Company:MX Player
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Short description: Indian VOD service
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| Type of business | Public |
|---|---|
Type of site |
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| Available in | Bengali, Bhojpuri, Tamil, English, Gujarati, Hindi, Kannada, Malayalam, Marathi, Punjabi, Telugu |
| Headquarters | Mumbai , India |
| Area served | As Video Player: Worldwide As OTT: Only in India |
| Owner | The Times Group |
| Created by | MX Media & Entertainment |
| Key people |
|
| Parent | Times Internet |
| Website | www |
| Launched | As video player: 18 July 2011 As OTT: 20 February 2019 |
MX Player is an Indian video streaming and video on demand platform, developed by MX Media & Entertainment platform currently operates on an ad-supported model. This video streaming app has a library of over 150,000 hours of videos in 11 languages. It is available on iOS, Android and the web.
In 2018, Times Internet acquired a majority stake in MX Player for $140 million.[1]
In October 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent.[2][3]
History
Video player
MX Player was launched as a video player on 18 July 2011. It featured subtitle support and offline video viewing capabilities.
OTT platform
On 20 February 2019, MX Player was relaunched as an OTT platform with original programming. It has also licensed contents from various Indian and International studios including FilmRise, Sonar Entertainment, Screen Media Films, Goldmine, Hungama, Shemaroo, Paramount Pictures, Sony Entertainment and Sun TV Network.[4][5] In 2020, it tied up with Ullu App for adult content.[6]
International expansion
Initially available only in India , in March 2020, MX Player announced the launch of its OTT service internationally to selected markets, including the United States , United Kingdom , Australia , New Zealand, Pakistan , Bangladesh and Nepal.[7] Elsewhere, it is still a video player.
Potential acquisition by Amazon
In February 2023, it was reported that Amazon is in talks to acquire MX Player as part of a broader effort to expand its presence in the Indian entertainment market.[8]
List of original shows
| Year | Title | Genre(s) | Premiere | Seasons / Episodes | Language(s) | |
|---|---|---|---|---|---|---|
| Original | Dub | |||||
| 2019 | Famously Filmfare Season 2 (Bollywood) | Talk Show | 19 February 2019 | 1 Season, 10 Episodes | Hindi | |
| 2019 | Famously Filmfare (Tollywood) | Talk Show | 19 February 2019 | 1 Season, 10 Episodes | Telugu | |
| 2019 | Famously Filmfare (Kollywood) | Talk Show | 19 February 2019 | 1 Season, 5 Episodes | Tamil | |
| 2019 | Famously Filmfare (Sandalwood) | Talk Show | 19 February 2019 | 1 Season, 6 Episodes | Kannada | |
| 2019 | Famously Filmfare (Mollywood) | Talk Show | 19 February 2019 | 1 Season, 6 Episodes | Malayalam | |
| 2019 | Famously Filmfare (Bengali) | Talk Show | 19 February 2019 | 1 Season, 11 Episodes | Bengali | |
| 2019 | Famously Filmfare (Punjabi) | Talk Show | 19 February 2019 | 1 Season, 10 Episodes | Punjabi | |
| 2019 | Famously Filmfare (Marathi) | Talk Show | 19 February 2019 | 1 Season, 12 Episodes | Marathi | |
| 2019 | Aafat | Comedy, Drama | 19 February 2019 | 1 Season, 6 Episodes | Hindi | |
| 2019 | F Buddies[9] | Romance | 25 March 2019 | 1 Season, 8 Episodes | Tamil / English | Telugu, Hindi |
| 2019 | Love Ok Please | Travel Reality Show | 25 March 2019 | 1 Season, 14 Episodes | ||
| 2019 | Kiski Sarkar | Comedy | 15 April 2019 | 1 Season, 5 Episodes | Hindi | |
| 2019 | Express Yourself | Music | 26 April 2019 | 1 Season, 4 Episodes | Hindi | |
| 2019 | Bollywood Buzzinga S1 | Game Show | 4 May 2019 | 1 Season, 10 Episodes | Hindi | |
| 2019 | Thinkistan | Drama | 24 May 2019 | 1 Season, 23 Episodes | Hindi | |
| 2019 | Aani Kay Hava | Romantic Comedy | 28 June 2019 | 2 Seasons, 12 Episodes | Marathi | Hindi |
| 2019 | Bollywood Buzzinga S2 | Game Show | 16 August 2019 | 2 Seasons, 26 Episodes | Hindi | |
