Company:BBK Electronics

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Short description: Defunct Chinese electronics conglomerate
BBK Electronics Corporation
Native name
广东步步高电子工业有限公司
Guangdong Bubugao Electronics Industry Co., Ltd.
TypePrivate[1]
IndustryConsumer electronics
FateDeregistered
SuccessorsOppo
Vivo
Founded18 September 1995; 28 years ago (1995-09-18)
FounderDuan Yongping
DefunctApril 7, 2023; 15 months ago (2023-04-07)
HeadquartersFutian District, Shenzhen, China
Area served
Worldwide
ProductsSmartphones
Smart TVs
Hi-Fi
Home theatre
Audiovisual
BrandsOppo
Vivo (sub-brand iQOO)
OnePlus
Realme
Websitebbk-electronics.com
BBK Electronics
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BBK Electronics was a Chinese multinational electronics conglomerate. It was a leading consumer electronics brand specialized in audio and video equipment, home entertainment products and home appliances. It also acted as an investor in leading companies in various sectors of consumer electronics. The company specialized in developing consumer electronics products such as smartphones, tablet computers, smartwatches, smart TVs, Hi-Fi equipment, Blu-ray players, and digital cameras.

Its headquarters were in Futian District, Shenzhen, and it also had an office in Kwai Chung, Hong Kong.[2]

The company was deregistered on April 7, 2023.[3]

History

Guangdong BBK Electronics Corporation limited was established on 18 September 1995, in Dongguan, Guangdong, China.[4] Duan Yongping founded the company, but began "spinning off the company's divisions into individual entities in 1999."[5]

BBK Electronics Corporation was split into three individual entities Oppo, Vivo, and BBK Education Electronics. Oppo's subsidiaries include OnePlus and Realme.[6][7] Vivo's subsidiaries include iQOO (a sub-brand of Vivo).[8][9] It also marketed Blu-ray players, headphones, headphone amplifiers and smartwatches under Oppo Digital brand.[10][11] In March 2019, BBK Electronics announced imoo as its newest member and also a performance sub-brand.[12]

BBK Electronics' headquarters and production base were located in Chang'an, Dongguan.[13] It was the biggest taxpayer in Chang'an.[14]

In Q1 2017, BBK Electronics shipped 56.7 million smartphones, surpassing both Huawei and Apple to become the 2nd largest smartphone manufacturer in the world, just behind Samsung.[15]

In 2020, BBK Electronics represented by Oppo, announced its involvement in independent research and development of chips.[16] Vivo also followed up to manufacture chips, mainly in cooperation with MediaTek.[17]

As of October 2022, BBK Electronics' Chinese-market website redirects to its subsidiary, Guangdong Little Genius Limited Technology Corporation, a manufacturer of smartwatches marketed for children.[18]

