Company:Geely Radar
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| Type | Subsidiary |
|---|---|
| Industry | Automotive |
| Founded | July 2022 |
| Headquarters | Hangzhou, Zhejiang, China |
Area served |
|
Key people | Ling Shiquan (CEO) |
| Products | Automobiles |
| Parent | Geely Auto |
| Website |
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Radar New Energy Vehicle (Zhejiang) Co., Ltd., commonly known as Geely Radar (Chinese: 吉利雷达; pinyin: Jílì léidá) or Riddara outside China, is a subsidiary of Chinese vehicle manufacturer Geely Auto. The brand solely produces electric vehicles.
Details
Radar Auto is a brand focusing on electric "lifestyle vehicles",[1] and as of 2024[update] offers a single product, the Radar RD6 battery electric pickup truck. In the future, Radar will launch four new cars, including an SUV, a small pickup truck, a large SUV, and an all-terrain vehicle (ATV).[2]
The company has its own research and development (R&D) facility in Hangzhou, Zhejiang and an electric vehicle production facility in Zibo, Shandong, where it manufactures the RD6.[3][4]
In overseas markets, Radar Auto will be known as Riddara due to trademark resistance from Singaporean tyre company Omni United, which has a brand called Radar Tires.[5]
In November, Radar Auto has been consolidated into Geely Auto.[6][7]
Products
- Radar Horizon (2022–present)
-
Radar Horizon
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See also
- Automobile manufacturers and brands of China
- List of automobile manufacturers of China
References
- ↑ "Geely's Radar RD6 fully-electric dual-cab revealed" (in en). 2022-07-13. https://www.whichcar.com.au/news/geely-radar-rd6-fully-electric-dual-cab-revealed.
- ↑ Bobylev, Denis (2022-11-10). "Radar RD6 Electric Pickup Truck From Geely Launched in China For 24,600 USD" (in en-US). https://carnewschina.com/2022/11/10/radar-rd6-electric-pickup-truck-from-geely-launched-in-china-for-24600-usd/.
- ↑ Zhang, Phate (2022-09-29). "Geely's Radar brand begins pre-sales of RD6 electric pickup" (in en-US). https://cnevpost.com/2022/09/29/radar-begins-pre-sales-of-rd6-electric-pickup/.
- ↑ Doll, Scooter (2022-07-12). "Geely launches new outdoors lifestyle marque Radar Auto to produce electric pickups, SUVs, and ATVs". https://electrek.co/2022/07/12/geely-radar-auto-electric-pickups/.
- ↑ Inwood, Alex; Stevens, Mike (2024-04-03). "Geely's Riddara RD6 electric ute set for Australia" (in en). https://www.whichcar.com.au/news/riddara-rd6-electric-ute-australia.
- ↑ "雷达品牌并入吉利汽车集团_车家号_发现车生活_汽车之家" (in zh-CN). https://chejiahao.autohome.com.cn/info/18024775.
- ↑ "吉利控股集团整合雷达汽车，新能源皮卡品牌升级为一级组织 - 第一电动网". https://d1ev.com/newsflash/253593.
Template:Zhejiang Geely Holding Group
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