Pluto TV's logo used from 2016 until March 1, 2020; a variant featuring the "TV" dot in the same size as the rest of the text was used from 2018 until the second logo was introduced.

On August 13, 2019, National Amusements announced that Viacom and CBS Corporation—which had split into two separate companies in 2005, five years after the original Viacom first acquired CBS's assets—would recombine their assets into a singular entity to be named ViacomCBS in a deal valued at up to $15.4 billion.[47][48][49] Following the announcement, Deadline Hollywood, citing sources within the company, identified Pluto TV as a potential outlet for CBS streaming content. Pluto had recently carried CBS News's CBSN, and technology and video-game-oriented CNET Video.[50] Additional channels from CBS, including the CBS News New York and Los Angeles services, and an Entertainment Tonight-branded entertainment news channel (ET Live), were added to the service on November 13, 2019, prior to the completion of the merger.[51]

Pluto TV's logo used from January 7, 2020 to January 28, 2024.

In September 2019, Pluto TV became available on mobile platforms in Germany, Austria, Switzerland and the United Kingdom; the service first became available in those countries on iOS and Apple TV devices on September 6, and on Android devices on September 24.[52][53] By November 2019, the service was estimated to have 20 million monthly active users.[54]

On February 3, 2020, ViacomCBS announced that Pluto TV would launch in Latin America at the end of March, offering 17 channels available in two languages, Spanish and Portuguese at launch; additional channels would be added on a monthly basis with more than 80 channels expected to be available by the end of 2020. Alongside content carried by ViacomCBS Networks International-owned local versions of its corporate parent's U.S. media properties, co-owned Argentine network Telefe and Porta dos Fundos would also provide content for the service.[55][56] The service was expected to launch in Brazil in December 2020,[57] but was anticipated and was launched on November 17, 2020.[58]

In January 2020, Pluto TV unveiled a new logo at CES 2020, and later unveiled a redesign of its Apple iOS apps, which included a new channel guide and on-demand menu interface.[59][60] The redesigned interface—absent the new logo—was rolled out to the website and desktop app the following day on February 21, its Roku app on February 26, and Android devices and other platforms on March 2.[61][62]

On February 20, 2020, ViacomCBS estimated that Pluto TV generated a monthly average of 22 million viewers in the fourth quarter of 2019, with expectations of its user base reaching 30 million monthly viewers by December 2020. The company also announced that Pluto content would be incorporated into a revamped version of CBS All Access, which would also add content from ViacomCBS Domestic Media Networks cable properties, Paramount Pictures and CBS Television Distribution. ViacomCBS CEO Bob Bakish stated that Pluto TV—which will remain a free, standalone offering—would be part of the company's refocusing on three core streaming services, alongside the subscription-based CBS All Access and Showtime's OTT service, which would act as its mid-level and premium offerings and which Pluto will also be used to upsell along with ViacomCBS's other niche streaming platforms.[63][64][65][66]

On July 9, 2020, the service launched an app for Virgin Media customers in the United Kingdom.[67]

On October 8, 2020, ViacomCBS announced Pluto TV's launch in Spain, Italy and France, with 40 channels and thousands of hours of on-demand content.[68]

On July 17, 2021, Pluto TV added several new channels including News 12 New York, Pluto TV Home, and Professional Bull Riders' RidePass.[69] A deal made between Pluto TV and PBR allowed for Pluto TV to be the exclusive home to RidePass content.[70]

On September 29, 2021, Pluto TV's parent ViacomCBS agreed to pay $3.5 million and enter into a consent decree with the FCC to provide clear and accessible closed captioning, which would often not be passed down to the consumer via Pluto TV apps or websites despite either being part of a program already or being captioned by the live programming provider. The FCC's determined the service had not implemented proper and visible settings to allow the passthrough of captions, removed captioning capabilities, and did not maintain email or telephone captioning support hotlines required by the FCC to address viewer complaints. Under FCC rules, all nonexempt full-length video programming delivered over the Internet must present closed captions if originally aired over American television with captioning, if the programming had previously been shown on television in the U.S. with captions. This effectively applies to most television programming created after 1984, along with the 1990 Television Decoder Circuitry Act of 1990, which mandated a requirement for captions to be accessible on all but the smallest televisions.[71]

On November 29, 2021, ViacomCBS announced that Pluto TV would launch in Sweden, Norway and Denmark by 2022 as part of a joint venture with Nordic Entertainment Group, phasing out the company's existing AVOD service Viafree upon launch.[72] On March 16, 2022, it was announced that the launch date of Pluto TV in the three countries will be on May 18, 2022.[73]