| 2019 | Once A Year | Romance | 20 September 2019 | 1 Season, 6 Episodes | Marathi | |
| 2019 | Pandu | Comedy | 20 September 2019 | 1 Season, 6 Episodes | Marathi | |
| 2019 | Hello Mini | Thriller | 1 October 2019 | 3 Season, 35 Episodes | Hindi | |
| 2019 | Shaadi Fit | Reality | 15 November 2019 | 1 Season, 11 Episodes | Hindi | |
| 2019 | Hey Prabhu! | Comedy, Drama | 14 November 2019 | 1 Season, 6 Episodes | Hindi | Tamil |
| 2019 | Cheesecake | Drama | 29 November 2019 | 1 Season, 5 Episodes | Hindi | |
| 2019 | Queen[10] | Historical Drama | 14 December 2019 | 1 season, 11 episodes | Tamil | Telugu, Hindi, Bengali |
| 2019 | The Untamed | Historical, Drama, LGBT, Mysterise | Adapted from : Mo Dao Zu Shi | 50 Episodes | Chinese | Hindi |
| 2020 | Pawan & Pooja | Romance, Drama | 14 February 2020 | 1 Season, 10 Episodes | Hindi | Telugu, Tamil |
| 2020 | Ek Thi Begam | Action, Thriller | 15 April 2020 | 1 Season, 10 Episodes | Marathi | Hindi |
| 2020 | Bhaukaal[11] | Drama, Action | 6 March 2020 | 2 Season, 20 Episodes | Hindi | Telugu, Tamil |
| 2020 | Samantar[12] | Suspense, Drama | 13 March 2020 | 1 Season, 9 Episodes | Marathi | Hindi, Telugu and Tamil |
| 2020 | Mastram | Comedy, Fantasy | 30 April 2020 | 1 Season, 10 Episodes | Hindi | Telugu, Tamil
- |
| 2020 | Raktanchal | Crime | 28 May 2020 | 1 Season, 9 Episodes | Hindi | Telugu |
| 2020 | Times of Music | Music, Reality Show | 20 June 2020 | 1 Season, 11 Episodes | Hindi | |
| 2020 | Dangerous[13] | Crime, Drama | 14 August 2020 | 1 Season, 7 Episodes | Hindi | Telugu, Tamil |
| 2020 | Aashram[14] | Crime, Drama | 28 August 2020 | 3 Seasons, 28 Episodes | Hindi | Telugu, Tamil |
| 2020 | Basement Company | Web Series | 19 February 2020 | 1 Season, 5 Episodes | Hindi | |
| 2020 | High | Crime | 7 October 2020 | 1 Season | Hindi | |
| 2020 | Bullets | Action | 30 October 2020 | 1 Season | Hindi | Telugu, Tamil |
| 2020 | Beehad Ka Baghi | Crime | 27 November 2020 | 1 season,5 Episodes | Hindi | |
| 2020 | Pati Patni Aur Panga | Romance, Drama | 12 December 2020 | 1 Season | Hindi | Telugu, Tamil |
| 2020 | The Missing Stone | Horror | 25 December 2020 | 1 season, 5 episodes | Hindi | |
| 2021 | Chakravyuh – An Inspector Virkar Crime Thriller | Crime, Thriller | 12 March 2021 | 1 Season, 8 Episodes | Hindi | Telugu |
| 2021 | Bisaat | Mystery, Thriller | 15 April 2021 | 1 season, 8 episodes | Hindi | |
| 2021 | Indori Ishq | Romantic Comedy | 10 June 2021 | 1 season, 9 episodes | Hindi | |
| 2021 | Chhatrasal[15] | Historical Drama, War | 29 July 2021 | 1 Season, 20 Episodes | Hindi | |
| 2021 | Nakaab | Crime, Thriller | 12 September 2021 | 1 season, 8 episodes | Hindi | Marathi, Tamil, Telugu |
| 2021 | Sanak Ek Junoon | Thriller | 16 October 2021 | 1 season 8 episodes | Hindi | |
| 2021 | Matsya Kaand | Crime Thriller | 18 November 2021 | 1 season | Hindi | Punjabi, Tamil, Telugu |
| 2022 | Campus Diaries | Comedy | 7 January 2022 | 1 Season | Hindi | |
| 2022 | Anamika | Action, Thriller | 10 March 2022 | 1 season, 8 episodes | Hindi | Malayalam, Tamil, Telugu, kannada, Bengali, Marathi |
| 2022 | Roohaniyat | Romance, Mystery, Thriller, Family | 23 March 2022 | 2 Seasons, 40 Episodes | Hindi | |
| 2022 | Miya, Biwi aur Murder | Crime, Thriller | 1 July 2022 | 1 season, 9 episodes | Hindi | |
| 2022 | Shiksha Mandal | Crime, Drama | 9 September 2022 | 1 season | Hindi | |
| 2022 | Tu Zakhm Hai | Romantic, Thriller | 15 October 2022 | 1 season | Hindi | |
| 2023 | Tinders | Romance, Drama, Web Series | 27 March 2023 | 1 season | Hindi | |
MX TakaTak
In July 2020, MX Player launched the short video app MX TakaTak.[16][17] As of 24 March 2021, the app has more than 100 million active users.[citation needed] MX Takatak to merge with ShareChat's Moj to create India's largest short video platform [18]
References
- ↑ "India's Times Internet buys popular video app MX Player for $140M to get into streaming" (in en-US). https://social.techcrunch.com/2018/06/27/times-internet-buys-mx-player-for-140m/.