Notes

References

  1. ↑ "Profile". Bloomberg. https://www.bloomberg.com/profiles/companies/BBKFEZ:CH-bbk-electronics-corp-ltd. 
  2. ↑ "Home". BBK Electronics. http://bbk-electronics.com/. Retrieved 2023-05-21. "Unit 1802,Fude Sino Life Insurance Tower, No. 1001 Fuzhongyi Rd., Fu Tian District, Shenzhen, P.R.China. Post code: 518026 [...] Unit 03, 28/F, Metroplaza Tower 2, No.223 Hing Fong Road, Kwai Chung, New Territories, Hong Kong" 
  3. ↑ "会员登录 - 企查查". https://www.qcc.com/weblogin?back=%2Ffirm%2Fa8fefe01ffd129a34cbef5ce274514b0.html. 
  4. ↑ "爱企查". Baidu Aiqicha. https://aiqicha.baidu.com/detail/compinfo?pid=xlTM-TogKuTwtjGyUD2-EAsjXOfp6TahVQmd&rq=ef&pd=ee&from=ps. 
  5. ↑ Dasgupta, Gaurab (13 July 2022). "Meet BBK Electronics, the Chinese giant behind OPPO, Vivo, OnePlus and more". https://www.economictimes.com/tech/technology/meet-bbk-electronics-the-chinese-giant-behind-oppo-vivo-oneplus-and-more/articleshow/92855685.cms. 
  6. ↑ "The OnePlus 6 is more than just a rebranded OPPO". 15 June 2015. https://www.theverge.com/circuitbreaker/2018/6/15/17467348/oneplus-6-vs-oppo-r15-pro-vivo-bbk. 
  7. ↑ Wong, Shine (2014-04-26). "Picture proving Oneplus is wholly-owned sub-brand of OPPO" (in en-US). https://www.gizmochina.com/2014/04/26/picture-proving-oneplus-is-wholly-owned-sub-brand-of-oppo/. 
  8. ↑ "Taking on Xiaomi's POCO, BBK Group launches iQOO brand in India" (in en). 2020-01-24. https://www.thenewsminute.com/article/taking-xiaomis-poco-bbk-group-launches-iqoo-brand-india-116719. 
  9. ↑ "vivo's sub brand, iQOO set to enter India with 5G smartphone". The Economic Times. 23 January 2020. https://economictimes.indiatimes.com/industry/telecom/telecom-news/vivos-sub-brand-iqoo-set-to-enter-india-with-5g-smartphone/articleshow/73554040.cms?from=mdr#:~:text=iQOO%20is%20a%20sub%2Dbrand,and%20iQOO%20%2D%2D%20in%20India.. 
  10. ↑ Colin, David (7 July 2005). "A Winning Digital DVD Player". http://www.projectorcentral.com/oppo_opdv971h_dvd_player.htm. "So who is OPPO? They certainly are not a household name and with good reason as OPPO is a newly created North American branch of BBK Electronics of China, a giant in the manufacture of consumer electronics, employing 12,000 people worldwide. So while OPPO is a new name, the company and the technology behind it are quite substantial." 
  11. ↑ Beamish, David. "Review: OPPO Digital DV-971H (US – DVD)". http://www.dvdactive.com/reviews/technology/oppo-digital-dv-971h.html. "OPPO Digital are based in Mountain View, CA and are the US arm of BBK Electronics who are a huge Chinese market leader and who have been a private label OEM for companies such as Denon, NEC and BOSE. Manufacturing all sorts of electronics gear, BBK Electronics is a market leader in China and looking to expand globally hence the creation of their North American arm – OPPO Digital." 
  12. ↑ "imoo – a new brand for mobile phones emerges in China". http://www.gsmarena.com/imoo__a_new_brand_for_mobile_phones_emerges_in_china-news-18945.php. 
  13. ↑ "INTRODUCTION TO BBK (OPPO) COMPANY". The People's Government of Chang’an Town. 18 June 2012. http://www.dg.gov.cn/gjhycs/s33353/201206/514125.htm. 
  14. ↑ "INTRODUCTION TO BBK (OPPO) COMPANY". The People's Government of Chang’an Town. 18 June 2012. http://www.dg.gov.cn/gjhycs/s33353/201206/514125.htm. "BBK (OPPO) is a leading enterprise in Chinese electronic information industry with headquarters and production base set in Chang’an Town. It is the highest taxpayer of Chang’an." 
  15. ↑ "BBK is second largest smartphone manufacturer". Electronics Weekly. 26 May 2017. https://www.electronicsweekly.com/news/business/bbk-second-largest-smarphone-manufacturer-2017-05/. 
  16. ↑ "步步高系入局，OPPO造芯要过这七关|界面新闻 · JMedia". https://www.jiemian.com/article/4028449.html. 
  17. ↑ 聯合新聞網 (2022-04-21). "vivo揭密自製影像晶片V1+ 更容易支援手機90fps或120fps呈現" (in zh-Hant-TW). https://udn.com/news/story/7098/6254550. 
  18. ↑ "小天才官方网站" (in en). http://www.gdbbk.com/. 

External links



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