On February 16, 2022, Pluto TV's parent company, ViacomCBS Streaming, was renamed to Paramount Streaming, in-line with the rebranding of parent company ViacomCBS to Paramount Global.[74]

On May 18, 2022, Pluto TV was launched in the Nordics through a partnership with Viaplay Group (formerly called Nordic Entertainment Group).[75] On July 13, 2022, Pluto TV added five new channel categories: Game Shows, Daytime TV, Home, Food, and Lifestyle & Culture, and two new channels: Let's Make a Deal and The Judge Judy Channel.[11] Additional channels devoted to Jeopardy! and Wheel of Fortune were added in August 2022.[76]

On September 1, 2022, Pluto TV launched two new channels, the movie channel 00s Replay, and The Ed Sullivan Show. More channels were added throughout the month: CSI: Miami and its spin-off CSI: NY, launched on September 13, 60 Minutes launched on September 24, and Hallmark Movies & More and Rachael Ray launched on September 26.[77] On October 31, 2022, Pluto TV announced that it would add 6,300 episodes of classic CBS-distributed series to its on-demand library by the end of 2022, including Cheers, Criminal Minds, Frasier, and Star Trek.[12]

On December 1, 2022, Pluto TV launched in Canada in partnership with Corus Entertainment, which is handling marketing and Canadian advertising sales, and contributing content from its networks and Global News.[78] The next day, the service added additional Christmas-related channels for the holiday season, as well as More Star Trek, Confess by Nosey, and AMC en Español.[79] On December 15, 2022, Pluto TV launched a new advertising campaign featuring actress Drew Barrymore.[80]

On April 11, 2023, Pluto TV launched the CBS Sports Golazo Network in the United States to take advantage of Paramount Global's worldwide soccer rights, including discussion shows and live games.[81]

Programming

Pluto TV is structured similarly to the traditional cable television model, offering its content as designated channels categorized by program content type into multiple channel categories:

Current categories
  • Featured – new channels and special event content;
  • Movies – movie channels, consisting of both general-format and genre-based (e.g., comedy, action, horror) services;
  • Entertainment – varied general and specialty entertainment-based programming;
  • News + Opinion – mainstream news and opinion channels;
  • Crime – crime-based programming, primarily dramas;
  • Reality – reality and competition shows;
  • Game Shows – game shows, mostly classic series (introduced in July 2022);[11]
  • Daytime TV – channels focused on soap operas, and talk, court and lifestyle programs (introduced in July 2022);[11]
  • Comedy – comedy-based services, consisting of stand-up, sitcom/sketch comedy, and curated viral video channels;[82]
  • Classic TV – channels focused on classic television shows and cartoons, mostly comedies;
  • Sci-Fi – channels focusing on science fiction shows (introduced October 2023);
  • Drama – channels focusing on shows in the drama genre (introduced October 2023);
  • True Crime – channels about true crime documentaries (introduced October 2023);
  • Home (formerly Home + DIY, renamed in July 2022) – lifestyle-oriented channels, mostly home renovation shows;[11]
  • Food (formerly part of Home + DIY, introduced in July 2022) – Food related programming, typically cooking shows;[11]
  • Lifestyle + Culture (formerly Explore, renamed in July 2022) – History, Science, Animal, Christian channels;[11]
  • Sports – live and previously aired events, sporting news and analysis programs;
  • Gaming + Anime – Japanese animation (mostly subbed), technology, and geek culture-oriented channels;
  • Music – music videos and video concerts (audio-based music channels from Dash Radio were previously among the selections, but they were dropped in July 2020 and replaced by Vevo);[83]
  • En Español – Spanish-language channels;
  • Kids – channels aimed at children and young teenagers;
  • Local – Regional news channels and geolocated stations (including CBS News Local services)
Seasonal channels
  • Season's Greetings – Pop-up Christmas-themed movie and Yule Log channels that operate from November 1 to December 31; in November 2023, Pluto TV acquired streaming rights to the Chicago Thanksgiving Parade for broadcast on one of the seasonal channels.[84]
Former categories
  • Explore – travel, lifestyle, historical, science and special-interest channels.[11]

