Smashcast
 | |
Type of site | Live streaming |
|---|---|
| Dissolved | November 22, 2020 |
| Predecessor(s) |
|
| CEO | Mike McGarvey |
| Website | smashcast |
| Launched | May 9, 2017 |
| Current status | Defunct |
Smashcast was a live streaming platform that materialised after the merger of Azubu and Hitbox in May 2017.[1]
History
Azubu's acquisition of Hitbox was announced in January 2017.[2] At the time, they announced they were "launch a new platform, focused on optimizing the mobile user experience and monetization technologies, strengthened by our internally developed technologies, technical partner relationships and a passionate team dedicated to pushing the boundaries of video game live streaming."[3]
On May 9, 2017, both the Azubu and Hitbox websites were shut down and redirected traffic to Smashcast.[4] With focus on eSports, the service announced new features, such as the "Hype-o-Meter" (a viewer engagement feature that helps eSports fan cheer for their favorite teams), a feed on every profile page, and an integration with Discord.[5] In an interview with Redbull, CEO Mike McGarvey said that Smashcast was "the largest independent eSports broadcaster outside of Asia" with more than 10 million users.[6]
Support for Smashcast officially ceased November 22, 2020.[7]
References
- ↑ "Smashcast emerges.". Hitbox Blog. 9 May 2017. http://blog.hitbox.tv/smashcast-emerges/.
- ↑ "A New Beginning" (in en-US). Hitbox Blog. 2017-01-10. http://blog.hitbox.tv/a-new-beginning/.
- ↑ Klimscha, Martin (10 January 2017). "A New Beginning". Hitbox Blog. http://blog.hitbox.tv/a-new-beginning/.
- ↑ James, Chen (2017-05-19). "Azubu Resurfaces As Smashcast with Hitbox Partnership". pvplive. https://pvplive.net/c/azubu-resurfaces-as-smashcast-with-hitbox-partners.[yes|permanent dead link|dead link}}]
- ↑ "Welcome to Smashcast". Smashcast. 2017-05-09. https://blog.smashcast.tv/welcome-to-smashcast-e1846e2f1041.[yes|permanent dead link|dead link}}]
- ↑ Stubbs, Mike (11 May 2017). "Meet the new Twitch rival, Smashcast". Redbull. https://www.redbull.com/us-en/meet-the-new-twitch-rival-smashcast-red-bull-esports.
- ↑ Proof, Sam (21 November 2020). "Smashcast Shuts Down?! (Why Esports killed this platform)". Streamers Corner. https://medium.com/streamers-corner/smashcast-shuts-down-why-esports-killed-this-platform-8681fa5038dd.
External links
 |  |