- ↑ "Tencent leads $111M investment in India's video streaming service MX Player" (in en-US). https://social.techcrunch.com/2019/10/29/tencent-times-internet-mx-player/.[yes|permanent dead link|dead link}}]
- ↑ "Deal Street: Tencent Enters India's Video Streaming Space With $110-Million Investment" (in en). 4 November 2019. https://www.bloombergquint.com/technology/startup-funding-news-mx-player-elasticrun-smartworks-fasal-fisdom.
- ↑ "MX Player inks content deal with Paramount Pictures and Sony Pictures Television India" (in en). 6 April 2020. https://www.thehindubusinessline.com/info-tech/mx-player-inks-content-deal-with-paramount-pictures-and-sony-pictures-television-india/article31268871.ece.
- ↑ Bhushan, Nyay (2019-10-31). "China's Tencent, India's Times Internet Lead $110M Investment in Indian Streamer MX Player". https://www.hollywoodreporter.com/news/tencent-times-internet-invest-indian-streamer-mx-player-1251408.
- ↑ "ओटीटी पर शुरू हुई एडल्ट कंटेंट की जंग, जी5 से मुकाबला करने को एमएक्स प्लेयर ने मिलाया उल्लू से हाथ" (in hi). https://www.amarujala.com/entertainment/web-series/mx-player-tie-up-with-ullu-app-for-its-adult-content-to-compete-with-zee5.
- ↑ "India's MX Player expands to US, UK and other markets in international push" (in en-US). 26 March 2020. https://finance.yahoo.com/news/indias-mx-player-expands-us-110117132.html.
- ↑ Singh, Manish (2023-02-10). "Amazon in talks to buy Indian video giant MX Player" (in en-US). https://techcrunch.com/2023/02/10/amazon-mx-player-times-internet/.
- ↑ MX Player launches the trailer of f*ck buddies - Mumbai Live
- ↑ "Teaser of 'Queen' released: Web series on Jayalalithaa starring Ramya Krishnan". 1 December 2019. https://www.thenewsminute.com/article/teaser-queen-released-web-series-jayalalithaa-starring-ramya-krishnan-113262.
- ↑ "If you haven't seen MX Player's 'Bhaukaal' yet, here are 4 reasons that will make you binge-watch the series now!". The Economic Times. https://economictimes.indiatimes.com/industry/media/entertainment/if-you-havent-seen-mx-players-bhaukaal-yet-here-are-4-reasons-that-will-make-you-binge-watch-the-series-now/articleshow/74597471.cms?from=mdr.
- ↑ "All You Need To Know About Swwapnil Joshi and Tejaswini Pandit's Samantar – Times of India" (in en). 11 March 2020. https://timesofindia.indiatimes.com/web-series/news/all-you-need-to-know-about-swwapnil-joshi-and-tejaswini-pandits-samantar/articleshow/74578638.cms.
- ↑ "Dangerous trailer: Bipasha Basu and Karan Singh Grover reunite for a sleek thriller". 6 August 2020. https://indianexpress.com/article/entertainment/web-series/dangerous-bipasha-basu-karan-singh-grover-trailer-mx-player-6542355/.
- ↑ "Aashram trailer: Bobby Deol plays a spiritual leader who veers between 'aastha' and 'apraadh' in Prakash Jha's new series". 17 August 2020. https://www.hindustantimes.com/bollywood/aashram-trailer-bobby-deol-plays-a-spiritual-leader-who-veers-between-aastha-and-apraadh-in-prakash-jha-s-new-series/story-Z6Z3URgldJLFBb53FHSpSO.html.
- ↑ "Chhatrasal trailer out. Ashutosh Rana, Jitin Gulati's web series to premiere on July 29" (in en). India Today. July 21, 2021. https://www.indiatoday.in/binge-watch/story/chhatrasal-trailer-out-ashutosh-rana-jitin-gulati-s-web-series-to-premiere-on-july-26-1830922-2021-07-21. Retrieved 2021-08-12.
- ↑ Mittal, Aarzoo (2020-07-09). "Tencent-backed MX Player launches short video app MX TakaTak" (in en-US). https://entrackr.com/2020/07/mx-player-launches-short-video-app-mx-takatak/.
- ↑ "What is TakaTak? Know all about it". The Economic Times. https://economictimes.indiatimes.com/tech/internet/what-is-takatak-know-all-about-it/articleshow/76888672.cms?from=mdr.
- ↑ "MX Takatak to merge with ShareChat's Moj to create India's largest short video platform". The Economic Times. https://economictimes.indiatimes.com/tech/technology/mx-takatak-to-merge-with-sharechats-moj-to-create-indias-largest-short-video-platform/articleshow/89480061.cms?from=mdr.
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