As of August 2022, Pluto TV carries over 200 channels, packaging content acquired through various content syndication deals, as well as programming from ViacomCBS's internal libraries. Traditional television channels whose feeds are carried directly on Pluto include WeatherNation TV, Newsmax TV, Dabl, Bloomberg Television, Sky News, CNN, Professional Bull Riders' RidePass, Eleven Sports (albeit with some events replaced with alternative programming due to streaming rights restrictions), Stadium and TheBlaze.[85] AVOD services whose feeds are carried on Pluto include CBS News, CBS Sports HQ, ET Live, Fox Sports, Nosey, NBC News Now, Scripps News (short-form Scripps News Briefs are inserted into commercial breaks on other Pluto channels), Cheddar News, TYT Network, People TV and the religious-owned TBN (and its sister network Hillsong Channel),[86] In addition, Pluto also offers "pop-up channels," which maintain binge-viewing or specialty programming formats that operate on a temporary or open-ended basis.

Availability

Pluto TV content can be streamed through a number of desk, mobile and internet-connected TV platforms, including: Android and Apple iOS/iPadOS devices, Android TV, Apple TV, Amazon Fire TV, Roku, Cox Contour Stream Player, Vizio SmartCast, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, webOS, Chromecast, Virgin Media and macOS and Windows computers.[87] Pluto-operated channels are also offered through The Roku Channel's live TV section.

In Canada, Pluto TV was available in a limited capacity due to existing program rights held by broadcasters.[88] In June 2022, it was announced that Paramount would partner with Corus Entertainment to relaunch the service locally in late 2022, with Corus serving as ad-sale representative and providing library content to the service.[89][90] Pluto TV was officially relaunched in Canada on December 1, 2022.[91] During the Canadian launch event on December 1, 2022, executive VP and international general manager Olivier Jollet told The Hollywood Reporter that they plan to launch Pluto TV channels in Australia by August 2023 (through Paramount's existing BVOD service 10Play) and are exploring expansion into other European territories.[92]

See also

  • Nickelodeon Totally Teen
  • 10Play

References

  1. ↑ 1.0 1.1 Spangler, Todd (October 20, 2020). "ViacomCBS Streaming Shake-Up: Pluto TV's Tom Ryan to Head New Global Division, Marc DeBevoise Steps Down". Variety. https://variety.com/2020/digital/news/viacomcbs-streaming-tom-ryan-marc-debevoise-1234810594/. Retrieved March 18, 2021. 
  2. ↑ "Pluto, Inc.: Private Company Information". Bloomberg L.P.. https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapid=261634097. 
  3. ↑ Schneider, Michael (6 January 2021). "Audiences and Advertisers Embrace the Early Cable Aesthetic of Pluto TV, Other Free Streaming Platforms". Variety. https://variety.com/2021/tv/features/pluto-tv-fast-channels-free-streaming-1234879039/. 
  4. ↑ Vivirelli, Nick (21 September 2021). "ViacomCBS' Pluto TV Sets Italy Launch for October With 40 Channels". Variety. https://variety.com/2021/tv/news/viacomcbs-pluto-tv-italy-launch-40-channels-1235069967/. 
  5. ↑ 5.0 5.1 5.2 Sarah Perez (October 13, 2016). "Pluto TV, a free streaming service for cord cutters, raises $30 million more". AOL. https://techcrunch.com/2016/10/13/pluto-tv-a-free-streaming-service-for-cord-cutters-raises-30-million-more/. 
  6. ↑ "Pluto TV". March 13, 2020. https://pluto.tv/partners. 
  7. ↑ Spangler, Todd (20 May 2022). "ViacomCBS Streaming Shake-Up: Pluto TV's Tom Ryan to Head New Global Division, Marc DeBevoise Steps Down". Variety. https://variety.com/2020/digital/news/viacomcbs-streaming-tom-ryan-marc-debevoise-1234810594/. 
  8. ↑ Alexander, Julia (19 January 2021). "Paramount Plus, ViacomCBS's new rebranded version of CBS All Access, launches on March 4th". The Verge. https://www.theverge.com/2021/1/19/22238502/paramount-plus-launch-date-cbs-all-access-streaming-event-shows-movies. 
  9. ↑ "Pluto TV Hits 64 Million Active Users, Paramount+ Reaches 32.8 Million Subscribers in Q4". February 15, 2022. https://www.cordcuttersnews.com/pluto-tv-hits-64-million-active-users-paramount-reaches-32-8-million-subscribers-in-q4/. 
  10. ↑ "Pluto TV revamps its lineup with a focus on using lifestyle content and game shows to draw in viewers" (in en-US). July 11, 2022. https://social.techcrunch.com/2022/07/11/pluto-tv-revamps-its-lineup-with-a-focus-on-using-lifestyle-content-and-game-shows-to-draw-in-viewers/. 
  11. ↑ 11.0 11.1 11.2 11.3 11.4 11.5 11.6 11.7 "Pluto TV Introduces New Categories and Adds Two New Channels" (in en-US). July 13, 2022. https://www.cordcuttersnews.com/pluto-tv-introduces-new-categories-and-adds-two-new-channels/. 
  12. ↑ 12.0 12.1 Fletcher, Bevin (October 31, 2022). "Pluto TV adds 6,300 CBS classic episodes to on-demand offering". https://www.fiercevideo.com/video/pluto-tv-adds-6300-cbs-classic-episodes-demand-offering. 
  13. ↑ Szalai, Georg; Vlessing, Etan (May 4, 2023). "Paramount Streaming Loss Widens to $511M as Paramount+ Hits 60M Subs". https://www.hollywoodreporter.com/business/business-news/paramount-global-first-quarter-streaming-loss-subscribers-1235479575/. 
  14. ↑ 14.0 14.1 Todd Spangler (March 31, 2014). "Pluto.TV Launches 'Live' Web-Video Service with Backing from UTA's Jeremy Zimmer, Terry Semel". https://variety.com/2014/digital/news/pluto-tv-launches-live-web-video-service-with-backing-from-utas-jeremy-zimmer-terry-semel-1201150269/. 
  15. ↑ Colao, J.J. (31 May 2014). "Hey Cord-Cutters: Pluto.TV Launches With 85 Channels Of Free, TV-Style Internet Video". Forbes. https://www.forbes.com/sites/jjcolao/2014/03/31/hey-cord-cutters-pluto-tv-launches-with-85-channels-of-free-tv-style-internet-video/?sh=13e0b6d4441b. 
  16. ↑ Peter Kafka (November 20, 2014). "Web Video Channel Guide PlutoTV Raises $13 Million". https://www.vox.com/2014/11/20/11633096/web-video-channel-guide-plutotv-raises-13-million. 
  17. ↑ Josh Ong (May 15, 2014). "Web TV Service Pluto.TV Adds a DVR Feature". The Next Web B.V.. https://thenextweb.com/media/2014/05/15/web-tv-service-pluto-tv-adds-dvr-feature-can-save-shows-later/. 
  18. ↑ Todd Spangler (July 1, 2015). "Hulu to Deliver Free TV Shows, Movies via Pluto TV Service (Exclusive)". https://variety.com/2015/digital/news/hulu-pluto-tv-free-tv-shows-1201532321/. 
  19. ↑ "Hulu inks distribution deal with Pluto TV". July 1, 2015. http://www.cedmagazine.com/news/2015/07/hulu-inks-distribution-deal-pluto-tv. 
  20. ↑ Edgar Alvarez (July 1, 2015). "Hulu's free, ad-powered shows are heading to Pluto TV". AOL Inc.. https://www.engadget.com/2015/07/01/hulu-pluto-tv/. 
  21. ↑ Todd Spangler (March 13, 2015). "Pluto TV Inks Video-Distribution Deals with Endemol, AOL (Exclusive)". https://variety.com/2015/digital/news/pluto-tv-inks-video-distribution-deals-with-endemol-aol-exclusive-1201452164/. 
  22. ↑ "Pluto TV Adds 20 New Channels Including IGN, The Onion, AwesomenessTV, Newsy, And The Young Turks". Illogical Robot LLC. October 7, 2015. http://www.androidpolice.com/2015/10/07/pluto-tv-adds-20-new-channels-including-ign-the-onion-newsy-and-the-young-turks/. 
  23. ↑ Todd Spangler (April 4, 2017). "Pluto TV Taps Former E! Exec Robert Magdlen as Chief Programming Officer". Variety. https://variety.com/2017/digital/news/pluto-tv-robert-magdlen-chief-programming-officer-1202022419/. 
  24. ↑ Todd Spangler (May 16, 2017). "Pluto TV, Angling to Become the Spotify of Premium Video, Launches Free On-Demand Service (EXCLUSIVE)". https://variety.com/2017/digital/news/pluto-tv-on-demand-free-spotify-1202427136/. 
  25. ↑ Sarah Perez (May 16, 2017). "Streaming TV service Pluto TV adds an on-demand video library". Verizon Media. https://techcrunch.com/2017/05/16/streaming-tv-service-pluto-tv-adds-an-on-demand-video-library/. 
  26. ↑ Todd Spangler (May 16, 2017). "Pluto TV, Angling to Become the Spotify of Premium Video, Launches Free On-Demand Service (EXCLUSIVE)". Variety. https://variety.com/2017/digital/news/pluto-tv-on-demand-free-spotify-1202427136/. 
  27. ↑ "Pluto TV — Roku". https://channelstore.roku.com/details/74519/pluto-tv. 
  28. ↑ "Free streaming TV service Pluto TV raises $8.3M, in new round led by Samsung". Verizon Media. October 17, 2017. https://techcrunch.com/2017/10/17/free-streaming-tv-service-pluto-tv-raises-8-3m-in-new-round-led-by-samsung/. 
  29. ↑ Briel, Robert (15 March 2018). "Pluto TV teams up with SpotX". Broadband TV News. https://www.broadbandtvnews.com/2018/03/15/pluto-tv-teams-up-with-spotx/. 
  30. ↑ Janko Roettgers (August 1, 2018). "Vizio Integrates Pluto TV With New Ad-Supported WatchFree Service". https://variety.com/2018/digital/news/vizio-watchfree-pluto-tv-1202892147/. 
  31. ↑ Andrew McDonald (October 2, 2018). "Pluto TV makes European debut on Now TV in the UK". Informa PLC. https://www.digitaltveurope.com/2018/10/02/pluto-tv-makes-european-debut-on-now-tv-in-the-uk/. 
  32. ↑ Jon Lafayette (October 11, 2018). "Pluto TV Picks Tru Optik to Measure Ad Inventory". Future US. https://www.nexttv.com/news/pluto-tv-picks-tru-optik-to-measure-ad-inventory. 
  33. ↑ Erik Greunwedel (December 5, 2018). "Pluto TV Bows Service in Germany, Austria". JCH Media Inc.. https://www.mediaplaynews.com/pluto-tv-bows-service-in-germany-austria/. 
  34. ↑ Jörn Krieger (December 3, 2018). "Pluto TV launches in Germany and Austria". Broadband TV News LLP. https://www.broadbandtvnews.com/2018/12/03/pluto-tv-launches-in-germany-and-austria/. 
  35. ↑ Natalie Jarvey (January 22, 2019). "Viacom Acquires Free Streaming Platform Pluto TV for $340 Million". https://www.hollywoodreporter.com/business/business-news/viacom-acquires-free-streaming-platform-pluto-tv-340-million-1178191/. 
  36. ↑ Dade Hayes (January 22, 2019). "Viacom Acquires Pluto TV For $340 Million In Cash". https://deadline.com/2019/01/viacom-acquires-pluto-tv-for-340-million-in-cash-1202539711/. 
  37. ↑ Ben Munson (February 27, 2019). "Viacom eyes distributor partnerships for Pluto TV". https://www.fiercevideo.com/video/viacom-eyes-distributor-partnerships-for-pluto-tv. 
  38. ↑ "Viacom Announces Completion of Pluto TV Acquisition" (Press release). BusinessWire. March 4, 2019. Retrieved March 4, 2019.
  39. ↑ Peter White (March 18, 2019). "Viacom To Roll Out Ad-Supported Service Pluto TV Worldwide As It Warns Global SVOD Market Is "Too Crowded"". https://deadline.com/2019/03/viacom-pluto-tv-avod-1202577324/. 
  40. ↑ Todd Spangler (April 29, 2019). "Viacom Launching 14 Free Channels on Pluto TV, Sets Broad Digital Originals Slate". https://variety.com/2019/digital/news/viacom-newfronts-pluto-tv-channels-originals-slate-1203200042/. 
  41. ↑ Daniel Frankel (April 29, 2019). "Viacom to Launch Nick, MTV, BET and Other Channels on Pluto TV". Future US. https://www.nexttv.com/news/viacom-launches-networks-on-pluto-tv. 
  42. ↑ Tim Peterson (April 16, 2019). "Viacom will debut 15 channels on Pluto TV to bolster its upfront pitch". Digiday Media. https://digiday.com/media/viacom-will-debut-15-channels-pluto-tv-bolster-upfront-pitch/. 
  43. ↑ 43.0 43.1 Luke Bouma (July 23, 2019). "Pluto TV Adds 3 New Channels Including Totally Turtles". https://www.cordcuttersnews.com/pluto-tv-adds-3-new-channels-including-totally-turtles/. 
  44. ↑ Luke Bouma (July 17, 2019). "Pluto TV Adds a 24/7 Dora Channel Getting You Ready For The New Dora Movie". https://www.cordcuttersnews.com/pluto-tv-adds-a-24-7-dora-channel-getting-you-ready-for-the-new-dora-movie/. 
  45. ↑ Eli Blumenthal (June 13, 2019). "Pluto TV brings free streaming network to Comcast's Xfinity X1 cable boxes". CBS Interactive. https://www.cnet.com/news/pluto-tv-brings-free-streaming-network-to-comcasts-xfinity-x1-cable-boxes/. 
  46. ↑ Veronica Villafañe (July 1, 2019). "Viacom Launches Pluto TV Latino". Forbes LLC. https://www.forbes.com/sites/veronicavillafane/2019/07/01/viacom-launches-pluto-tv-latino/#6e42491d4bc7. 
  47. ↑ Charles Gasparino; Lydia Moynihan (August 13, 2019). "CBS, Viacom agree to merge, forming a $28B entertainment firm". Fox Business (Fox News Networks LLC). https://www.foxbusiness.com/media/cbs-viacom-merger-agreement. 
  48. ↑ George Szalai; Paul Bond; Etan Vlessing (August 13, 2019). "CBS, Viacom Strike Deal to Recombine". https://www.hollywoodreporter.com/tv/tv-news/cbs-viacom-strike-deal-recombine-1075545/. 
  49. ↑ "CBS and Viacom To Combine" (PDF) (Press release). CBS Corporation. August 12, 2019. Archived from the original (PDF) on August 13, 2019. Retrieved August 22, 2019.
  50. ↑ Dade Hayes (August 20, 2019). "NFL And Pluto TV Team For Streaming Channel "Celebrating" Pro Football's Past". https://deadline.com/2019/08/pluto-nfl-channel-viacom-cbs-streaming-100th-anniversary-1202671140/. 
  51. ↑ Luke Bouma (November 13, 2019). "Pluto TV Adds Several CBS Stations Including ET Live For Free". https://www.cordcuttersnews.com/pluto-tv-adds-several-cbs-stations-including-et-live-for-free/. 
  52. ↑ Jess Barnes (September 6, 2019). "Pluto TV Now Available for Apple TV Devices Across Europe". Cord Cutters News. https://www.cordcuttersnews.com/pluto-tv-now-available-for-apple-tv-devices-across-europe/. 
  53. ↑ Jess Barnes (September 24, 2019). "Pluto TV Europe is Now Available on Android Devices". Cord Cutters News. https://www.cordcuttersnews.com/pluto-tv-europe-is-now-available-on-android-devices/. 
  54. ↑ Ben Munson (November 14, 2019). "Pluto TV claims 20M monthly active users". Questex LLC. https://www.fiercevideo.com/video/pluto-tv-claims-20m-monthly-active-users. 
  55. ↑ Dade Hayes (February 3, 2020). "Pluto TV Sets Latin America Launch In March, With Brazil Coming By Year-End". https://deadline.com/2020/02/pluto-tv-sets-latin-america-launch-in-march-with-brazil-coming-by-year-end-1202849672/. 
  56. ↑ Veronica Villafañe (February 4, 2020). "Viacom Announces Launch Of Pluto TV In Latin America". Forbes LLC. https://www.forbes.com/sites/veronicavillafane/2020/02/04/viacom-announces-launch-of-pluto-tv-in-latin-america/#75b7fb5730ac. 
  57. ↑ "Data definida! Pluto TV chega ao Brasil com streaming gratuito de 24 canais" (in pt). August 19, 2020. https://www.tudocelular.com/novos-produtos/noticias/n161879/pluto-tv-data-chegada-brasil-streaming-gratuito.html. 
  58. ↑ "Pluto TV adianta lançamento e já está disponível no Brasil" (in pt). November 17, 2020. http://vcfaz.tv/2020/11/pluto-tv-adianta-lancamento-e-ja-esta-disponivel-no-brasil/. 
  59. ↑ "Pluto TV Rolls Out New Logo at Start of Its First CES Under ViacomCBS Tent". January 6, 2020. https://deadline.com/2020/01/pluto-tv-new-logo-ces-viacomcbs-streaming-1202822328/. 
  60. ↑ Jess Barnes (February 20, 2020). "Pluto TV Has Updated Their iOS App With a New Interface, Watch Lists & More". https://www.cordcuttersnews.com/pluto-tv-has-updated-their-ios-app-with-a-new-interface-watch-lists-more/. 
  61. ↑ Luke Bouma (February 21, 2020). "Pluto TV Has Updated Its Website With a New Interface, Watch Lists & More". https://www.cordcuttersnews.com/pluto-tv-has-updated-its-website-with-a-new-interface-watch-lists-more/. 
  62. ↑ Luke Bouma (February 27, 2020). "Pluto TV Has Updated Its Roku Channel With a New Interface, Watch Lists & More". https://www.cordcuttersnews.com/pluto-tv-has-updated-its-roku-channel-with-a-new-interface-watch-lists-more/. 
  63. ↑ Erik Greunwedel (February 20, 2020). "Pluto TV Expected to Generate 30 Million Monthly Viewers by December". JCH Media Inc.. https://www.mediaplaynews.com/viacomcbs-pluto-tv-expected-to-generate-30-million-monthly-viewers-by-december/. 
  64. ↑ Julia Alexander (February 20, 2020). "CBS is planning an improved streaming service after squandering its head start with All Access". Vox Media. https://www.theverge.com/2020/2/20/21144199/cbs-streaming-service-all-access-price-house-of-brands-live-news-sports. 
  65. ↑ Sarah Perez (February 20, 2020). "CBS All Access to gain content from Nick, MTV, Comedy Central, Paramount Pictures & more". Verizon Media. https://techcrunch.com/2020/02/20/cbs-all-access-to-gain-content-from-nick-mtv-comedy-central-paramount-pictures-more/. 
  66. ↑ Kelsey Sutton (February 20, 2020). "ViacomCBS Details Plans to Bulk Up CBS All Access and Accelerate Streaming Growth". Beringer Capital. https://www.adweek.com/tv-video/viacomcbs-details-plans-to-bulk-up-cbs-all-access-and-accelerate-streaming-growth/. 
  67. ↑ The app is available, free of charge for all customers on Virgin Media in the United Kingdom.
  68. ↑ John Hopewell (October 8, 2020). "ViacomCBS' Pluto TV Sets Spain, France, Italy Launches, Seals Movistar Plus Deal (EXCLUSIVE)". Variety. https://variety.com/2020/tv/news/viacomcbs-pluto-tv-spain-france-italy-movistar-plus-1234797184/. 
  69. ↑ "Pluto TV Adds Three New Channels to Its Free Streaming Service". July 20, 2021. https://www.cordcuttersnews.com/pluto-tv-adds-three-new-channels-to-its-free-streaming-service/. 
  70. ↑ "Professional Bull Riders' RidePass now on Pluto TV". July 17, 2021. https://406mtsports.com/rodeo/professional-bull-riders-ridepass-now-on-pluto-tv/article_bd90cfed-04ed-5af2-8edf-f17ac62e27bb.html. 
  71. ↑ "Federal Communications Commission DA 21-1183". https://docs.fcc.gov/public/attachments/DA-21-1183A1.pdf. 
  72. ↑ Keslassy, Elsa (November 29, 2021). "ViacomCBS, NENT Group Team to Launch New Pluto Service in Nordics (EXCLUSIVE)". https://variety.com/2021/streaming/global/pluto-tv-nent-group-viafree-1235121007/. 
  73. ↑ Layton, Mark (March 16, 2022). "News round-up: Pluto TV sets Nordics launch; ZED to sell Zelenskyy doc; Federation shops 'Good People'". https://tbivision.com/2022/03/16/news-round-up-pluto-tv-sets-nordics-launch-zed-to-sell-zelenskyy-doc-federation-shops-good-people/. "Paramount Global's AVOD service Pluto TV will launch in Sweden, Denmark and Norway on 18 May. The streamer will partner with NENT's Viafree service on 210 curated linear channels, offering viewers content ranging from reality shows such as MTV's Catfish to adult animated TV show South Park. NENT will handle advertising sales and contribute local titles to the service, while the Viafree streamer will close and integrate into Pluto TV." 
  74. ↑ "VIACOMCBS UNVEILS NEW COMPANY NAME, GLOBAL CONTENT SLATE AND INTERNATIONAL EXPANSION PLANS FOR PARAMOUNT+ AT INVESTOR EVENT". https://www.paramount.com/press/viacomcbs-unveils-new-company-name-global-content-slate-and-international-expansion-plans-for-paramount-at-investor-event. 
  75. ↑ "PLUTO TV (A PARAMOUNT COMPANY) LAUNCHES IN NORDICS, UNVEILNG PROGRAMMING LINE-UP". https://www.aussieosbourne.com/2022/05/pluto-tv-paramount-company-launches-in.html. 
  76. ↑ Adalian, Josef (July 11, 2022). "You'll Soon Be Able to Get a 24/7 Stream of Jeopardy! and Wheel of Fortune". Vulture (New York Magazine). https://www.vulture.com/2022/07/pluto-tv-streaming-jeopardy-wheel-of-fortune-24-7.html. 
  77. ↑ "Pluto TV is Adding 7 New Free Channels This Month – Cord Cutters News" (in en-US). September 10, 2022. https://www.cordcuttersnews.com/pluto-tv-is-adding-7-new-free-channels-this-month/. 
  78. ↑ Dowling, Amber (2022-12-02). "Pluto TV Launches in Canada With Property Brothers, Bryan and Sarah Baeumler, Anna Olson on Slate" (in en-US). https://variety.com/2022/tv/global/pluto-tv-launches-canada-slate-1235447997/. 
  79. ↑ "Pluto is Adding 12 New Channels and Lots of Holiday Content This Month – Cord Cutters News" (in en-US). December 2, 2022. https://www.cordcuttersnews.com/pluto-is-adding-12-new-channels-and-lots-of-holiday-content-this-month/. 
  80. ↑ Hayes, Dade (2022-12-15). "Drew Barrymore Signs On As Commercial Pitchwoman For Pluto TV, Corporate Sibling Of Her CBS Syndicated Talk Show" (in en-US). Deadline. https://deadline.com/2022/12/drew-barrymore-commercials-pluto-cbs-talk-show-1235199588/. 
  81. ↑ "CBS Sports Golazo Network launches: How to watch Morning Footy, Box 2 Box and live games; programming schedule". April 11, 2023. https://www.cbssports.com/soccer/news/cbs-sports-golazo-network-launches-how-to-watch-morning-footy-box-2-box-and-live-games-programming-schedule/. 
  82. ↑ MST3K Will Make Every Classic Episode Available to Stream for Free on New Gizmoplex Platform – Paste
  83. ↑ "Exclusive: Pluto TV removes Dash Radio stations from lineup". July 15, 2020. https://thedesk.matthewkeys.net/2020/07/dash-radio-pluto-tv-stations-removed/. 
  84. ↑ Bouma, Luke (2023-11-01). "Pluto TV is Adding 4 New Channels, Live MMA Fights, & A Ton of On-demand Content in November 2023" (in en-US). https://cordcuttersnews.com/pluto-tv-is-adding-4-new-channels-live-mma-fights-a-ton-of-on-demand-content-in-november-2023/. 
  85. ↑ "The Cord Cutters Guide to Pluto TV (A FREE Streaming Service)". Cord Cutters News. February 24, 2018. https://www.cordcuttersnews.com/cord-cutters-guide-pluto-tv-free-streaming-service/. 
  86. ↑ John-Michael Bond (January 29, 2020). "Pluto TV is essential for broke cord-cutters". https://www.dailydot.com/upstream/what-is-pluto-tv-channels-devices/. 
  87. ↑ "Watch on your favorite devices". Viacom. June 10, 2019. https://corporate.pluto.tv/where-to-watch/. 
  88. ↑ "How to Watch Pluto TV in Canada". April 13, 2020. https://techybuild.com/pluto-tv-in-canada/#Why_is_Pluto_TV_Inaccessible_in_Canada. 
  89. ↑ "Paramount Global's Pluto TV to Launch in Canada". June 8, 2022. https://www.hollywoodreporter.com/business/business-news/paramount-globals-pluto-tv-to-launch-in-canada-1235161264/. 
  90. ↑ "Paramount's Pluto TV Sets Canada Launch in Advertising, Content Pact With Corus". June 8, 2022. https://variety.com/2022/digital/news/pluto-tv-canada-launch-corus-free-streaming-1235288226/. 
  91. ↑ "Pluto TV is Coming to Canada on December 1 – Cord Cutters News" (in en-US). September 21, 2022. https://www.cordcuttersnews.com/pluto-tv-is-coming-to-canada-on-december-1/. 
  92. ↑ Vlessing, Etan (December 2, 2022). "Can Pluto TV's Expansion Be Powered by Library Content Alone? A Chat With International Chief Olivier Jollet". https://www.hollywoodreporter.com/business/business-news/can-library-content-alone-power-pluto-tvs-expansion-a-chat-with-international-chief-olivier-jollet-1235273771/. 

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